About
The Blade of Toledo, Ohio, is the daily, Pulitzer Prize-winning newspaper serving Northwest Ohio & Southeast Michigan. We've been in print for 175 years as the top news outlet in the area.
Information for advertisers:
The top news source in NW Ohio and SE Michigan. The Blade has a proven advertising reach and performance that is unmatched by any other media in the area. Call us at 419-724-6000
Give Us a Week, and We'll Tell Over 300,000 People How Great You Are
It's a fact: when you advertise in The Blade and on toledoblade.com, you can reach 314,609 readers in a very short amount of time.
And they are the active shoppers you want.
The Blade weekday/Sunday adult reader profile:
• Male – 49%, Female – 51%
• Median age – 46
• Advanced degree, college degree or some college – 52%
• Average household income – $44,135
The toledoblade.com adult reader profile:
• Male – 49.5%, Female – 50.5%
• Median age – 42
• Advanced degree, college degree or some college – 62%
• Average household income – $52,579 Zoom
The Blade/toledoblade.com reaches:
• 89% of luxury car owners
• 82% of people employed in a professional/technical field
• 88% of people who regularly work out at a health club
• 91% of those who shopped for sporting goods in the last four weeks
• 95% of those who golfed three or more times in the past year
• 83% of those who tended to a lawn or garden in the past year
• 76% of people planning to buy a new vehicle • 79% of those three who plan to buy new furniture in the next 12 months
• 80% of affluent working women with a household income of $75,000
• 98% of boat owners
Give us a week. We'll give you results.
SOURCE: Media Audit Dec. 2009 – Jan. 2010
- Company Name:The Toledo Blade
(View Trends)
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Headquarters: (View Map)Toledo, OH, United States
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Office Locations:Ohio
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10 - 50 employees
Capabilities
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Desktop Display, Mobile Display, Social, Email
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CPM
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Web Publisher
- Headline:Publisher
- Self / Managed Service:Managed Service
- IndustriesSports
- Key Differentiator145k monthly UV. If you are interested in reaching young, educated, and affluent adults with your advertising message, you've come to the right place – toledoblade.com. It's the # 1 read local media website in the Toledo market. Out of the total local market audience of 382,141 – toledoblade.com reached 145,634 adults age 18 + according to recent studies by The Media Audit.
- Owned / Operated Propertiesourtownsylvania.com, ourtownperrysburg.com
Site Traffic
- 75149 Global Rank
- 14559 United States
- 1.13 M Estimated Visits
Traffic Sources
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Direct60.36%
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Search32.19%
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Social5.21%
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Referrals1.75%
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Mail0.48%
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Display0.00%
Geography Breakdown
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94.49%
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0.66%
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0.46%
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0.32%
Powered by
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Alexa Traffic Data
Global Rank
61,698
1,699
Links In Count
5,159
1,149
United States Rank
11,488
5,564
United States Page Views
92.4%
8.2%
Top Countries
- United States 92.4%
- Canada 1.0%
- United Kingdom 0.8%
- India 0.7%
Top Sites Linking In
Top Search Keywords
- Toledo
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
- 10 K Downloads
- 10 SDKs
- 2.83 Avg. Rating
- 433 Total reviews
- App Url: https://play.google.com/store/apps/details?id=com.toledoblade.blocksplit
- App Support: http://toledoblade.com
- Genre: news_and_magazines
- Bundle ID: com.toledoblade.blocksplit
- App Size: 9.4 M
- Version: 24
- Release Date: January 13th, 2015
- Update Date: August 3rd, 2020
Description:
The Blade Electronic Delivery to your Android device. The app seamlessly bridges The Blade’s award-winning journalism with superior digital quality and interactive content.
Today, The Blade covers 14 counties in northwest Ohio and southeast Michigan and The Blade and toledoblade.com makes information about the area accessible to the world. The Electronic Delivery is updated every day around midnight and includes the entire Blade edition including e-extras when breaking news happens.
Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Gson
Gson is a Java library that can be used to convert Java Objects into their JSON representation. It can also be used to convert a JSON string to an equivalent Java object. Gson can work with arbitrary Java objects including pre-existing objects that you do not have source-code of.
