SOOTODAY-Advertising-Reviews-Pricing

SooToday is an exclusively online news and information site that provides breaking news to you, our reader, as fast as you want it, wherever you are. Desktop? Mobile? Tablet? Definitely. We are optimized to give you the best reader experience in any format you choose.

SooToday is part of the Village Media network, which operates some of the largest online news sites in the communities they serve. The sites are driven by news and information that appeals to a highly engaged, loyal audience.

We break locally-driven news written by local journalists and cover all the important issues in your “Village.” It’s our top priority. We update throughout the day, so when you come back to visit, chances are you’ll find something new.

In addition to hard news, we also provide information that is important to the community that you won’t find in most media. We like to write stories about new local businesses, highlight special events and bring you general information about anything that impacts the heart of the community. Although we are hyper-local in our approach, we also provide national news from The Canadian Press, editorial columnists, entertainment and special features.

We’re independent and it shows in everything we do. And we promise that we’ll remain fiercely local. Like you.

Let us know what you think at news@sootoday.com.

  • Company Name:
    SOOTODAY
  • Parent Company Name:
    Village Media
  • Headquarters:
    642 Queen Street East, Second Floor Sault Ste. Marie, ON, Canada P6A 2A4
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Desktop Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Exclusively online - 24/7 News, Sports, Weather, Entertainment and more. Sault Ste. Marie's largest news source.
  • Self / Managed Service:
    Managed Service
  • Industries
    Consumer Packaged Goods, Education, Entertainment, Financial Services, Government & Politics, Health & Beauty, Healthcare, Non-Profit, Sports, Technology, Telecommunications, Travel & Leisure, eCommerce
  • Key Differentiator
    SooToday.com is similar to a daily local newspaper in content but is available on-line only. Local news web sites in Canada are often operated by a local newspaper that is usually reluctant to compete against its printed version. The results can be a second-rate web site with little news value to the viewers. SooToday.com is unique in that we are independently and locally owned. We compete with the local printed newspaper with vigour when presenting Sault Ste. Marie news. In addition to hard news, this applies to sports, obituaries, births, classifieds, police reports, editorials, columns, kid’s pages, business directories, and several live web cam views of Sault Ontario and Michigan. For our viewer’s convenience, we also offer archived local news, sports, births and deaths information with a search engine. SooToday.com is updated all day long although much of the new material (police reports, sports, editorials, etc.) is posted each day at 7:00am, 365 days per year.
  • Owned / Operated Properties
    sootoday.com, BarrieToday.com, BayToday.ca, GuelphToday.com, TimminsToday.com, Sudbury.com, TBNewsWatch.com, Manitoulin.ca
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Rob Speers
705-759-3266 ext. 131
Tracy Stoneman
Sales Strategist
705-759-3266 ext. 132
Site Traffic
  • 69333 Global Rank
  • 1593
    Canada
  • 954k Estimated Visits
Traffic Sources
  • Direct
    72.09%
  • Social
    11.79%
  • Search
    11.51%
  • Referrals
    3.36%
  • Mail
    1.23%
  • Display
    0.02%
Geography Breakdown
  • Canada
    93.36%
  • United States
    4.78%
  • France
    0.22%
  • Germany
    0.18%
  • United Kingdom
    0.18%
Powered by Similar web
Network Data
Email / Social Data
  • 5.11k
    Twitter followers
Desktop Display
  • 80k display total monthly uniques
  • 500k display total monthly impressions
Reviews
Online Marketing Manager
Apr 13, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on SOOTODAY, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as Canada, United States, France, Germany, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Apr 13, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on SOOTODAY, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as Canada, United States, France, Germany, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Apr 13, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on SOOTODAY, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as Canada, United States, France, Germany, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
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Creatives
SOOTODAY advertising reaches 954k visitors across desktop and mobile web, in countries such as Canada, United States, France, Germany, United Kingdom. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on SOOTODAY will allow you to reach consumers in industries or verticals such as Consumer Packaged Goods, Non-Profit, Sports, Telecommunications, Government & Politics, Financial Services, Healthcare, Technology, Health & Beauty, eCommerce, Education, Travel & Leisure, Entertainment.

They are headquartered at 642 Queen Street East, Second Floor Sault Ste. Marie, ON, Canada P6A 2A4, and have 5 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, SOOTODAY inventory partners include: freeskreen.com, slimcut.media, indexexchange.com, google.com, districtm.io, appnexus.com.