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The Key Play
Publisher
CPM
Claim Page
Contact
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Email
  • Desktop Display, Mobile Display, Social, Desktop Video, Email
  • CPM
  • Web Publisher
  • Headline:
    Publisher
  • Key Differentiator
    If you're an individual or business and want to reach an audience that loves college football, and are crazy about the Hokies, then you've come to the right place. Thekeyplay.com serves up hundreds of thousands of pageviews a month to a targeted audience. Almost 50% of visitors originate from Virginia, and more than one out of every ten browse from Blacksburg. Our social presence is second to none. There are a limited number of advertising opportunities available to individuals and companies that are a good fit for Thekeyplay.com's unique audience.
Site Traffic
  • 267573 Global Rank
  • 51346
    United States
  • 202 K Estimated Visits
Traffic Sources
  • Direct
    87.82%
  • Search
    10.71%
  • Social
    0.99%
  • Referrals
    0.49%
  • Display
    0.00%
  • Mail
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 105,162
4,295
Links In Count 87
11
United States Rank 25,779
1,606
United States Page Views 94.9%
3.2%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Bellefontaine
Ad Intelligence
  • Native
    0.00%
  • Standard
    100.00%
  • Direct
    0.00%
Ads Seen Recently
1,767
Latest Advertisers
Advertiser Ranking
Longest Running Ad
The Key Play
Device
Desktop
Dimensions
other
Dates Active
Aug 07, 2018 to Aug 05, 2020
The Key Play
Device
Mobile
Dimensions
other
Dates Active
Sep 29, 2020 to May 01, 2021
The Key Play
Device
Desktop
Dimensions
300x250
Dates Active
Dec 02, 2020 to Apr 23, 2021
The Key Play
Device
Desktop
Dimensions
300x250
Dates Active
Oct 27, 2020 to Apr 23, 2021
The Key Play
Device
Desktop
Dimensions
300x250
Dates Active
Mar 02, 2021 to May 28, 2021
The Key Play
Device
Desktop
Dimensions
300x250
Dates Active
Sep 24, 2019 to Feb 15, 2021
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
google.com
direct
pub-3223874580681139
f08c47fec0942fa0
The Key Play advertising reaches 202k visitors across desktop and mobile web, in countries such as United States, Philippines, Iraq, Taiwan, Canada, United Kingdom, Germany, Russia. Pricing models they offer are CPM on channels such as Display, Mobile, Social, Video, Email Advertising on The Key Play will allow you to reach consumers in industries or verticals such as .

They have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, The Key Play inventory partners include: google.com.

The Key Play works with Advertising technology companies such as BuySell Ads, Media.net, DoubleClick.Net, Google Adsense, Mediaplex, Evidon, Speed Shift Media, Korrelate, PointRoll, Aggregate Knowledge, Yahoo Small Business, Turn, AppNexus, Openads/OpenX, Open AdStream, Integral Ad Science, DoubleVerify, Rocket Fuel, Specific Media, VINDICO, The Trade Desk, Conversant, Commission Junction, Google Adsense Asynchronous, DoubleClick Bid Manager, MercuryMedia, SiteScout, Adconion, Flashtalking, Adition, Atlas, StickyAds TV, Facebook Exchange FBX, ContextWeb, Teads, DynAdmic, Vidible, Pubmatic, Rubicon Project, AudienceScience, AdGear, SpotXchange, Index Exchange, AOL-Time Warner Online Advertising, AMob, Advertising.com, DemDex, Adap.TV, IponWeb BidSwitch, GetIntent, TripleLift, AdBlade Embed, Adblade, BlueKai DMP, BlueKai, Nano Interactive, Zanox, Nuviad, Walmart, Media Innovation Group, Research Now, Sojern, Resonate Insights, Google AdSense Integrator, Drawbridge, Innovid, MicroAd, Ads.txt, Google Direct, Google Inteactive Media Ads, Less than 5 Ads.txt, Less than 5 DIRECT Ads.txt, FLoC Opt-Out, FLoC, Twitter Ads.
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The Key Play Categories
Last Updated 4/16/24
The Key Play advertising reaches 202k visitors across desktop and mobile web, in countries such as United States, Philippines, Iraq, Taiwan, Canada, United Kingdom, Germany, Russia. Pricing models they offer are CPM on channels such as Display, Mobile, Social, Video, Email Advertising on The Key Play will allow you to reach consumers in industries or verticals such as .

They have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, The Key Play inventory partners include: google.com.

The Key Play works with Advertising technology companies such as BuySell Ads, Media.net, DoubleClick.Net, Google Adsense, Mediaplex, Evidon, Speed Shift Media, Korrelate, PointRoll, Aggregate Knowledge, Yahoo Small Business, Turn, AppNexus, Openads/OpenX, Open AdStream, Integral Ad Science, DoubleVerify, Rocket Fuel, Specific Media, VINDICO, The Trade Desk, Conversant, Commission Junction, Google Adsense Asynchronous, DoubleClick Bid Manager, MercuryMedia, SiteScout, Adconion, Flashtalking, Adition, Atlas, StickyAds TV, Facebook Exchange FBX, ContextWeb, Teads, DynAdmic, Vidible, Pubmatic, Rubicon Project, AudienceScience, AdGear, SpotXchange, Index Exchange, AOL-Time Warner Online Advertising, AMob, Advertising.com, DemDex, Adap.TV, IponWeb BidSwitch, GetIntent, TripleLift, AdBlade Embed, Adblade, BlueKai DMP, BlueKai, Nano Interactive, Zanox, Nuviad, Walmart, Media Innovation Group, Research Now, Sojern, Resonate Insights, Google AdSense Integrator, Drawbridge, Innovid, MicroAd, Ads.txt, Google Direct, Google Inteactive Media Ads, Less than 5 Ads.txt, Less than 5 DIRECT Ads.txt, FLoC Opt-Out, FLoC, Twitter Ads.