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4 The Badger Herald Contacts
The Badger Herald
UW-Madison's Premier Independent Student Newspaper
Desktop Display, Social

The Badger Herald is the nation's largest independent student newspaper, serving the University of Wisconsin-Madison and the Madison, Wisconsin, community.

The Herald publishes daily during the school year and has a circulation of 15,000. Badgerherald.com is updated year round and features video and blog content in addition to the print content.

The Badger Herald, Inc., is a registered 501(c)(3) non-profit corporation.

  • Company Name:
    The Badger Herald
  • Headquarters:
    152 W Johnson St Suite 202 Madison, WI 53703 United States
  • Office Locations:
    Madison, WI
  • 51-200 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Desktop Display, Social
  • CPM
  • Web Publisher
  • Headline:
    UW-Madison's Premier Independent Student Newspaper
  • Self / Managed Service:
    Managed Service
  • Industries
    Entertainment, Health & Beauty, Sports
  • Key Differentiator
    Founded and powered by Students, The Badger Herald provides an alternative voice on The University of Wisconsin's flagship campus Debuting in fall of 1969, the Herald was born to cover and combat the turmoil of Vietnam protests. The Herald has maintained its maverick spirit to become the widest read paper on campus. The Herald remains completely independent of university funding. We are supported by advertising and powered entirely by students. We take great pride in reflecting the tastes and perspectives that are unique to students on the University of Wisconsin-Madison campus. The Herald strives to present objective news, entertaining sports and arts coverage and insightful editorial stances that reflect the interests and tastes of UW-Madison’s student community. In the process, we also hope to train the next generation of student journalists for success in any of life’s paths. We are a family, dedicated and enthusiastic. As we pursue our goals, we invite you to join us by writing a letter, purchasing an ad, applying for a job or just taking the time to read the paper, online and off.
  • Owned / Operated Properties
    badgerherald.com
Site Traffic
  • 613082 Global Rank
  • 191552
    United States
  • 134k Estimated Visits
Traffic Sources
  • Search
    62.97%
  • Direct
    17.75%
  • Social
    13.14%
  • Referrals
    4.47%
  • Mail
    1.67%
  • Display
    0.00%
Geography Breakdown
  • United States
    69.34%
  • Taiwan
    7.66%
  • Australia
    2.70%
  • United Kingdom
    2.55%
  • Canada
    2.29%
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Network Data
Country Breakdown
  • United States
Email / Social Data
  • 14k
    Twitter followers
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