Viralize is a technology platform that unites online Publishers, Video Creators and Advertisers. With our hub and technology stack, publishers distribute top video content while optimizing ad revenue, creators get exposure for their quality videos and advertisers connect to their next engaged customer.

We believe in an online video ecosystem that emphasizes content quality tailored to the interests of the end user thanks to a careful balance between enriching content videos and marketable, cross-device video ads.

The Viralize platform helps the video ecosystem in the following ways:

Publishers grow ad revenue while enriching their website content thanks to Viralize’s recommendation technology distributing high-quality videos from 50+ content partners spanning 26+ IAB-certified categories. Media companies can also choose to monetize their own video content through our technology or leverage their own sales teams to sell direct or programmatic campaigns on their own networks.

Content Creators get exposure with a global audience and leverage our network of 5000+ direct publishers to distribute and monetize their premium video content. Creators can also choose to bring in their own partner publishers to build a private distribution network.

Advertisers connect with their next potential customer thanks to qualified video audiences and powerful targeting tools. We integrate with industry-leading measurement and fraud detection technologies to ensure transparency, viewability and measurability. Our inventory includes both Instream and Outstream brand-safe video placements.

Viralize was founded in Florence, Italy in 2013 by Marco Paolieri, Maurizio Sambati and Ugo Vespier. The company is growing fast and currently employs more than 35 people internationally. The HQ is located in Florence with other offices in New York, London, Milan, Rome, and Madrid.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Desktop Video, Mobile Display, Social
  • CPM
  • Ad Network
  • Headline:
    Leading platform for video content monetization and distribution
  • Industries
    Technology
  • Key Differentiator
    At Viralize, our goal is to deliver enhanced video experiences for users by uniting Publishers, Content Creators and Brands. Our powerful, proprietary platform allows publishers to deliver and monetize premium video, gives creators the global arena to distribute souped-up content, and connects advertisers to qualified, engaged audiences. Headquartered in Italy with offices around the world, we are a young, dynamic and multicultural team committed to raising the bar and bringing cutting-edge technology and solutions to the market. Always pushing to release superior products and tailored services for our clients, Viralize is the go-to partner for building your video strategy.
  • Owned / Operated Properties
    viralize.com
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Eleonora Magni
Prato Area, Italy
Account Manager at Viralize
Nicola Giannessi
Milan Area, Italy
Senior Manager Yield Optimization
Site Traffic
  • 675207 Global Rank
  • 25746
    Italy
  • 65.5k Estimated Visits
Traffic Sources
  • Direct
    65.71%
  • Referrals
    20.70%
  • Search
    6.77%
  • Mail
    6.42%
  • Social
    0.35%
  • Display
    0.05%
Geography Breakdown
  • Italy
    74.01%
  • Switzerland
    12.10%
  • Spain
    2.66%
  • United States
    2.20%
  • India
    2.09%
Powered by Similar web
Network Data
Country Breakdown
  • United States
Email / Social Data
  • 5k
    Facebook fans
  • 960
    Twitter followers
  • 290
    Instagram followers
50%
In-App
50%
Mobile Web
50%
iOS
50%
Android
50%
Phone
50%
Tablet
Audience Demographics
50% male
50% female
Reviews
Online Marketing Manager
May 19, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Viralize, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as Italy, Switzerland, Spain, United States, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network.
Online Marketing Manager
May 18, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Viralize, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as Italy, Switzerland, Spain, United States, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network.
Online Marketing Manager
May 13, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Viralize, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as Italy, Switzerland, Spain, United States, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network.
Files
Creatives
Content in context
Our immersive, cross-device video units, Matrix and Stream, deliver contextually targeted videos by understanding page content and users’ interests. Viewers will always see videos in sync with thei...
Interactive Videos
Good storytelling takes creativity and the right tools. Connect with customers and design content journeys that effectively communicate your brand message. With interactive videos, viewers have the...
Viralize advertising reaches 65.5k visitors across desktop and mobile web, in countries such as Italy, Switzerland, Spain, United States, India. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Viralize will allow you to reach consumers in industries or verticals such as Technology.

They are headquartered at Via Ippolito Pindemonte 63 Firenze, FI 50123 Italy, and have 23 advertising & marketing contacts listed on Thalamus.