About

• 1889: Attorney Richard Smith published the first edition of the Bryan Eagle, not the first newspaper in the relatively new community, but the one that would last. His father and uncle were journalists who worked in Bryan. Smith opened his first paper, the Brazos Pilot, in January 1877, but sold it in 1882. Eventually, the two papers merged. The new weekly was on Main Street in downtown Bryan (most recently home to the Forsyth Gallery, formerly F.W. Woolworth store). In that first issue, Smith said, “Bryan is a little daisy now ‘certain and sure.’”

• 1890: Smith owned The Eagle for less than a year, selling it to William D. Cox.

• 1895: The Eagle began full daily publication. For 42 years, The Eagle continued as both a daily and weekly paper.

• 1921: Lee J. and Frances Rountree bought the paper. Lee Rountree soon was elected state representative from Brazos and Grimes counties, leaving his wife, Frances, to run The Eagle while he was in Austin.

• 1923: Rountree was a likely candidate for lieutenant governor, but had yet to announce his candidacy. On May 2, 1923, Civil War veterans of Hood’s Texas Brigade presented flowers to Rountree on the floor of the House. The next day, so moved by the gesture, Rountree got up to speak of their kindness. “They have sent these flowers to the living, those glorious comrades of the old South, and they warm my heart as no music might ever.” With that, Rountree sat down and promptly died of a massive stroke.

Mrs. Rountree took over full editorship of The Eagle and was appointed to fill out her husband’s legislative term. She was elected to one term of her own before being defeated. The Eagle prospered and grew. “She took that Eagle and it went to town,” longtime Bryan resident Aline Brogdon said in 1991.

• 1937: The Bryan Weekly Eagle ceased publication.

• 1956: Francis Rountree collapsed at her desk. After lingering in a coma for 10 days, she died.

• 1962: The Eagle was sold to Harte-Hanks Communications Inc. of San Antonio, which also owned the San Antonio Express-News. No longer would local people own the paper, but the focus on local news continued.

• 1979: The Eagle outgrew its offices on 26th Street in Downtown Bryan (it’s not clear when the newspaper moved from Main Street to 26th Street) and built its present location at 1729 Briarcrest Drive in Bryan.

• 1988: Worrell Enterprises Inc. of Charlottesville, Va., purchases The Eagle in January.

• 1995: A.H. Belo Corp., publisher of The Dallas Morning News, purchases The Eagle.

• 2000: The Eagle was sold to Evening Post Publishing Co. of Charleston, S.C.

• 2012: Omaha-Neb.-based Berkshire Hathaway, a company owned by businessman Warren Buffett, adds The Eagle to its growing portfolio of newspapers.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Email
  • Desktop Display, Mobile Display, Social, Email
  • CPM
  • Web Publisher
  • Headline:
    Bryan-College Station, Texas
  • Self / Managed Service:
    Managed Service
  • Industries
    Entertainment, Sports
  • Key Differentiator
    About Us • 1889: Attorney Richard Smith published the first edition of the Bryan Eagle, not the first newspaper in the relatively new community, but the one that would last. His father and uncle were journalists who worked in Bryan. Smith opened his first paper, the Brazos Pilot, in January 1877, but sold it in 1882. Eventually, the two papers merged. The new weekly was on Main Street in downtown Bryan (most recently home to the Forsyth Gallery, formerly F.W. Woolworth store). In that first issue, Smith said, “Bryan is a little daisy now ‘certain and sure.’” • 1890: Smith owned The Eagle for less than a year, selling it to William D. Cox. • 1895: The Eagle began full daily publication. For 42 years, The Eagle continued as both a daily and weekly paper. • 1921: Lee J. and Frances Rountree bought the paper. Lee Rountree soon was elected state representative from Brazos and Grimes counties, leaving his wife, Frances, to run The Eagle while he was in Austin. • 1923: Rountree was a likely candidate for lieutenant governor, but had yet to announce his candidacy. On May 2, 1923, Civil War veterans of Hood’s Texas Brigade presented flowers to Rountree on the floor of the House. The next day, so moved by the gesture, Rountree got up to speak of their kindness. “They have sent these flowers to the living, those glorious comrades of the old South, and they warm my heart as no music might ever.” With that, Rountree sat down and promptly died of a massive stroke. Mrs. Rountree took over full editorship of The Eagle and was appointed to fill out her husband’s legislative term. She was elected to one term of her own before being defeated. The Eagle prospered and grew. “She took that Eagle and it went to town,” longtime Bryan resident Aline Brogdon said in 1991. • 1937: The Bryan Weekly Eagle ceased publication. • 1956: Francis Rountree collapsed at her desk. After lingering in a coma for 10 days, she died. • 1962: The Eagle was sold to Harte-Hanks Communications Inc. of San Antonio, which also owned the San Antonio Express-News. No longer would local people own the paper, but the focus on local news continued. • 1979: The Eagle outgrew its offices on 26th Street in Downtown Bryan (it’s not clear when the newspaper moved from Main Street to 26th Street) and built its present location at 1729 Briarcrest Drive in Bryan. • 1988: Worrell Enterprises Inc. of Charlottesville, Va., purchases The Eagle in January. • 1995: A.H. Belo Corp., publisher of The Dallas Morning News, purchases The Eagle. • 2000: The Eagle was sold to Evening Post Publishing Co. of Charleston, S.C. • 2012: Omaha-Neb.-based Berkshire Hathaway, a company owned by businessman Warren Buffett, adds The Eagle to its growing portfolio of newspapers.
Site Traffic
  • 117982 Global Rank
  • 25242
    United States
  • 388 K Estimated Visits
Traffic Sources
  • Direct
    48.42%
  • Search
    44.33%
  • Social
    5.51%
  • Referrals
    1.73%
  • Display
    0.00%
  • Mail
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 70,628
12,103
United States Rank 24,758
3,853
United States Page Views 74.5%
22.9%
Top Countries
Top Search Keywords
  • College Station
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 5 K Downloads
  • 10 SDKs
  • 4.26 Avg. Rating
  • 40 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.doapps.android.mln.WME_d4d78473d1208088c005a98434d069cb
  • App Support: https://www.theeagle.com
  • Genre: news_and_magazines
  • Bundle ID: com.doapps.android.mln.WME_d4d78473d1208088c005a98434d069cb
  • App Size: 16.1 M
  • Version: 4908019
  • Release Date: March 22nd, 2013
  • Update Date: May 24th, 2021