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services.
Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Google Analytics
The Google Analytics SDK for Android makes it easy for native Android developers to collect user engagement data from their applications. Developers can then use the Google Analytics reports to measure:
The number of active users are using their applications.
From where in the world the application is being used.
Adoption and usage of specific features.
Crashes and exceptions.
In-app purchases and transactions.
And many other useful metrics...
The Google Analytics SDK also gives you the tools to monitor the success of mobile marketing campaigns. Connect user interactions with paid ads, Google Play downloads, and subsequent in-app usage and Ecommerce transactions. Google Analytics provides a powerful platform to measure and optimize all of your application marketing efforts.
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends.
Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
Ad Intelligence
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Native0.26%
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Standard99.57%
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Direct0.17%
Ads Seen Recently
3,029
Latest Advertisers
Advertiser Ranking
Longest Running Ad
The Toledo Blade
Device
Desktop
Dimensions
other
Dates Active
Aug 06, 2018 to Aug 04, 2020
The Toledo Blade
Device
Mobile
Dimensions
other
Dates Active
Jun 05, 2019 to Jun 03, 2021
The Toledo Blade
Device
Desktop
Dimensions
other
Dates Active
Jun 05, 2019 to Jun 03, 2021
The Toledo Blade
Device
Mobile
Dimensions
300x250
Dates Active
Jan 04, 2021 to Feb 28, 2021
The Toledo Blade
Device
Mobile
Dimensions
300x250
Dates Active
Jan 12, 2021 to Feb 09, 2021
The Toledo Blade
Device
Mobile
Dimensions
300x250
Dates Active
Sep 28, 2020 to Jan 07, 2021
The Toledo Blade
Device
Mobile
Dimensions
other
Dates Active
May 06, 2021 to May 13, 2021
The Toledo Blade
Device
Mobile
Dimensions
other
Dates Active
Apr 21, 2021 to Apr 24, 2021
Ad Exchange
Type
Publisher ID
Certification ID
emxdgt.com
direct
485
1e1d41537f7cad7f
rubiconproject.com
reseller
17960
0bfd66d529a55807
pubmatic.com
reseller
156700
5d62403b186f2ace
pubmatic.com
reseller
156212
5d62403b186f2ace
pubmatic.com
reseller
137711
5d62403b186f2ace
openx.com
reseller
539924617
6a698e2ec38604c6
openx.com
reseller
538959099
6a698e2ec38604c6
gumgum.com
reseller
11645
ffdef49475d318a9
appnexus.com
reseller
1360
f5ab79cb980f11d1
lijit.com
reseller
252623
fafdf38b16bf6b2b
sovrn.com
reseller
252623
fafdf38b16bf6b2b
The Toledo Blade advertising reaches 1.13M visitors across desktop and mobile web, in countries such as United States, United Kingdom, Canada, Australia, Germany, France. Pricing models they offer are CPM on channels such as Display, Mobile, Social, Email Advertising on The Toledo Blade will allow you to reach consumers in industries or verticals such as Sports.
They are headquartered at Toledo, OH, United States, and have 4 advertising & marketing contacts listed on Kochava. According to their Ads.txt, The Toledo Blade inventory partners include: emxdgt.com, rubiconproject.com, pubmatic.com, openx.com, gumgum.com, appnexus.com, lijit.com, sovrn.com, lkqd.net, google.com, spotx.tv, spotxchange.com, saambaa.com, rhythmone.com, districtm.io, conversantmedia.com, rtk.io, loopme.com, improvedigital.com, adform.com, freewheel.tv, advertising.com, sekindo.com, altitude-arena.com, indexexchange.com, 33across.com, nativo.com, coxmt.com, criteo.com, aolcloud.net, adtech.com, lkqd.com, amazon.com, media.adfrontiers.com, c.amazon-adsystem.com, contextweb.com, liqwid.com, nextmillennium.io, yahoo.com, ad-generation.jp, yldbt.com, aps.amazon.com, c1exchange.com, my6sense.com, tremorhub.com, telaria.com, adtelligent.com, taboola.com, smaato.com, sonobi.com, brightroll.com, springserve.com, publishers.teads.tv, platform.videologygroup.com, sfx.freewheel.tv, smartadserver.com, rubicon.com, oath.com, altitudedigital.com, tribalfusion.com, exponential.com, fyber.com, adyoulike.com, spotim.market, openweb.market, kubient.com, triplelift.com, undertone.com, beachfront.com, aol.com, btrll.com, thrive.plus, rockyou.net.
