Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Social
  • Desktop Display, Mobile Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    News Gambia - The Point Newspaper, Banjul, The Gambia
  • Self / Managed Service:
    Managed Service
  • Industries
    Government & Politics, Health & Beauty, Sports
  • Key Differentiator
    The triumvirate - Late Babucarr Gaye, Late Deyda Hydara and Pap Saine established The Point Newspaper on 16 December 1991. Mr Gaye quit after four months. The Paper used to come out every Monday for the first two years of its existence. Then it started coming out every Mondays and Thursdays. In 1995, the paper was coming out thrice every week and increased to four times in 2001 - Monday, Wednesday, Friday and Saturday. Since early 2006, the paper has gone daily. One of the founding members, Mr Deyda Hydara, was assassinated on 16 December 2004, on the night of The Point's 13th anniversary. He has been replaced in the paper's management team by his wife, Mrs Maria Hydara. The Point has been on line since August 2005 with its web site address: www.thepoint.gm and you can send us any comments through the contact box on the right. You can advertise with us, it pays. Please contact the Marketing Manager, Saul Njie on (00220) 9917501 or 7799100. The Point Newspaper has contributed a lot in terms of Press Freedom, Democracy, Human Rights in The Gambia and beyond. In December 2006 in Germany, the paper got an International Press Freedom Award (John Philip Palm), which was received by Mr Pap Saine in Germany. The Point is an independent newspaper that promotes divergent views, and issues on democracy and human rights. The Paper covers national issues on politics, economics, business and development, as well as world affairs.
Site Traffic
  • 498658 Global Rank
  • 5388
  • 81.9 K Estimated Visits
Traffic Sources
  • Search
    71.62%
  • Direct
    28.38%
  • Display
    0.00%
  • Mail
    0.00%
  • Referrals
    0.00%
  • Social
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 133,982
8,094
Senegal Rank 244
42
Senegal Page Views 36.2%
26.7%
Top Countries
Top Search Keywords
  • Hindi
Ad Intelligence
  • Native
    100.00%
  • Standard
    0.00%
  • Direct
    0.00%
Ads Seen Recently
0
Longest Running Ad
The Point
Device
Desktop
Dimensions
other
The Point
Device
Mobile
Dimensions
other
The Point
Device
Mobile
Dimensions
other
The Point
Device
Mobile
Dimensions
other
The Point
Device
Mobile
Dimensions
other
The Point
Device
Mobile
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
google.com
direct
pub-1345794630489280
f08c47fec0942fa0
google.com
direct
pub-6257613052061984
f08c47fec0942fa0
The Point advertising reaches 81.9k visitors across desktop and mobile web, in countries such as United States, Canada, Germany, Brazil. Pricing models they offer are CPM on channels such as Display, Mobile, Email, Social Advertising on The Point will allow you to reach consumers in industries or verticals such as Sports, Government & Politics, Health & Beauty.

They have 1 advertising & marketing contacts listed on Kochava. According to their Ads.txt, The Point inventory partners include: google.com.

The Point works with Advertising technology companies such as DoubleClick.Net, Google Publisher Tag, Google Adsense for Search, Google Adsense, X Plus One, Evidon, Atlas, Openads/OpenX, Aggregate Knowledge, Yahoo Small Business, AppNexus, Open AdStream, Integral Ad Science, Mediaplex, The Trade Desk, DoubleClick Bid Manager, Zedo, Turn, Flashtalking, DoubleVerify, Advertising.com, Adap.TV, SpotXchange, Index Exchange, Teads, Media Innovation Group, StickyAds TV, IponWeb BidSwitch, VINDICO, Rubicon Project, AdBlade Embed, Adblade, Research Now, Vidible, Adify, adingo, BannerFlow, Adform, Google AdSense Integrator, Taboola, RadiumOne, Google Adsense Asynchronous, Prebid, Link Share, Drawbridge, CogoCast, Walmart, Pubmatic, Innovid, Google Direct, Ads.txt, Google Inteactive Media Ads, Less than 5 Ads.txt, Less than 5 DIRECT Ads.txt, Google Matched Content, AdvertPro.