TripAdvisor-Advertising-Reviews-Pricing

TripAdvisor, the world's largest travel site**, enables travelers to unleash the full potential of every trip. With over 570 million reviews and opinions covering the world's largest selection of travel listings worldwide -- covering 7.3 million accommodations, airlines, attractions, and restaurants -- TripAdvisor provides travelers with the wisdom of the crowds to help them decide where to stay, how to fly, what to do and where to eat. TripAdvisor also compares prices from more than 200 hotel booking sites so travelers can find the lowest price on the hotel that's right for them. TripAdvisor-branded sites are available in 49 markets, and are home to the world's largest travel community of 455 million average monthly unique visitors*, all looking to get the most out of every trip. TripAdvisor: Know better. Book better. Go better.

TripAdvisor, Inc. (NASDAQ: TRIP), through its subsidiaries, manages and operates websites under 20 other travel media brands:
www.airfarewatchdog.com, www.bookingbuddy.com, www.citymaps.com, www.cruisecritic.com, www.familyvacationcritic.com, www.flipkey.com, www.thefork.com (including www.lafourchette.com, www.eltenedor.com, www.iens.nl and www.dimmi.com.au), www.gateguru.com, www.holidaylettings.co.uk, www.holidaywatchdog.com, www.housetrip.com, www.jetsetter.com, www.niumba.com, www.onetime.com, www.oyster.com, www.seatguru.com, www.smartertravel.com, www.tingo.com, www.vacationhomerentals.com and www.viator.com.

*Source: TripAdvisor log files, average monthly unique visitors, Q3 2017
**Source: comScore Media Metrix for TripAdvisor Sites, worldwide, July 2017

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Social
  • Email
  • Industries
    Travel & Leisure
  • Key Differentiator
    TripAdvisor® is the world's largest travel site*, enabling travellers to know better, book better and go better to get the most out of their travel experience. TripAdvisor offers advice from millions of travelers around the world, a wealth of relevant travel content from our community and seasoned travel experts and the largest selection of places to stay at the best prices as well as unforgettable things to do and places to eat to make your trip the very best it can be. TripAdvisor branded sites make up the largest travel community in the world, reaching 340 million unique monthly visitors**, and more than 350 million reviews and opinions covering more than 6.5 million accommodations, restaurants and attractions. The sites operate in 48 countries worldwide. TripAdvisor draws a diverse international audience with a common passion for travel. Whether adventurous explorers, business travelers or couples looking for a romantic honeymoon spot, our audience returns to TripAdvisor time and time again to research and share their experiences with reviews, photos, opinions, and more. With 230+ new contributions every minute and over 350 million reviews and opinions, TripAdvisor is the world's most trusted place for travel advice.
  • Owned / Operated Properties
    TripAdvisor.com, Airfarewatchdog.com, Bookingbuddy.com, SmarterTravel.com
  • Targeting

    Destination Content (City, State, Country, Island), Domain, Behavioral

  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
  • Mobile App Install Tracking Partners
    N/A
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Gaelle M
Oxford, United Kingdom
Sales Enablement EMEA Sales and Key accounts system training
Shu Yi Chan
Singapore
Sales Coordinator
Javier Villa Labrada
Barcelona Area, Spain
Inside Sales
Site Traffic
  • 256 Global Rank
  • 80
    United States
  • 174M Estimated Visits
Traffic Sources
  • Search
    76.55%
  • Direct
    13.57%
  • Referrals
    6.94%
  • Mail
    1.66%
  • Social
    0.98%
  • Display
    0.31%
Geography Breakdown
  • United States
    55.88%
  • Poland
    3.66%
  • Thailand
    3.02%
  • United Kingdom
    1.84%
  • Germany
    1.56%
Powered by Similar web
Network Data
Email / Social Data
  • 3.48M
    Facebook fans
  • 3.19M
    Twitter followers
Desktop Display
  • 455M display total monthly uniques
50%
In-App
50%
Mobile Web
50%
iOS
50%
Android
50%
Phone
50%
Tablet
Audience Demographics
50% male
50% female
Reviews
Online Marketing Manager
Feb 17, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on TripAdvisor, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Poland, Thailand, United Kingdom, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Online Marketing Manager
Feb 21, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on TripAdvisor, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Poland, Thailand, United Kingdom, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Online Marketing Manager
Feb 19, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on TripAdvisor, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Poland, Thailand, United Kingdom, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Files
Name SIZE modified
450 KB Aug 06, 2016 03:37 PM
Delete
Creatives
TripAdvisor advertising reaches 174M visitors across desktop and mobile web, in countries such as United States, Poland, Thailand, United Kingdom, Germany. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on TripAdvisor will allow you to reach consumers in industries or verticals such as Travel & Leisure; you can target them with parameters such as: Destination Content (City, State, Country, Island), Domain, Behavioral.

They are headquartered at 141 Needham Street Newton, MA 02464 United States of America, and have 696 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, TripAdvisor inventory partners include: google.com.