About

Des Moines Register Media
400 Locust St., Suite 500, Des Moines, IA 50309
515-284-8000
http://www.DesMoinesRegister.com

President and Publisher: Rick Green
Editor and Vice President for Audience Engagement: Amalie Nash
Founded: 1849
Joined Gannett: 1985

Milestones:
The Register was first published as The Iowa Star in 1849, from a log cabin near the junction of the Des Moines and Raccoon rivers. In 1903, Gardner Cowles, a banker from Algona, purchased the newspaper, which was renamed The Des Moines Register in 1915. Gannett purchased The Register in 1985. The Register has won 15 Pulitzer Prizes. The Register began using a state-of-the-art, $51 million production and distribution facility in 2000. Since its beginning in the 1970s, RAGBRAI (The Register's Annual Great Bicycle Ride Across Iowa) has grown to become the biggest and best touring bike ride in the country. The Register, a statewide newspaper, offers home delivery to most of its 99 counties.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Desktop Display, Social, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    Part of the USA Today Network
  • Self / Managed Service:
    Managed Service
  • Industries
    Education, Financial Services, Government & Politics, Health & Beauty, Sports
  • Key Differentiator
    On a daily basis, The Des Moines Register offers a content-rich environment full of news and information to Iowa readers. Its reach among adults far exceeds that of any other local medium, seven days a week, 365 days a year. The Des Moines Register publishes two advertising editions of the paper each day. The State edition is distributed in 74 counties outside of Central Iowa. The Central Iowa edition is delivered to counties surrounding the metro market, including households in the greater Des Moines area.
  • Owned / Operated Properties
    dmrclassifieds.com, desmoinesregister.com, desmoinesregister.com/communities/altoona, desmoinesregister.com/communities/indianola
Site Traffic
  • 0 Global Rank
  • 0
  • 1.02 K Estimated Visits
Traffic Sources
  • Referrals
    76.48%
  • Direct
    23.52%
  • Mail
    0.00%
  • Search
    0.00%
  • Social
    0.00%
  • Paid Referrals
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 297,977
26,816
United States Rank 107,610
33,531
United States Page Views 65.6%
0.2%
Top Countries
Top Search Keywords
  • Trenchless Technology
  • Professional Services
Ad Intelligence
  • Native
    71.18%
  • Standard
    27.97%
  • Direct
    0.85%
Ads Seen Recently
48,712
Longest Running Ad
The Des Moines Register
Device
Desktop
Dimensions
other
The Des Moines Register
Device
Mobile
Dimensions
300x250
The Des Moines Register
Device
Desktop
Dimensions
300x250
The Des Moines Register
Device
Desktop
Dimensions
300x600
The Des Moines Register
Device
Mobile
Dimensions
192x53
The Des Moines Register
Device
Mobile
Dimensions
300x250
The Des Moines Register
Device
Desktop
Dimensions
other
The Des Moines Register
Device
Desktop
Dimensions
other
The Des Moines Register
Device
Desktop
Dimensions
other
The Des Moines Register
Device
Desktop
Dimensions
other
The Des Moines Register
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
taboola.com
direct
1056820
c228e6794e811952
taboola.com
direct
1056817
c228e6794e811952
taboola.com
direct
1056774
c228e6794e811952
taboola.com
direct
1056768
c228e6794e811952
taboola.com
direct
1056756
c228e6794e811952
taboola.com
direct
1056741
c228e6794e811952
taboola.com
direct
1056738
c228e6794e811952
taboola.com
direct
1056736
c228e6794e811952
taboola.com
direct
1056735
c228e6794e811952
taboola.com
direct
1056734
c228e6794e811952
taboola.com
direct
1056728
c228e6794e811952
The Des Moines Register advertising reaches 2.77M visitors across desktop and mobile web, in countries such as United States, Australia, Canada, United Kingdom, Germany. Pricing models they offer are CPM on channels such as Display, Social, Mobile, Email Advertising on The Des Moines Register will allow you to reach consumers in industries or verticals such as Education, Financial Services, Sports, Health & Beauty, Government & Politics.

They have advertising & marketing contacts listed on Kochava. According to their Ads.txt, The Des Moines Register inventory partners include: taboola.com, openx.com, indexexchange.com, google.com, smaato.com, advertising.com, appnexus.com, t.brand-server.com, spotx.tv, spotxchange.com, tremorhub.com, video.unrulymedia.com, improvedigital.com, emxdgt.com, teads.tv, www.yumenetworks.com, freewheel.tv, kargo.com, sonobi.com, pubmatic.com, criteo.com, adtech.com, aolcloud.net, aps.amazon.com, districtm.io, juicenectar.com, trustx.org, supply.colossusssp.com, aol.com, yieldmo.com, subdomain=sports.desmoinesregister.com, liveintent.com, lijit.com, sovrn.com, telaria.com, consumable.com, rhythmone.com, conversantmedia.com, triplelift.com, facebook.com, yahoo.com, admanmedia.com, beachfront.com, smartadserver.com, contextweb.com, nativo.com, themediagrid.com, pubnative.net, inmobi.com, rubiconproject.com.