The Toledo Blade works with Advertising technology companies such as PointRoll, Advertising.com, DoubleVerify, Dstillery, Adify, Accuen, The Trade Desk, Openads/OpenX, ADTECH, Drawbridge, X Plus One, Turn, BlueKai, AppNexus, eXelate, AOL-Time Warner Online Advertising, Neustar AdAdvisor, Media Innovation Group, DemDex, AudienceScience, Collective Media, Videology, Rocket Fuel, Adap.TV, Yield Manager, Brilig, Tapad, Intent Media, Yahoo Publisher Network, Upfront Digital Media, Google Adsense, Zedo, DoubleClick.Net, Facebook Exchange FBX, Pubmatic, Rubicon Project, Choice Stream, Centro, Brandscreen, 161Media, SiteScout, RadiumOne, Flashtalking, Eq Ads, MLN Advertising, Aggregate Knowledge, BrightRoll, Google Publisher Tag, Integral Ad Science, IponWeb BidSwitch, Conversant, Adconion, ContextWeb, Evidon, SpotXchange, AcuityAds, Mediaplex, Proclivity, PulsePoint, Twitter Ads, MBuy, AdPredictive, AdGear, Yahoo Small Business, VINDICO, Specific Media, Switch Ads, Burst Media, Improve Digital, RealVu, AppNexus Segment Pixel, Tribal Fusion, Exponential, eyeReturn, AppNexus Ad Tag, Commission Junction, Ohana, MyBuys MyAds, Korrelate, Engage BDR, Magnetic, Right Media, DoubleClick Bid Manager, BlueKai DMP, Eyeota, Crosswise, RhythmOne, Teads, Appier, StickyAds TV, Google Consumer Surveys, AdRoll, Exapik, CivicScience, AdFrontiers, Arrivalist, AlephD, Eye View Digital, Prebid, Amazon Reseller, Google Direct, OpenX Reseller, AppNexus Reseller, Ads.txt, LKQD Reseller, 33 Across Direct, SpotXChange Reseller, PubMatic Reseller, Criteo Reseller, AdFrontiers Direct, OpenX Direct, Google Reseller, RubiconProject Reseller, Comet Cox Media Reseller, AppNexus Direct, AOL Reseller, ContextWeb Reseller, RubiconProject Direct, Converstand Media Direct, DistrictM Direct, Yahoo Ad Sync, Media.net, IndexExchange Reseller, Teads Reseller, Fyber Reseller, SmartAdServer Reseller, SpringServe Reseller, Exponential Direct, Beachfront Reseller, BrightRoll Reseller, FreeWheel Reseller, Sovrn Reseller, Tremor Video Reseller, LKQD Direct, Improve Digital Reseller, Triple Lift Direct, C1X Reseller, DistrictM Reseller, Amazon Direct, Amazon Ad System, Amazon Associates, Simpli.fi, GumGum, RUN Ads, Beeswax, JustPremium, Connexity, Adobe Audience Manager Sync, C1X, Criteo, Sovrn Direct, Lijit Direct, GumGum Reseller, DynAdmic, YieldBot Reseller, IndexExchange Direct, Index Exchange, Link Share, Google AdSense Integrator, Taboola, Narrative, Avocet, Retargetly, CogoCast, StackAdapt, Smaato Direct, RhythmOne Direct, Facebook Custom Audiences, Google Remarketing, Nativo, Google Adsense Asynchronous, Ad Tech Japan AOL, Atlas, BannerFlow, Yieldmo, TripleLift, Next