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The Trade Desk
Programmatic Advertising | (DSP) Demand Side Platform
KOCHAVA SKAD CERTIFIED
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About

The Trade Desk is a technology company that empowers buyers of advertising around the world. Founded by the pioneers of real-time bidding, The Trade Desk offers a self-service technology platform to manage data-driven digital advertising campaigns. Buyers can create highly personalized ad experiences across various channels, including display, native, video, audio, and social, and on a multitude of devices, including computers, mobile, and TV.

Advertising campaigns powered by The Trade Desk take advantage of market-leading targeting capabilities, full-funnel attribution, and detailed reporting that illustrates the consumer journey from initial impression to conversion.

  • Company Name:
    The Trade Desk
    • (View Trends)
  • Headquarters: (View Map)
    Ventura, CA, United States
  • Office Locations:
    California, Washington, Colorado, Illinois, Hamburg, Jakarta, London, California, Madrid, New York, Paris, Seoul, Shanghai, New South Wales, Tokyo
  • 1,000 - 5,000 employees
Capabilities
  • Digital Audio
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Companion Banner Ad
      Yes No
    • Sponsored Reading
      Yes No
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Native
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Digital Audio, Desktop Display, Mobile Display, Native, Social, Desktop Video
  • % of Media Spend
  • Demand Side Platform, Retargeting, SKAD Certified
  • Headline:
    Programmatic Advertising | (DSP) Demand Side Platform
  • Industries
    Technology
  • Key Differentiator
    The Trade Desk powers the most sophisticated buyers in advertising technology. Founded by the pioneers of real-time bidding, The Trade Desk has become the fastest growing demand-side platform in the industry by offering agencies, aggregators, and their advertisers best-in-class technology to manage display, mobile, and video advertising campaigns. The Trade Desk empowers buyers at the campaign level with the most expressive bid capabilities in market, full-funnel attribution, and detailed reporting that illustrates the consumer journey from initial impression to conversion. By maintaining a pure buy-side focus, The Trade Desk delivers on branding and performance for clients worldwide.
  • Programmatic Integrations & Publisher / Inventory Partners
    Hulu, Roku, Sony Crackle
  • Targeting

    Retargeting, Search Retargeting, IP, Geographic (Zip), Contextual, Site

  • Data Partners
    BlueKai, AdAdvisor, Datalogix, Exelate, The Data Alliance, Bit.ly, Mastercard, TruSignal, Nielsen, V12 Group, AddThis, |X|, Semcasting, TransUnion, Forbes, Lotame, Expedia, LiveRamp, Placed, LiveRamp
  • Ad Verification / Brand Safety / Measurement / Viewability Partners
    DoubleVerify, Adsafe
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 40786 Global Rank
  • 13731
    United States
  • 1.01 M Estimated Visits
Traffic Sources
  • Direct
    67.38%
  • Search
    20.00%
  • Social
    4.99%
  • Mail
    4.43%
  • Referrals
    2.60%
  • Display
    0.61%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 4,790
131
Links In Count 146
2,501
United States Rank 1,400
127
United States Page Views 67.4%
8.3%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Consumer Goods and Services
Ad Intelligence
The Trade Desk
Device
Mobile
Dimensions
320x50
Dates Active
May 11, 2021 to May 29, 2021
The Trade Desk
Device
Mobile
Dimensions
320x50
Dates Active
May 11, 2021 to May 29, 2021
The Trade Desk
Device
Mobile
Dimensions
320x50
Dates Active
May 11, 2021 to May 29, 2021
The Trade Desk
Device
Mobile
Dimensions
other
Dates Active
May 19, 2021 to May 29, 2021
The Trade Desk
Device
Mobile
Dimensions
320x50
Dates Active
May 19, 2021 to May 26, 2021
The Trade Desk
Device
Desktop
Dimensions
other
Dates Active
Nov 02, 2020 to Jun 03, 2021
The Trade Desk
Device
Desktop
Dimensions
other
Dates Active
Oct 16, 2020 to May 25, 2021
The Trade Desk
Device
Desktop
Dimensions
other
Dates Active
Mar 19, 2021 to Jun 03, 2021
The Trade Desk
Device
Desktop
Dimensions
other
Dates Active
Nov 12, 2020 to Jun 03, 2021
The Trade Desk
Device
Desktop
Dimensions
other
Dates Active
Jan 22, 2021 to Jun 02, 2021
The Trade Desk
The Trade Desk
The Trade Desk
The Trade Desk
The Trade Desk
The Trade Desk advertising reaches 1.01M visitors across desktop and mobile web, in countries such as United States, Canada, India, France, United Kingdom, Germany, Singapore, Japan, South Korea, Hong Kong, Australia. Pricing models they offer are % of Media Spend on channels such as DigitalAudio, Display, Mobile, Native, Social, Video Advertising on The Trade Desk will allow you to reach consumers in industries or verticals such as Technology; you can target them with parameters such as: Retargeting, Search Retargeting, IP, Geographic (Zip), Contextual, Site.

They are headquartered at Ventura, CA, United States, and have 151 advertising & marketing contacts listed on Kochava.

The Trade Desk works with Advertising technology companies such as DemDex, Facebook Exchange FBX, SpotXchange, eXelate, Centro, Media Innovation Group, Rubicon Project, BlueKai, Neustar AdAdvisor, Index Exchange, Yield Manager, Yahoo Publisher Network, Accuen, AppNexus, DoubleClick.Net, Segmint, The Trade Desk, Aggregate Knowledge, Yahoo Small Business, Advertising.com, Tapad, Drawbridge, BlueKai DMP, Adobe Audience Manager Sync, Google Remarketing, Adbrain, DoubleClick Bid Manager, adingo, Adap.TV, LinkedIn Ads, Bizo, Consent Management Platform API v 2.0, Twitter Ads.
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Last Updated 4/16/24
The Trade Desk advertising reaches 1.01M visitors across desktop and mobile web, in countries such as United States, Canada, India, France, United Kingdom, Germany, Singapore, Japan, South Korea, Hong Kong, Australia. Pricing models they offer are % of Media Spend on channels such as DigitalAudio, Display, Mobile, Native, Social, Video Advertising on The Trade Desk will allow you to reach consumers in industries or verticals such as Technology; you can target them with parameters such as: Retargeting, Search Retargeting, IP, Geographic (Zip), Contextual, Site.

They are headquartered at Ventura, CA, United States, and have 151 advertising & marketing contacts listed on Kochava.

The Trade Desk works with Advertising technology companies such as DemDex, Facebook Exchange FBX, SpotXchange, eXelate, Centro, Media Innovation Group, Rubicon Project, BlueKai, Neustar AdAdvisor, Index Exchange, Yield Manager, Yahoo Publisher Network, Accuen, AppNexus, DoubleClick.Net, Segmint, The Trade Desk, Aggregate Knowledge, Yahoo Small Business, Advertising.com, Tapad, Drawbridge, BlueKai DMP, Adobe Audience Manager Sync, Google Remarketing, Adbrain, DoubleClick Bid Manager, adingo, Adap.TV, LinkedIn Ads, Bizo, Consent Management Platform API v 2.0, Twitter Ads.