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1 Temptalia Contact
Temptalia
Publisher: Beauty Blog, Makeup Reviews, How to Makeup
Desktop Display, Email, Mobile Display, Social

Temptalia is a global reference and resource for beauty enthusiasts featuring in-depth reviews, photos, swatches, tutorials, and beauty tips, along with popular features, such as Dupe List, Foundation Matrix, and Swatch Gallery. The company was founded in October of 2006 by Christine Mielke, who is also the editor-in-chief. Temptalia is a word Christine invented to describe the perfect woman–”she’s smart, sexy, confident, and totally amazing!”

  • Company Name:
    Temptalia
  • Headquarters:
    San Francisco Bay Area San Francisco Bay Area, CA United States
  • Office Locations:
    San Francisco Bay Area, CA
  • 1-10 employees
Capabilities
  • Desktop Display
  • Email
  • Mobile Display
  • Social
  • Desktop Display, Email, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Beauty Blog, Makeup Reviews, How to Makeup
  • Self / Managed Service:
    Managed Service
  • Industries
    Health & Beauty
  • Key Differentiator
    Temptalia.com is a leading beauty blog and online reference. It features in-depth product reviews complete with high quality photos and swatches, along with reader must-haves like The Dupe List, The Foundation Matrix, and The Swatch Gallery. Reach 1.2+ million unique visitors/month* 8+ million page views/month* 70,000 Twitter followers 80,000 Facebook fans 29,000 Instagram followers 25,000 Pinterest followers 613,000 Google+ Audience* Women: 93% Adult: 33% between 18-24, 34% between 25-34, and 18% between 35-44 Educated: 54% with college education Engaged: spends an average of 3 minutes per visit^ Loyal: 96% of readers are influenced by Temptalia reviews–35% often buy products with a favorable review, 71% will check out products with a favorable review, 62% prefer to wait for a review before purchasing a product, 61% will stay away from a product with an unfavorable review. $50K+ HHI: 37% Beauty Budgets: 56.4% spend over $50/month on beauty purchases
  • Owned / Operated Properties
    temptalia.com
Site Traffic
  • 30042 Global Rank
  • 10590
    United States
  • 2.95M Estimated Visits
Traffic Sources
  • Search
    61.86%
  • Direct
    25.62%
  • Referrals
    6.46%
  • Social
    5.05%
  • Mail
    0.97%
  • Display
    0.03%
Geography Breakdown
  • United States
    49.02%
  • Canada
    9.03%
  • United Kingdom
    5.69%
  • Australia
    3.11%
  • Germany
    2.41%
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Network Data
Country Breakdown
  • United States
  • United Kingdom
  • Australia
  • Canada
  • Germany
Email / Social Data
  • 80k
    Facebook fans
  • 70k
    Twitter followers
  • 29k
    Instagram followers
  • 25k
    Pinterest followers
Desktop Display
  • 378k display total monthly uniques
  • 2.92M display total monthly impressions
Mobile Display
  • 574k mobile total monthly uniques
  • 2.62M mobile monthly overall impressions
71%
iOS
29%
Android
Audience Demographics
2% male
98% female
Age
18
10%
18-24
25%
25-34
35%
35-44
15%
45-54
10%
55-64
5%
Income
$0k-$50k
60%
$50k-$100k
25%
$100k-$150k
10%
$150k+
5%
Education
No College
30%
College
55%
Grad School
15%
Reviews
Files
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