6 soompi Contacts
soompi
The longest-running K-Pop site, since 1998, covering K-Pop news, music, fashion, videos, photos and Kdramas. Anything and everything K-Pop.
Desktop Display, Social, Desktop Video

Soompi.com is a community fan site focused on Korean and Asian pop entertainment, dramas, music, celebrities and movies. We are the longest running site dedicated to bringing you the best in Korean music & entertainment, since March 27, 1998. Our members span the world, but since we are an English language site, many members are primarily concentrated in the United States, Canada, Australia, Singapore, the Philippines and Malaysia.

  • Company Name:
    soompi
  • Headquarters:
    88 Stevenson St. 2nd Floor San Francisco, CA 94105 United States
  • Office Locations:
    Francisco, CA
  • 11-50 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Desktop Display, Social, Desktop Video
  • CPM
  • Web Publisher
  • Headline:
    The longest-running K-Pop site, since 1998, covering K-Pop news, music, fashion, videos, photos and Kdramas. Anything and everything K-Pop.
  • Self / Managed Service:
    Managed Service
  • Industries
    Entertainment
  • Key Differentiator
    Soompi is the world’s largest and longest-running English online media providing complete coverage of Korean pop culture. Founded in 1998, Soompi has become the ultimate authority for all the latest news on Korean celebrities, music, TV shows, movies, and style, as well as a respected organization that works closely with major Korean entertainment agencies to bring you exclusive content. Soompi boasts a dedicated user base from 150 different countries. Site traffic is spread out among our comprehensive forums and news site. Soompi reports everything awesome and important going on in the world of Korean entertainment, in a way that’s lively, engaging, positive, respectful, and timely. In August 2015, Soompi was acquired by Viki, Inc., the leading streaming video service for global TV.
  • Owned / Operated Properties
    soompi.com
Site Traffic
  • 2958 Global Rank
  • 3558
    United States
  • 36.8M Estimated Visits
Traffic Sources
  • Search
    43.86%
  • Direct
    25.60%
  • Social
    24.33%
  • Referrals
    5.71%
  • Display
    0.25%
  • Mail
    0.25%
Geography Breakdown
  • United States
    19.49%
  • Indonesia
    5.78%
  • Malaysia
    5.63%
  • Philippines
    5.51%
  • United Kingdom
    3.75%
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Network Data
Country Breakdown
  • United States
  • Indonesia
  • Philippines
  • Malaysia
  • Singapore
Email / Social Data
  • 3.41M
    Facebook fans
  • 5k
    Twitter followers
  • 80k
    Instagram followers
Audience Demographics
19% male
81% female
Age
18
20%
18-24
30%
25-34
25%
35-44
10%
45-54
10%
55-64
5%
Income
$0k-$50k
65%
$50k-$100k
25%
$100k-$150k
5%
$150k+
5%
Education
No College
45%
College
40%
Grad School
10%
Reviews
Files
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Creatives