Description:

The Eagle is the leading source of news, sports and information for the Brazos Valley and Texas A&M University. The Eagle's mobile app features the latest breaking news, feature stories, weather updates, blogs, photos and events from the area, all available on your device.
Keep up with the latest news, weather, sports and information from Aggieland with The Eagle's app on your mobile device. The Eagle covers Brazos, Burleson, Grimes, Leon, Madison, Milam, Robertson and Washington counties as well as Texas A&M University and the Texas A&M System.

Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
DoubleClick
DoubleClick Digital Marketing (DDM) is an integrated ad technology platform that enables advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. DDM brings together world-class solutions to help buyers run holistic programs across multiple channels.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
AdMob Mediation
AdMob Mediation is a feature that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. ... This guide is your one-stop shop for integrating mediation into your AdMob app.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    5.33%
  • Standard
    87.94%
  • Direct
    6.73%
Ads Seen Recently
2,493
Longest Running Ad
The Eagle
Device
Desktop
Dimensions
other
The Eagle
Device
Mobile
Dimensions
320x50
The Eagle
Device
Mobile
Dimensions
300x50
The Eagle
Device
Mobile
Dimensions
300x250
The Eagle
Device
Mobile
Dimensions
300x250
The Eagle
Device
Mobile
Dimensions
300x250
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
taboola.com
direct
1205631
c228e6794e811952
taboola.com
direct
1205630
c228e6794e811952
taboola.com
direct
1205629
c228e6794e811952
taboola.com
direct
1205626
c228e6794e811952
taboola.com
direct
1201057
c228e6794e811952
taboola.com
direct
1199872
c228e6794e811952
taboola.com
direct
1199871
c228e6794e811952
taboola.com
direct
1199869
c228e6794e811952
taboola.com
direct
1199868
c228e6794e811952
taboola.com
direct
1199866
c228e6794e811952
taboola.com
direct
1195055
c228e6794e811952
The Eagle advertising reaches 388k visitors across desktop and mobile web, in countries such as United States, Mexico, Canada, Philippines, India, Germany, United Kingdom. Pricing models they offer are CPM on channels such as Display, Mobile, Social, Email Advertising on The Eagle will allow you to reach consumers in industries or verticals such as Entertainment, Sports.

