Kochava Media Index - SOOTODAY Advertising Mediakits, Reviews, Pricing, Traffic, Rate Card Cost

SooToday is an exclusively online news and information site that provides breaking news to you, our reader, as fast as you want it, wherever you are. Desktop? Mobile? Tablet? Definitely. We are optimized to give you the best reader experience in any format you choose.

SooToday is part of the Village Media network, which operates some of the largest online news sites in the communities they serve. The sites are driven by news and information that appeals to a highly engaged, loyal audience.

We break locally-driven news written by local journalists and cover all the important issues in your “Village.” It’s our top priority. We update throughout the day, so when you come back to visit, chances are you’ll find something new.

In addition to hard news, we also provide information that is important to the community that you won’t find in most media. We like to write stories about new local businesses, highlight special events and bring you general information about anything that impacts the heart of the community. Although we are hyper-local in our approach, we also provide national news from The Canadian Press, editorial columnists, entertainment and special features.

We’re independent and it shows in everything we do. And we promise that we’ll remain fiercely local. Like you.

Let us know what you think at news@sootoday.com.

Company Name:
SOOTODAY
Parent Company Name:
Village Media

(View Trends)

Headquarters: (View Map)
Sudbury, Ontario, Canada
10 - 50 employees
https://www.sootoday.com/advertising

Desktop Display, Social, Mobile Display, Email
CPM
Web Publisher
Headline:
Exclusively online - 24/7 News, Sports, Weather, Entertainment and more. Sault Ste. Marie's largest news source.
Self / Managed Service:
Managed Service
Media Kit

Industries
Consumer Packaged Goods, Education, Entertainment, Financial Services, Government & Politics, Health & Beauty, Healthcare, Non-Profit, Sports, Technology, Telecommunications, Travel & Leisure, eCommerce
Key Differentiator
SooToday.com is similar to a daily local newspaper in content but is available on-line only. Local news web sites in Canada are often operated by a local newspaper that is usually reluctant to compete against its printed version. The results can be a second-rate web site with little news value to the viewers. SooToday.com is unique in that we are independently and locally owned. We compete with the local printed newspaper with vigour when presenting Sault Ste. Marie news. In addition to hard news, this applies to sports, obituaries, births, classifieds, police reports, editorials, columns, kid’s pages, business directories, and several live web cam views of Sault Ontario and Michigan. For our viewer’s convenience, we also offer archived local news, sports, births and deaths information with a search engine. SooToday.com is updated all day long although much of the new material (police reports, sports, editorials, etc.) is posted each day at 7:00am, 365 days per year.
Owned / Operated Properties
baytoday.ca, guelphtoday.com, timminstoday.com, tbnewswatch.com, manitoulin.ca, barrietoday.com, sudbury.com

1259883 Global Rank
67483
Canada
102 K Estimated Visits

Traffic Sources

Search

55.45%
Direct

23.08%
Social

20.56%
Referrals

0.91%
Display

0.00%
Mail

0.00%

Geography Breakdown

Canada

81.73%
United States

13.86%
Ukraine

1.84%
India

1.39%
Philippines

1.17%

Powered by

Global Rank 64,988

1,927

Links In Count 377

9

Canada Rank 1,519

Canada Page Views 92.5%

4.5%

Traffic Rank
Pageviews

Top Countries

Canada 92.5%
United States 5.7%
India 0.8%

Top Sites Linking In

Top Search Keywords

Sault Ste. Marie

Registrar

eNom Registrar

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Show All

Native

0.00%
Standard

96.17%
Direct

3.83%

Ads Seen Recently

826

Latest Advertisers

Advertiser Ranking

Longest Running Ad

google.com

reseller

pub-9685734445476814

f08c47fec0942fa0

appnexus.com

reseller

1908

f5ab79cb980f11d1

districtm.io

direct

101082

3fd707be9c4527c3

pubmatic.com

direct

159438

5d62403b186f2ace

openx.com

direct

540948335

6a698e2ec38604c6

advertising.com

direct

28580

yahoo.com

direct

54942

e1a5b5b6e3255540

lijit.com

direct

271714-eb

fafdf38b16bf6b2b

lijit.com

direct

271714

fafdf38b16bf6b2b

sovrn.com

direct

271714

fafdf38b16bf6b2b

smartadserver.com

reseller

1772

Show All

SOOTODAY advertising reaches 2.89M visitors across desktop and mobile web, in countries such as Canada, United States, Mexico, United Kingdom, India. Pricing models they offer are CPM on channels such as Display, Social, Mobile, Email Advertising on SOOTODAY will allow you to reach consumers in industries or verticals such as Consumer Packaged Goods, Entertainment, Sports, Health & Beauty, Financial Services, Non-Profit, eCommerce, Travel & Leisure, Education, Technology, Government & Politics, Telecommunications, Healthcare.

