About

The Morning Call is a Media Company in Allentown, Pa. It's part of the Tribune Company based in Chicago.

The Critic, an Allentown newspaper founded in 1883, was the direct ancestor of The Morning Call.

David A. Miller and his brother Samuel Miller were sole owners by 1904. In 1906 The Morning Call was invited to join the Associated Press.

In 1984 it was sold to The Times Mirror Company,

In Septempter 1996, The Morning Call launched mcall.com.
In 2000, Times Mirror was acquired by the Tribune
Company.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Desktop Display, Social, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    Allentown, Lehigh Valley news from The Morning Call
  • Self / Managed Service:
    Managed Service
  • Industries
    Automotive, Entertainment, Food & Beverage, Government & Politics, Sports
Site Traffic
  • 0 Global Rank
  • 0
  • 988 Estimated Visits
Traffic Sources
  • Referrals
    62.91%
  • Direct
    31.91%
  • Search
    5.18%
  • Mail
    0.00%
  • Social
    0.00%
  • Paid Referrals
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 34,139
2,105
United States Rank 7,064
2,233
United States Page Views 96.5%
10.6%
Top Countries
Top Search Keywords
  • Allentown
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 500 Downloads
  • 0 SDKs
  • 4.0 Avg. Rating
  • 0 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.parklandmcall
  • App Support: http://www.mcall.com
  • Genre: news_and_magazines
  • Bundle ID: com.parklandmcall
  • App Size: 35.3 K
  • Version: 2
  • Release Date: June 15th, 2012
  • Update Date: June 15th, 2012

Description:

Get the latest community news about Parkland School District and South Whitehall, North Whitehall and Upper Macungie townships in Pennsylvania’s Lehigh Valley. See photographs, check out police reports, get the latest high school sports scores and read your neighbors’ letters to the editor.

Ad Intelligence
  • Native
    63.51%
  • Standard
    36.38%
  • Direct
    0.11%
Ads Seen Recently
38,712
Longest Running Ad
THE MORNING CALL
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Desktop
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other
THE MORNING CALL
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300x250
THE MORNING CALL
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320x50
THE MORNING CALL
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Desktop
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300x250
THE MORNING CALL
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Desktop
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300x250
THE MORNING CALL
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Mobile
Dimensions
other
THE MORNING CALL
Device
Mobile
Dimensions
other
THE MORNING CALL
Device
Desktop
Dimensions
other
THE MORNING CALL
Device
Mobile
Dimensions
other
THE MORNING CALL
Device
Mobile
Dimensions
other
THE MORNING CALL
Device
Desktop
Dimensions
other
THE MORNING CALL advertising reaches 2.66M visitors across desktop and mobile web, in countries such as United States, Canada, Australia, Mexico. Pricing models they offer are CPM on channels such as Display, Social, Mobile, Email Advertising on THE MORNING CALL will allow you to reach consumers in industries or verticals such as Entertainment, Government & Politics, Food & Beverage, Automotive, Sports.

They are headquartered at Allentown, PA, United States, and have 1 advertising & marketing contacts listed on Kochava.