They are headquartered at Bryan, TX, United States, and have 5 advertising & marketing contacts listed on Kochava. According to their Ads.txt, The Eagle inventory partners include: taboola.com, yahoo.com, onetag.com, rubiconproject.com, advertising.com, aol.com, openx.com, bizzclick.com, indexexchange.com, video.unrulymedia.com, google.com, appnexus.com, tremorhub.com, spotxchange.com, spotx.tv, rhythmone.com, pubmatic.com, freewheel.tv, ad-generation.jp, smaato.com, contextweb.com, gumgum.com, districtm.io, lijit.com, sovrn.com, improvedigital.com, emxdgt.com, beachfront.com, smartadserver.com, adingo.jp, amxrtb.com, mediago.io, ssp.ynxs.io, adiiix.com, aralego.com, ucfunnel.com, synacor.com, sonobi.com, groundtruth.com, loopme.com, triplelift.com, admanmedia.com, axonix.com, e-planning.net, conversantmedia.com, aps.amazon.com, 33across.com, insticator.com, undertone.com, lkqd.net, telaria.com, connatix.com, revcontent.com, nobid.io, ace, smartyads.com, lbdp.us, springserve.com, onepath.ai, turf.digital, sabio.us, quantcast.com, outbrain.com, bidtellect.com, omnijay.com, adyoulike.com, advangelists.com, adtech.com, admixer.net, zedo.com, anyclip.com, coxmt.com, anyclip-media.com, mediabong.com, across.com, 33, lkqd.com, criteo.com, trustx.org, vindicosuite.com, nativo.com, liveintent.com, aerserv.com, infolinks.com, brightcom.com, somoaudience.com, mobileadtrading.com, wowyow.com, tribalfusion.com, supply.colossusssp.com, exponential.com, fyber.com, rtbhouse.com, criteo.net, aolcloud.net, ads.kiosked.com, kargo.com, facebook.com, yldbt.com, amazon-adsystem.com, adform.com, netseer.com, media.net, openweb.market, spotim.market, bidfluence.com, consumable.com, rockyou.net, pilotx.tv, subdomain=horoscopes.kingdigital.com, subdomain=puzzles.kingdigital.com, subdomain=games.santamariatimes.com, subdomain=games.azdailysun.com, subdomain=games.ravallirepublic.com, subdomain=games.siouxcityjournal.com, subdomain=games.herald-review.com, my6sense.com, vertamedia.com, streamrail.net, t.brand-server.com, tritondigital.com, teads.tv, c.amazon-adsystem.com, contact=inventory@lee.digital, subdomain=games.magicvalley.com, subdomain=games.lompocrecord.com, subdomain=games.rapidcityjournal.com, subdomain=games.helenair.com, sharethrough.com, adtelligent.com, subdomain=games.wiscnews.com, subdomain=games.columbustelegram.com, subdomain=games.hanfordsentinel.com, subdomain=games.fremonttribune.com, subdomain=games.jg-tc.com, subdomain=games.billingsgazette.com, subdomain=games.chippewa.com, subdomain=games.wcfcourier.com, subdomain=games.napavalleyregister.com, subdomain=games.journaltimes.com, subdomain=games.cumberlink.com, subdomain=games.trib.com, subdomain=games.auburnpub.com, subdomain=games.poststar.com, subdomain=games.qctimes.com, subdomain=games.bismarcktribune.com, subdomain=games.nwitimes.com, subdomain=puzzles.tucson.com, subdomain=games.journalstar.com, subdomain=games.winonadailynews.com, subdomain=games.missoulian.com, subdomain=games.madison.com, subdomain=games.stltoday.com, subdomain=v5.comicskingdom.net, saambaa.com, chocolateplatform.com, vdopia.com, pubnative.net, xad.com, ironsrc.com, risecodes.com, amazon.com, nativeads.com, yieldlab.net, trioninteractive.com, badiversitynetwork.com.