They are headquartered at Sudbury, Ontario, Canada, and have 5 advertising & marketing contacts listed on Kochava. According to their Ads.txt, SOOTODAY inventory partners include: google.com, appnexus.com, districtm.io, pubmatic.com, openx.com, advertising.com, yahoo.com, lijit.com, sovrn.com, smartadserver.com, freeskreen.com, telaria.com, tremorhub.com, rubiconproject.com, indexexchange.com.

SOOTODAY works with Advertising technology companies such as Criteo, Facebook Exchange FBX, ContextWeb, AppNexus, Neustar AdAdvisor, Openads/OpenX, Turn, Pubmatic, Rubicon Project, Yield Manager, Aggregate Knowledge, SpotXchange, Accuen, Videology, DemDex, Adap.TV, Adify, Google Publisher Tag, Flashtalking, Atlas, DoubleVerify, Brandscreen, Experian, Optimax Media Delivery, BlueKai, Index Exchange, eXelate, DoubleClick.Net, Google Adsense for Search, Google Ad Partner Services, Google Adsense, The Trade Desk, Rocket Fuel, AdGear, AcuityAds, Advertising.com, SiteScout, Mediaplex, Connexity, MyBuys, Yahoo Small Business, eyeReturn, Evidon, Dstillery, Adconion, Improve Digital, Specific Media, VINDICO, Chango, Google Adsense Asynchronous, Conversant, Commission Junction, Eq Ads, X Plus One, Resonate Insights, Simpli.fi, Integral Ad Science, DoubleClick Bid Manager, BrightRoll, LiveRail, MyBuys MyAds, Tapad, SlimCut Media, DistrictM, Google Direct, AppNexus Reseller, Ads.txt, DistrictM Direct, Header Tag by Index Exchange, RadiumOne, 161Media, Magnetic, AdRoll, Yahoo Ad Sync, Drawbridge, IndexExchange Reseller, IndexExchange Direct, Bidtellect, Beeswax, Eye View Digital, StackAdapt, Tribal Fusion, Tremor Video Reseller, SmartAdServer Reseller, AOL Reseller, Amazon Ad System, Amazon Associates, IponWeb BidSwitch, Google AdSense Integrator, Emerse, Burst Media, Google Reseller, RUN Ads, Telaria Direct, Quantum Native Solutions Direct, ad.plus Direct, Sovrn Direct, Lijit Direct, GumGum Reseller, OpenX Reseller, PubMatic Reseller, RubiconProject Reseller, Media.net Direct, Amazon Direct, DistrictM Reseller, RhythmOne Reseller, Yahoo Direct, SmartAdServer Direct, ContextWeb Reseller, LoopMe Reseller, Smaato Reseller, AdYouLike Reseller, RubiconProject Direct, AOL Direct, OpenX Direct, PubMatic Direct, Tremor Video Direct, Taleria, ShareThrough Direct, comScore Activation, FLoC, 33 Across Reseller, SpotXChange Reseller, Facebook Custom Audiences, Jivox, ORC International Direct, Aniview Direct, Criteo Direct, RhythmOne Direct, The MediaGrid Direct, Lijit Reseller, Media.net Reseller, Sovrn Reseller, Synacor Reseller, The MediaGrid Reseller, Triple Lift Reseller, Yahoo Reseller, Admiral VRM, AdMan Reseller, Beachfront Reseller, ORC International Reseller, Improve Digital Reseller, OneTag Reseller, ShareThrough Reseller, Sonobi Reseller, Telaria Reseller, Yieldmo Reseller, Teads Direct, Adform, Delta Projects, Teads.