88102.10624 websnapshot

Softonic publishes Softonic.com, the leading global software and app discovery destination, offering the most complete selection of software and apps across hundreds of categories.

Softonic is the European company with one of the largest online audiences, and currently holds 40th position worldwide with more than 100 million unique monthly users who generate more than 4 million daily downloads on Softonic.com.

Capabilities
  • Desktop Display
  • Desktop Video
  • Mobile Display
  • Email
  • Desktop Display, Desktop Video, Mobile Display, Email
  • CPC, CPI, CPM
  • Web Publisher
  • Headline:
    Publisher: Software Download Portal
  • Self / Managed Service:
    Managed Service
  • Industries
    Retail, Technology, Mobile App Installs
  • Key Differentiator
    Our web and mobile platform can provide you and your clients with an unparalleled reach for your brands, products and messaging, particularly in the key 15–34 age group – worldwide. We’ll give you access to the 100 million monthly visitors, who generate four million downloads every single day, so you can pinpoint the specific target audience that matters to you.
  • Owned / Operated Properties
    Softonic.com
  • Targeting

    Language, Country, IP, Platform, Category, Keywords

  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
  • Mobile App Install Tracking Partners
    MobileApp Tracking by TUNE, Kochava, AppsFlyer
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
María Carrasco
Barcelona Area, Spain
Mobile Marketing Manager at Softonic
William Penman
Barcelona Area, Spain
Regional Sales Manager at Softonic
Nicola Heckl
Barcelona Area, Spain
Sales Manager Programmatic & Agencies GER + UK +USA at Softonic
Site Traffic
  • 351 Global Rank
  • 668
    United States
  • 180M Estimated Visits
Traffic Sources
  • Search
    79.33%
  • Referrals
    8.72%
  • Direct
    6.00%
  • Social
    4.15%
  • Mail
    1.61%
  • Display
    0.18%
Geography Breakdown
  • United States
    8.53%
  • India
    8.25%
  • Mexico
    4.39%
  • Spain
    4.16%
  • Indonesia
    3.27%
Powered by Similar web
Network Data
Country Breakdown
  • United States
  • United Kingdom
  • France
  • Italy
  • Spain
  • Germany
  • Brazil
  • Mexico
  • Colombia
  • Argentina
Email / Social Data
  • 2.2M
    Email subscribers
  • 640k
    Facebook fans
  • 57.4k
    Twitter followers
Desktop Display
  • 4.7M display total monthly uniques
  • 16.3M display total monthly impressions
10%
iOS
90%
Android
Audience Demographics
60% male
40% female
Age
18
10%
18-24
20%
25-34
25%
35-44
20%
45-54
15%
55-64
10%
Reviews
Files
Add File
Name SIZE modified
2.13 MB Dec 29, 2017 08:17 PM
Delete
Creatives
Softonic Desktop for Windows
Softonic Mobile App
Softonic.com