About

Visible Measures is the leader in social video measurement and activation. Long considered the most trusted source for data and insights on video content advertising, Visible Measures provides an end-to-end solution for capturing consumer attention programmatically through video and native media. Visible Measures works with hundreds of global brands, agencies, trading desks, and publisher clients, which include Procter & Gamble, Unilever, Nestle, VivaKi and Conde Nast. Visit us online at www.visiblemeasures.com or follow us on Twitter @Visiblemeasures.

Capabilities
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Native
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display, Mobile Video, Native, Social, Desktop Video
  • CPCV, CPE, CPM, CPV, % of Media Spend
  • Ad Network, Demand Side Platform
  • Headline:
    Measurement & Media Activation For Digital Video Advertising
  • Self / Managed Service:
    Self-Service & Managed Service
  • Industries
    eCommerce, Entertainment, Retail, Technology
  • Key Differentiator
    Despite billions being spent on digital video, marketers are still faced with the same questions at the launch of any campaign. Which platforms should you run your video campaigns on? How much do you need to spend to reach your goals and how should you allocate your budget? At Visible Measures, we utilize a data-driven strategy to make sure your campaigns succeed – from the start. We enable smarter media moves based on competitive insights, and recommend the best media blend based on numerous factors including campaign goals, vertical, video length, and more. Our ability to track and analyze changes in video ad spend, media noise, and shifts in consumer attention means you’ll be able to control your spend dynamically and with pin-point precision. The result? Maximum campaign efficiency.
  • Owned / Operated Properties
    truereach.org
  • Programmatic Integrations & Publisher / Inventory Partners
    CBSLocal, DailyMotion
  • Targeting

    Behavioral, Contextual, Demographic, Geographic

  • Data Partners
    BlueKai, eXelate, LiveRamp
  • Ad Verification / Brand Safety / Measurement / Viewability Partners
    DoubleVerify, Integral Ad Science, Moat
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    AOL Video, DoubleClick, Extreme Reach, EyeView, Fuisz Media, Innovid, Mixpo, PointRoll, Sizmek (fka MediaMind), Spongecell, TubeMogul, Vindico
Site Traffic
  • 11582157 Global Rank
  • 921417
    United States
  • 84 Estimated Visits
Traffic Sources
  • Direct
    100.00%
  • Display
    0.00%
  • Mail
    0.00%
  • Referrals
    0.00%
  • Search
    0.00%
  • Social
    0.00%
Powered by
Alexa Traffic Data
Global Rank 918,825
83,577
Canada Rank 69,133
23
Canada Page Views 33.5%
6.5%
Top Countries
Top Search Keywords
  • Metals
Visible Measures advertising reaches 4.51k visitors across desktop and mobile web, in countries such as United States, Canada. Pricing models they offer are CPCV, CPE, CPM, CPV, % of Media Spend on channels such as Mobile, MobileVideo, Native, Social, Video Advertising on Visible Measures will allow you to reach consumers in industries or verticals such as eCommerce, Entertainment, Retail, Technology; you can target them with parameters such as: Behavioral, Contextual, Demographic, Geographic.

They are headquartered at Boston, MA, United States, and have 2 advertising & marketing contacts listed on Kochava.

Visible Measures works with Advertising technology companies such as DoubleClick.Net, Yahoo Small Business.