Millenium Direct, Genesis Media Reseller, Oath Reseller, Videology Group Reseller, Rock You Direct, RTK Direct, Thrive Reseller, Undertone Direct, GetIntent, Adhigh, Yieldlab, Adventive, DistrictM, Blis, Mobile Ad Trading, Nativo Direct, Adition, BidTheatre, Primis Direct, Adform Reseller, LoopMe Reseller, Genesis Media Direct, Converstand Media Reseller, RhythmOne Reseller, AOL Direct, Teads Direct, Vhbx Reseller, Lijit Reseller, Taboola Direct, Taboola Reseller, Adelphic, MaxPoint Interactive, Loopme, ZypMedia, saambaa Direct, ORC International Direct, Sonobi Reseller, 33 Across Reseller, ContextWeb Direct, Freebit Admind, So-net Media, BidSwitch, Sekindo Direct, Cinarra, MicroAd, AdYouLike Direct, adtelligent Reseller, Lockerdome Direct, ShareThrough Direct, GumGum Direct, Telaria Reseller, Yahoo Direct, Yahoo Reseller, my6sense Direct, BlockAdBlock, Amazon Transparent Ad Marketplace, cXense, LiveIntent Direct, Media.net Direct, SmartAdServer Direct, AdYouLike Reseller, ORC International Reseller, Smaato Reseller, Undertone Reseller, Yieldmo Direct, comScore Activation, AdMan Reseller, Yieldmo Reseller, ShareThrough Reseller, FLoC, Aniview Direct, SpotXChange Direct, Synacor Direct, Google / Youtube Adsense, Viafoura, AdMan Direct, Beachfront Direct, OneTag Direct, Sonobi Direct, Mobfox Reseller, Nativo Reseller, OneTag Reseller, The MediaGrid Reseller.
They are headquartered at Toledo, OH, United States, and have 4 advertising & marketing contacts listed on Kochava. According to their Ads.txt, The Toledo Blade inventory partners include: emxdgt.com, rubiconproject.com, pubmatic.com, openx.com, gumgum.com, appnexus.com, lijit.com, sovrn.com, lkqd.net, google.com, spotx.tv, spotxchange.com, saambaa.com, rhythmone.com, districtm.io, conversantmedia.com, rtk.io, loopme.com, improvedigital.com, adform.com, freewheel.tv, advertising.com, sekindo.com, altitude-arena.com, indexexchange.com, 33across.com, nativo.com, coxmt.com, criteo.com, aolcloud.net, adtech.com, lkqd.com, amazon.com, media.adfrontiers.com, c.amazon-adsystem.com, contextweb.com, liqwid.com, nextmillennium.io, yahoo.com, ad-generation.jp, yldbt.com, aps.amazon.com, c1exchange.com, my6sense.com, tremorhub.com, telaria.com, adtelligent.com, taboola.com, smaato.com, sonobi.com, brightroll.com, springserve.com, publishers.teads.tv, platform.videologygroup.com, sfx.freewheel.tv, smartadserver.com, rubicon.com, oath.com, altitudedigital.com, tribalfusion.com, exponential.com, fyber.com, adyoulike.com, spotim.market, openweb.market, kubient.com, triplelift.com, undertone.com, beachfront.com, aol.com, btrll.com, thrive.plus, rockyou.net.
