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The Daily Beacon
The editorially independent student newspaper at the University of Tennessee, since 1906.
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About

The Daily Beacon, an editorially independent newspaper operating within the Department of Student Media, has served the University of Tennessee Knoxville campus as the official newspaper since 1906. The students, faculty and staff rely upon The Daily Beacon for up-to-date news, sports and entertainment coverage, locally and nationally.

The Daily Beacon is a member of Associated Collegiate Press, College Media Advisers, College Newspaper Business and Advertising Managers, and Southern University Newspapers. Publishing of a daily newspaper is one of the oldest student traditions at the University of Tennessee.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Desktop Display, Social, Desktop Video, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    The editorially independent student newspaper at the University of Tennessee, since 1906.
  • Self / Managed Service:
    Managed Service
  • Industries
    Clothing & Fashion, Education, Entertainment, Food & Beverage, Sports, Technology
  • Key Differentiator
    The Daily Beacon is the campus newspaper serving The University of Tennessee Knoxville campus and surrounding community since 1906. The paper is an editorially independent newspaper operating within the Office of Student Media and is entirely student written, produced, and managed. Publishing of a daily newspaper is one of the oldest student traditions at the University of Tennessee. The Daily Beacon is a member of Associated Collegiate Press, College Media Advisers, College Newspaper Business and Advertising Managers, and Southern University Newspapers. The students, faculty and staff rely upon The Daily Beacon for up-to-date news, sports and entertainment coverage, locally and nationally.
Site Traffic
  • 516692 Global Rank
  • 318057
    United States
  • 106 K Estimated Visits
Traffic Sources
  • Search
    87.29%
  • Direct
    7.51%
  • Referrals
    4.24%
  • Social
    0.96%
  • Display
    0.00%
  • Mail
    0.00%
Geography Breakdown
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Alexa Traffic Data
Global Rank 406,199
11,468
Links In Count 201
United States Rank 236,629
22,767
United States Page Views 15.2%
32.8%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Anchorage
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 10 Downloads
  • 10 SDKs
  • 0 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.utdailybeacon.com.android
  • App Support: https://www.utdailybeacon.com/
  • Genre: news_and_magazines
  • Bundle ID: com.utdailybeacon.com.android
  • App Size: 17 M
  • Release Date: September 29th, 2020
  • Update Date: February 26th, 2021

Description:

The Daily Beacon is the campus newspaper serving the campus of the University of Tennessee, Knoxville and its surrounding community. The paper is editorially independent and is entirely written, produced and managed by students. The Daily Beacon is published Mondays and Thursdays during the fall and spring academic terms; plus content is published daily on our website, www.utdailybeacon.com. The paper is free of charge and is mainly supported by advertising.

AdMob Mediation
AdMob Mediation is a feature that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. ... This guide is your one-stop shop for integrating mediation into your AdMob app.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
DoubleClick
DoubleClick Digital Marketing (DDM) is an integrated ad technology platform that enables advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. DDM brings together world-class solutions to help buyers run holistic programs across multiple channels.
Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
The Daily Beacon advertising reaches 106k visitors across desktop and mobile web, in countries such as United States, Argentina, Canada, Indonesia, Philippines. Pricing models they offer are CPM on channels such as Display, Social, Video, Mobile, Email Advertising on The Daily Beacon will allow you to reach consumers in industries or verticals such as Food & Beverage, Entertainment, Technology, Sports, Education, Clothing & Fashion.

They are headquartered at Knoxville, TN, United States, and have 2 advertising & marketing contacts listed on Kochava.

The Daily Beacon works with Advertising technology companies such as AppNexus, Turn, Resonate Insights, Dstillery, BlueKai, Atlas, PointRoll, DoubleClick.Net, Google Adsense, Openads/OpenX, Integral Ad Science, Mediaplex, Yahoo Small Business, Aggregate Knowledge, Flashtalking, Google Adsense Asynchronous, Tapad, SpotXchange, Google Publisher Tag, Google Matched Content, Media Innovation Group, Index Exchange, Rubicon Project, Evidon, Google Inteactive Media Ads, DoubleVerify, Walmart, Google AdSense Integrator, flytedesk, Broad Street Ads, FLoC, App-Ads.txt, Ads.txt, Trueffect, Google Direct, TargetSpot Direct, Triton Digital Direct, AppNexus Reseller, RubiconProject Reseller, SpotXChange Reseller, Converstand Media Reseller.
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Last Updated 4/16/24
The Daily Beacon advertising reaches 106k visitors across desktop and mobile web, in countries such as United States, Argentina, Canada, Indonesia, Philippines. Pricing models they offer are CPM on channels such as Display, Social, Video, Mobile, Email Advertising on The Daily Beacon will allow you to reach consumers in industries or verticals such as Food & Beverage, Entertainment, Technology, Sports, Education, Clothing & Fashion.

They are headquartered at Knoxville, TN, United States, and have 2 advertising & marketing contacts listed on Kochava.

The Daily Beacon works with Advertising technology companies such as AppNexus, Turn, Resonate Insights, Dstillery, BlueKai, Atlas, PointRoll, DoubleClick.Net, Google Adsense, Openads/OpenX, Integral Ad Science, Mediaplex, Yahoo Small Business, Aggregate Knowledge, Flashtalking, Google Adsense Asynchronous, Tapad, SpotXchange, Google Publisher Tag, Google Matched Content, Media Innovation Group, Index Exchange, Rubicon Project, Evidon, Google Inteactive Media Ads, DoubleVerify, Walmart, Google AdSense Integrator, flytedesk, Broad Street Ads, FLoC, App-Ads.txt, Ads.txt, Trueffect, Google Direct, TargetSpot Direct, Triton Digital Direct, AppNexus Reseller, RubiconProject Reseller, SpotXChange Reseller, Converstand Media Reseller.