THE MORNING CALL works with Advertising technology companies such as Openads/OpenX, Facebook Exchange FBX, Google Publisher Tag, Commission Junction, PointRoll, Integral Ad Science, Audiotude, Google Adsense, Upfront Digital Media, Perfect Market, CheckM8, DoubleClick.Net, Tacoda, AudienceScience, Brandscreen, Specific Media, Connexity, LucidMedia, Criteo, Tapad, MLN Advertising, Adblade, SiteScout, AdBlade Embed, Drawbridge, Videology, IponWeb BidSwitch, MyBuys, ContextWeb, Triggit, NetSeer, AcuityAds, Adconion, SpotXchange, Facebook Custom Audiences, Sourcepoint, Taboola, Yieldmo, Adelphic, SNT Media, BrightRoll, Flashtalking, Jivox, Media Innovation Group, Nativo, Walmart, Amazon Ad System, Amazon Associates, AvantLink, Twitter Ads, Header Tag by Index Exchange, RevContent, Amazon Direct, Google Direct, Ads.txt, Yieldmo Direct, Criteo Direct, RubiconProject Direct, Taboola Direct, SpotXChange Reseller, Teads Direct, OpenX Direct, Triple Lift Direct, AppNexus Direct, OpenX Reseller, AppNexus Reseller, LKQD Reseller, Sovrn Reseller, Tremor Video Reseller, RubiconProject Reseller, AOL Reseller, Lijit Reseller, Index Exchange, Rubicon Project, DoubleVerify, Evidon, BounceX, The Trade Desk, TripleLift, AppNexus, Criteo Publisher Marketplace, Adbrain, Adap.TV, Advertising.com, Turn, Rocket Fuel, eXelate, BlueKai, BlueKai DMP, Mediaplex, Google Reseller, Intimate Merger, StickyAds TV, Eyeota, Adobe Audience Manager Sync, Yahoo Small Business, Crosswise, X Plus One, Pubmatic, Falk Realtime, Aggregate Knowledge, Resonate Insights, Tail Target, Improve Digital, Atlas, DemDex, IndexExchange Reseller, IndexExchange Direct, Google Adsense Asynchronous, LKQD Direct, PubMatic Reseller, ContextWeb Reseller, Bidfluence Reseller, ORC International Reseller, Sonobi Reseller, ShareThrough Reseller, GumGum Reseller, Connatix Reseller, Synacor Reseller, LiveIntent Direct, VINDICO, Magnetic, MyBuys MyAds, Simpli.fi, Yield Manager, Yahoo Ad Sync, Tremor Video Direct, Amazon Reseller, Exponential Direct, Sovrn Direct, RhythmOne Direct, DistrictM Reseller, SpringServe Direct, Sharethrough, Beeswax, SkimLinks, Burst Media, Dstillery, GetIntent, Adhigh, Tribal Fusion, eyeReturn, AdGear, GumGum, RUN Ads, Sonobi, DistrictM, RhythmOne, Adify, Bidtellect, RadiumOne, AppNexus Segment Pixel, DoubleClick Bid Manager, RTK, Google AdSense Integrator, DynAdmic, Beachfront Direct, XPO, Kargo Direct, Eye View Digital, Open AdStream, Sociomantic, ResponsiveAds, RTK Direct, saambaa Direct, adiply Direct, Nexstar Digital Direct, Undertone Direct, Arrivalist, Right Media, Kargo, RealVu, Media.net, Blis, ContextWeb Direct, Nativo Direct, Telaria Reseller, Mobile Ad Trading, Teads, AdRoll, Saambaa, AdTheorent, Infectious Media, Neustar AdAdvisor, MaxPoint Interactive, ZypMedia, Loopme, JustPremium, bRealtime, BannerFlow, PLAYGROUND XYZ, AdTech Studio, So-net Media, Admixer, TrustX Direct, Advangelists, 33 Across Direct, TrustX, The MediaGrid Direct, StackAdapt, Technorati Media, Appier, GumGum Direct, PubMatic Direct, Connatix Direct, SpotXChange Direct, AOL Direct, Prebid, Amazon Transparent Ad Marketplace, Undertone Reseller, Yahoo Direct, Conversant, AdSonar, Quigo, World Now, FLoC, ShareThrough Direct, App-Ads.txt, Improve Digital Direct, OneTag Direct, WideOrbit Direct, RhythmOne Reseller, TargetSpot Reseller, Triton Digital Reseller, Beachfront Reseller, FreeWheel Reseller, Improve Digital Reseller, Smaato Reseller, SmartAdServer Reseller, Yahoo Reseller, Admiral VRM, Zeus Technology, Lijit Direct, Media.net Direct, Sonobi Direct, Yieldmo Reseller, comScore Activation, SpringServe, Google Remarketing, Aniview Reseller, Media.net Reseller, SpringServe Reseller, Triple Lift Reseller, AdMan Direct, The MediaGrid Reseller, vidoomy Reseller, Connatix, Connatix Video Player, Google Floodlight Counter.