The Eagle works with Advertising technology companies such as Centro, Shoutback Concepts, ADTECH, Open AdStream, AOL-Time Warner Online Advertising, AdMeld, Rubicon Project, Adify, SpotXchange, Adap.TV, Index Exchange, Yahoo Publisher Network, Upfront Digital Media, Advertising.com, Mediaplex, DoubleVerify, Accuen, Atlas, SiteScout, AdPredictive, Experian, Neustar AdAdvisor, DemDex, Yahoo Genome, Aggregate Knowledge, Pubmatic, eXelate, Zedo, Bizo, AppNexus, Yield Manager, Evidon, Vizu, PointRoll, DoubleClick.Net, ContextWeb, Turn, X Plus One, Dstillery, The Trade Desk, BlueKai, Chango, Media Innovation Group, Simpli.fi, Digilant, Proclivity, LucidMedia, Connexity, Brandscreen, Openads/OpenX, Facebook Exchange FBX, Criteo, 161Media, IponWeb BidSwitch, MyBuys, VINDICO, Komoona, Yahoo Small Business, Adconion, Zenovia, Eq Ads, AcuityAds, RealVu, Ohana, Conversant, AdGear, Tapad, Drawbridge, Twitter Ads, Rich Relevance, Resonate Insights, eyeReturn, NetSeer, Brilig, Adform, Videology, AppNexus Segment Pixel, Korrelate, Ezakus, Technorati Media, BlueKai DMP, Google Publisher Tag, Eyeota, MyBuys MyAds, DoubleClick Bid Manager, Magnetic, BrightRoll, Polymorph, Crosswise, Jumptap, RhythmOne, GumGum, Appier, Google Adsense Asynchronous, Teads, Burst Media, Flashtalking, StickyAds TV, Talbots, AdRoll, Monarch Ads, Datonics, Yashi, Adhigh, Right Media, RUN Ads, Foot Locker, AlephD, Forensiq, Nativo, TripleLift, Kauli, AdMeta, Switch Ads, Geniee, Semasio, Sonobi, Improve Digital, adingo, Smartclip, Arrivalist, Bidtellect, Tribal Fusion, Jivox, Taboola, Yahoo Ad Sync, Adobe Audience Manager Sync, Media.net, Google Adsense, Google Inteactive Media Ads, Ads.txt, Google Direct, OpenX Direct, Comet Cox Media Direct, Sovrn Direct, AppNexus Reseller, ORC International Direct, Google Reseller, RubiconProject Direct, RubiconProject Reseller, RhythmOne Direct, AOL Reseller, ContextWeb Reseller, DistrictM Direct, GumGum Reseller, Lijit Reseller, OpenX Reseller, PubMatic Reseller, Sovrn Reseller, Lijit Direct, Smaato Reseller, Fyber Reseller, Criteo Reseller, GumGum Direct, Tremor Video Reseller, Taboola Reseller, Synacor Reseller, SpotXChange Reseller, 33 Across Reseller, ORC International Reseller, Connatix Direct, ContextWeb Direct, AOL Direct, 33 Across Direct, LKQD Reseller, Amazon Reseller, Sonobi Direct, Fyber Direct, SmartAdServer Reseller, RhythmOne Reseller, Beachfront Direct, Triple Lift Direct, AppNexus Direct, Improve Digital Reseller, FreeWheel Reseller, BrightRoll Reseller, SpringServe Reseller, Beachfront Reseller, Exponential Direct, Smaato Direct, Amazon Direct, Outbrain Direct, Outbrain Reseller, IndexExchange Direct, IndexExchange Reseller, Taboola Direct, Amazon Ad System, Amazon Associates, PubMatic Direct, Rocket Fuel, GetIntent, Integral Ad Science, nToggle, Specific Media, Synacor Direct, Comet Cox Media Reseller, DistrictM Reseller, Converstand Media Reseller, LKQD Direct, Cedato Reseller, Sonobi Reseller, Beeswax, ClickCertain, StackAdapt, Insticator, Criteo Publisher Marketplace, JustPremium, Carambola Direct, Brightcom Direct, Affectv, DynAdmic, RadiumOne, SpringServe, Vidible, Link Share, Google AdSense Integrator, Narrative, Consumable, AdTheorent, Emerse, Converstand Media Direct, Eye View Digital, MicroAd, AdMatrix, Ad Tech Japan AOL, Yahoo Direct, SpringServe Direct, Consumable Direct, Yieldlab Reseller, Native Ads Reseller, Criteo Direct, RTB House Direct, Somoaudience Reseller, PilotX Reseller, Rock You Reseller, ucfunnel Reseller, Insticator Direct, Somoaudience Direct, Mobile Ad Trading Direct, Media.net Direct, ucfunnel Direct, Netseer Direct, Next Millenium Direct, Mars Media Group Direct, Vuble Reseller, Fatchilli Direct, EMX, Ad Lightning, DistrictM, Blis, Adform Reseller, Admixer Direct, Mobile Ad Trading, Infectious Media, Admedo, LiveIntent Direct, SkimLinks, MaxPoint Interactive, Loopme, Adelphic, ZypMedia, Nativo Reseller, Mobile Ad Trading Reseller, Undertone Reseller, Infolinks Direct, So-net Media, Freebit Admind, Advangelists, bRealtime, Brightcom Reseller, Yieldmo, BidSwitch, Telaria Reseller, Avocet, Sharethrough, LifeStreet Media, Clickagy, Outbrain, Facebook Custom Audiences, Teads Direct, saambaa Direct, Bidtellect Reseller, Undertone Direct, AdMan Reseller, Aniview Reseller, AvantisVideo Reseller, Cedato Direct, Yahoo Reseller, TrustX Direct, Tremor Video Direct, AnyClip Direct, AerServ Direct, Nativo Direct, Zedo Direct, AdMan Direct, Admixer Reseller, AdYouLike Reseller, FreeWheel Direct, GroundTruth Reseller, Improve Digital Direct, LoopMe Reseller, OneTag Reseller, Quantcast Direct, SmartAdServer Direct, SmartyAds Reseller, SpotXChange Direct, Revcontent Direct, Google Consumer Surveys, Amazon Transparent Ad Marketplace, LiveIntent, Consent Management Platform API v 2.0, comScore Activation, SpotX, PHP Ads, Unified ID 2.0, ID5.