The Toledo Blade works with Advertising technology companies such as PointRoll, Advertising.com, DoubleVerify, Dstillery, Adify, Accuen, The Trade Desk, Openads/OpenX, ADTECH, Drawbridge, X Plus One, Turn, BlueKai, AppNexus, eXelate, AOL-Time Warner Online Advertising, Neustar AdAdvisor, Media Innovation Group, DemDex, AudienceScience, Collective Media, Videology, Rocket Fuel, Adap.TV, Yield Manager, Brilig, Tapad, Intent Media, Yahoo Publisher Network, Upfront Digital Media, Google Adsense, Zedo, DoubleClick.Net, Facebook Exchange FBX, Pubmatic, Rubicon Project, Choice Stream, Centro, Brandscreen, 161Media, SiteScout, RadiumOne, Flashtalking, Eq Ads, MLN Advertising, Aggregate Knowledge, BrightRoll, Google Publisher Tag, Integral Ad Science, IponWeb BidSwitch, Conversant, Adconion, ContextWeb, Evidon, SpotXchange, AcuityAds, Mediaplex, Proclivity, PulsePoint, Twitter Ads, MBuy, AdPredictive, AdGear, Yahoo Small Business, VINDICO, Specific Media, Switch Ads, Burst Media, Improve Digital, RealVu, AppNexus Segment Pixel, Tribal Fusion, Exponential, eyeReturn, AppNexus Ad Tag, Commission Junction, Ohana, MyBuys MyAds, Korrelate, Engage BDR, Magnetic, Right Media, DoubleClick Bid Manager, BlueKai DMP, Eyeota, Crosswise, RhythmOne, Teads, Appier, StickyAds TV, Google Consumer Surveys, AdRoll, Exapik, CivicScience, AdFrontiers, Arrivalist, AlephD, Eye View Digital, Prebid, Amazon Reseller, Google Direct, OpenX Reseller, AppNexus Reseller, Ads.txt, LKQD Reseller, 33 Across Direct, SpotXChange Reseller, PubMatic Reseller, Criteo Reseller, AdFrontiers Direct, OpenX Direct, Google Reseller, RubiconProject Reseller, Comet Cox Media Reseller, AppNexus Direct, AOL Reseller, ContextWeb Reseller, RubiconProject Direct, Converstand Media Direct, DistrictM Direct, Yahoo Ad Sync, Media.net, IndexExchange Reseller, Teads Reseller, Fyber Reseller, SmartAdServer Reseller, SpringServe Reseller, Exponential Direct, Beachfront Reseller, BrightRoll Reseller, FreeWheel Reseller, Sovrn Reseller, Tremor Video Reseller, LKQD Direct, Improve Digital Reseller, Triple Lift Direct, C1X Reseller, DistrictM Reseller, Amazon Direct, Amazon Ad System, Amazon Associates, Simpli.fi, GumGum, RUN Ads, Beeswax, JustPremium, Connexity, Adobe Audience Manager Sync, C1X, Criteo, Sovrn Direct, Lijit Direct, GumGum Reseller, DynAdmic, YieldBot Reseller, IndexExchange Direct, Index Exchange, Link Share, Google AdSense Integrator, Taboola, Narrative, Avocet, Retargetly, CogoCast, StackAdapt, Smaato Direct, RhythmOne Direct, Facebook Custom Audiences, Google Remarketing, Nativo, Google Adsense Asynchronous, Ad Tech Japan AOL, Atlas, BannerFlow, Yieldmo, TripleLift, Next Millenium Direct, Genesis Media Reseller, Oath Reseller, Videology Group Reseller, Rock You Direct, RTK Direct, Thrive Reseller, Undertone Direct, GetIntent, Adhigh, Yieldlab, Adventive, DistrictM, Blis, Mobile Ad Trading, Nativo Direct, Adition, BidTheatre, Primis Direct, Adform Reseller, LoopMe Reseller, Genesis Media Direct, Converstand Media Reseller, RhythmOne Reseller, AOL Direct, Teads Direct, Vhbx Reseller, Lijit Reseller, Taboola Direct, Taboola Reseller, Adelphic, MaxPoint Interactive, Loopme, ZypMedia, saambaa Direct, ORC International Direct, Sonobi Reseller, 33 Across Reseller, ContextWeb Direct, Freebit Admind, So-net Media, BidSwitch, Sekindo Direct, Cinarra, MicroAd, AdYouLike Direct, adtelligent Reseller, Lockerdome Direct, ShareThrough Direct, GumGum Direct, Telaria Reseller, Yahoo Direct, Yahoo Reseller, my6sense Direct, BlockAdBlock, Amazon Transparent Ad Marketplace, cXense, LiveIntent Direct, Media.net Direct, SmartAdServer Direct, AdYouLike Reseller, ORC International Reseller, Smaato Reseller, Undertone Reseller, Yieldmo Direct, comScore Activation, AdMan Reseller, Yieldmo Reseller, ShareThrough Reseller, FLoC, Aniview Direct, SpotXChange Direct, Synacor Direct, Google / Youtube Adsense, Viafoura, AdMan Direct, Beachfront Direct, OneTag Direct, Sonobi Direct, Mobfox Reseller, Nativo Reseller, OneTag Reseller, The MediaGrid Reseller.
