DSP: Real-Time Bidding Technologie

Technology

Trading DeskFrom media planning to implementation and optimization through to analysis and reporting to support our trading desk in the purchase of inventory for your campaigns.yield managementStart your own real-time bidding marketplace and make your inventory to a wide audience of buyers available. Through the sales process you will always receive at any Werbeeinblendung the highest market price.private ExchangeStart your own private marketplace and make your inventory exclusively selected partners are available - depending on the security level up to anonymize your inventory. Turn your RTB Connector only with selected partners freely and still get the long reach of existing connectors.Media planningrtbLab provides you with numerous tools to accurately plan your media campaigns. Already before creating a campaign, you can view available inventory and expected results.purchasing optimizationrtbLab offers tools to optimize your campaigns. Algorithms optimize always toward your target. About Real-Time Bidding inventory, we focus on your target market and buy the inventory with the expected lowest CPC / CPOOpen APIsThe rtbLab API provides all the functions that you need to develop your own applications. Gain a competitive edge by expanding the rtbLab platform catering to your needs.