Runblogger-Advertising-Reviews-Pricing
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Desktop Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Runblogger - Running Shoes, Gear Reviews, and Posts on the Science of the Sport
  • Key Differentiator
    Runblogger is edited and authored almost exclusively by Peter Larson. I’m a husband to a wonderful wife, a father of three awesome little kids, a recovering academic, and a rather obsessive runner with a major shoe problem! This site was launched in early 2009 as a place for me to share my thoughts on a wide variety of topics. However, I became hopelessly hooked on running and slowly found my writing focusing more and more on topics related to the sport. As a biologist, I developed an interest in running science, and a bit of an obsession with running shoes and running form. I began accumulating running shoes and writing reviews of them, and the site started to take off. I now consider writing Runblogger to be my primary job, and I wouldn’t have it any other way! For the quick summary of who I am and what I do, continue reading, for a more in-depth history, read this. Pete Larson at Craftsbury Gait Filming at Craftsbury Pete’s Professional Background I earned a Ph.D. in biology at Ohio University in 2003, and worked for 10 years as an anatomy professor at a small college in Manchester, New Hampshire. I left that job in Spring 2013 to pursue my passion for all things running full-time. I currently work as a writer, running coach, and a running gait analyst and exercise physiologist at Performance Health Spine and Sport Therapy in Concord, NH. I consult regularly with shoe companies on product reviews and testing, and do a bit of work in footwear development. Pete’s Running Background Since 2007 I’ve completed nine marathons (including Boston), one ultramarathon, and numerous shorter distance races (you can view my entire race history on Athlinks). I’m currently a member of Team Wicked Bonkproof, a group of like-minded runners led by Coach Caleb Masland. I do a bit of coaching myself, including co-coaching beginner and intermediate 5k programs through the Concord Recreation Department, and I’m a staff coach at the adult summer running camps at the Craftsbury Outdoor Center in Craftsbury, VT. Race PR’s: 400m – 64 sec (2013) 5K – 18:51 (2008) 4 Mile - 25:55 (2010) 5 Mile – 34:25 (2008) 10K – 44:22 (2007) 10 Mile - 1:12:17 (2009) 13.1 Mile - 1:27:36 (2012) 26.2 Mile - 3:15:21 (2010 – BQ) 50K - 5:52:48 (2011) Running the Smuttynose Half Running the Smuttynose Half Pete’s Writing In addition to what I post here on Runblogger, I’ve also written a book and have had articles published in both scholarly journals and popular magazines. Below is a list of my off-blog writings on running-related topics. Books Tread Lightly Running Book Tread Lightly: Form, Footwear, and the Quest for Injury Free Running Academic Articles Larson, Higgins, Kaminski, Decker, Preble, Lyons, McIntyre, Normile. 2011. Foot strike patterns of recreational and sub-elite runners in a long-distance road race. Journal of Sport Sciences 29(15):1665-1673. Larson, P. 2012. Foot strike in runners: Influence on injury risk. Lower Extremity Review, June 2012. Popular Press Articles Runner’s World Online: An Evolutionary Runner Running Times Magazine: Facts on Foot Strike Interviews In addition to my own writing, I’m fortunate to have been interviewed by both media outlets and fellow content producers in the on-line world. If you are interested in interviewing me or having me write an article for your publication, send me an email with specifics. Here’s a selection of my interviews: Written Interviews Runner’s World On-Line: Brief Chat: Peter Larson, Form Book Author Examiner.com: Dr. Peter Larson shares healthy-running tips in book ‘Tread Lightly’ University Affairs: Interview About Leaving Academia to Become a Blogger Podcast Interviews Trail Runner Nation: So You’re a Heel Striker – It May Be OK! Geeks in Running Shoes (1, 2, and 3) Run, Run, Live: Pete Larson, Tread Lightly The Runner’s Round Table: (Running Form 1, Running Form 2, Marathon Training) Other Media Pete has also been interviewed by journalists for articles published in Runner’s World Magazine, Runner’s World UK, Competitor Magazine, Triathlete Magazine, Running Times Magazine, Men’s Health Magazine, Women’s Health Magazine, SELF Magazine, The New York Times Magazine
  • Owned / Operated Properties
    runblogger.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Site Traffic
  • 1073579 Global Rank
  • 486291
    United States
  • 66.7k Estimated Visits
Traffic Sources
  • Search
    85.34%
  • Direct
    11.60%
  • Referrals
    3.03%
  • Social
    0.03%
  • Mail
    0.00%
  • Display
    0.00%
Geography Breakdown
  • United States
    41.48%
  • United Kingdom
    10.48%
  • Canada
    4.46%
  • Australia
    4.23%
  • India
    2.69%
Powered by Similar web
Network Data
Country Breakdown
  • United States
  • United Kingdom
  • Canada
  • Australia
  • France
Email / Social Data
  • 9k
    Facebook fans
  • 8.8k
    Twitter followers
  • 1.4k
    Instagram followers
  • 310
    Pinterest followers
Desktop Display
  • 29k display total monthly uniques
  • 49k display total monthly impressions
Mobile Display
  • 27k mobile total monthly uniques
  • 41k mobile monthly overall impressions
66%
iOS
34%
Android
71%
Phone
29%
Tablet
Audience Demographics
60% male
40% female
Age
18
10%
18-24
15%
25-34
25%
35-44
30%
45-54
15%
55-64
5%
Income
$0k-$50k
40%
$50k-$100k
30%
$100k-$150k
15%
$150k+
15%
Education
No College
25%
College
45%
Grad School
30%
Reviews
Online Marketing Manager
Feb 19, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Runblogger, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, India, Australia, France. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Feb 21, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Runblogger, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, India, Australia, France. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Feb 17, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Runblogger, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, India, Australia, France. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
Runblogger advertising reaches 66.7k visitors across desktop and mobile web, in countries such as United States, United Kingdom, Canada, India, Australia, France. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Runblogger will allow you to reach consumers in industries or verticals such as .

They have 1 advertising & marketing contacts listed on Thalamus.