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Smadex (Entravision Digital)
Mobile DSP for branding and direct response
KOCHAVA SKAD CERTIFIED
Last Edited by
nlara@kochava.com
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About

Smadex is a DSP optimized for Transparency and Performance. The platform reaches millions of users all over the world and, thanks to its machine learning capability, Smadex grants advertisers the ability to engage with the best performing audiences for their app.

Smadex is built over a cloud-based infrastructure, connecting all mobile-first ad exchanges, including Mopub, Ironsource, Adcolony, and Pubmatic, handling more than 1,000,000 bid requests queries per second, and dynamically rate and purchase ad space in less than 100 ms.

At Smadex, there’s one rule when it comes to programmatic: No black boxes. All the data is available for Smadex clients and accessible for analysis on the multidimensional reporting and forecasting tools that evaluate performance in real-time, really making a difference in decision making.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Windows
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
    Ad Features / Call-To-Actions
    Click-to-Map, Click-to-Call, Click-to-Offer, Click-to-Coupon
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Native
  • Playable
  • Rewarded Video
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Desktop Display, Mobile Display, Mobile Video, Native, Playable, Rewarded Video, Social, Desktop Video
  • CPA, CPC, CPCV, CPI, CPM, CPV, Revshare / ROAS
  • Demand Side Platform, Retargeting, SKAD Certified
  • Headline:
    Mobile DSP for branding and direct response
  • Self / Managed Service:
    Self-Service & Managed Service
  • Industries
    Education, Entertainment, Gaming, Health & Beauty, Sports, Technology, Mobile App Installs
  • Key Differentiator
    Using a combination of our own programmatic advertising technology, machine learning, and first-party data, we have over a decade partnering with apps, brands and performance marketers to achieve their growth goals.
  • Programmatic Integrations & Publisher / Inventory Partners
    Over 35 integrations, including Mopub, Smato, Rubicon, Fyber, Google
  • Targeting

    Carriers, devices, connection type, OS version, country, location

  • Data Partners
    AdSquare, DataXpand, Nielsen, Kochava, mparticle, Tamoco
  • Ad Verification / Brand Safety / Measurement / Viewability Partners
    Mopub, Machine, Kochava
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Celtra, Sizmek, FlashTalking, AdGibbon, Doubleclick
Site Traffic
  • 44909 Global Rank
  • 136415
    Spain
  • 1.98 M Estimated Visits
Traffic Sources
  • Direct
    76.63%
  • Search
    10.68%
  • Referrals
    10.56%
  • Social
    2.13%
  • Display
    0.00%
  • Mail
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 38,323
892
Links In Count 1,207
United States Rank 26,308
11,023
United States Page Views 44.7%
22.9%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Biotechnology and Pharmaceuticals
  • Pharmaceuticals
Smadex advertising reaches 1.98M visitors across desktop and mobile web, in countries such as France, Spain, Argentina, United States, Canada, United Kingdom. Pricing models they offer are CPA, CPC, CPCV, CPI, CPM, CPV, Revshare/ROAS on channels such as Display, Mobile, MobileVideo, Native, Playable, RewardedVideo, Social, Video Advertising on Smadex will allow you to reach consumers in industries or verticals such as Entertainment, Gaming, Health & Beauty, Sports, Mobile App Installs, Education, Technology; you can target them with parameters such as: Carriers, devices, connection type, OS version, country, location.

They are headquartered at Barcelona, Spain, and have 7 advertising & marketing contacts listed on Kochava.

Smadex works with Advertising technology companies such as DoubleClick.Net, Facebook Custom Audiences, Smadex, LinkedIn Ads, Google Remarketing.
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Last Updated 4/22/24
Smadex advertising reaches 1.98M visitors across desktop and mobile web, in countries such as France, Spain, Argentina, United States, Canada, United Kingdom. Pricing models they offer are CPA, CPC, CPCV, CPI, CPM, CPV, Revshare/ROAS on channels such as Display, Mobile, MobileVideo, Native, Playable, RewardedVideo, Social, Video Advertising on Smadex will allow you to reach consumers in industries or verticals such as Entertainment, Gaming, Health & Beauty, Sports, Mobile App Installs, Education, Technology; you can target them with parameters such as: Carriers, devices, connection type, OS version, country, location.

They are headquartered at Barcelona, Spain, and have 7 advertising & marketing contacts listed on Kochava.

Smadex works with Advertising technology companies such as DoubleClick.Net, Facebook Custom Audiences, Smadex, LinkedIn Ads, Google Remarketing.