WAAF-Advertising-Reviews-Pricing
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Display
  • CPM
  • Web Publisher
  • Headline:
    WAAF | Boston radio station that plays rock, with streaming real-time audio.
  • Key Differentiator
    WAAF is the only true rock radio station in one of America's cradles of rock. Boston has a rich history of incubating artists that shaped or, at times, completely disrupted the course of rock music. And the city that spawned Aerosmith, The Cars, J. Geils Band, Pixies and many more still embraces the one station that pays tribute to this legacy every day. Anchored by legendary morning host Greg Hill, WAAF serves up the greatest album tracks from four decades of ageless music. Presented by an on-air staff that includes acclaimed personalities Mike Hsu and Mistress Carrie, former Boston Bruin Lyndon Byers, Danielle Muir and Rob Stevens, WAAF music spans every chapter of rock music history from Jimi Hendrix and The Doors to Jack White and the Black Keys. While our target audience is the Rock of Ages generation that graduated school from the mid-80's to the late 90's, WAAF reaches over a half-million men and women each week with one thing in common: they love great rock played by on-air personalities who live great rock! Fans of WAAF closely interact with the brand via social media, blogs and digital conduits including 112,000 Facebook fans and close to 9,000 You Tube channel subscribers. Connect your business to more than $9 Billion in annual consumer spending by WAAF rockers when you advertise on-air, on our stream, on-line at WAAF.com or via direct customer engagement at famously popular station events. Thanks to two optimized FM signals, WAAF stretches East-West along the Mass Pike from Boston to Springfield and North-South from Providence to Cape Ann.
  • Owned / Operated Properties
    waaf.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Site Traffic
  • 406331 Global Rank
  • 165645
    United States
  • 215k Estimated Visits
Traffic Sources
  • Search
    48.90%
  • Social
    23.77%
  • Direct
    23.64%
  • Mail
    2.24%
  • Referrals
    1.45%
  • Display
    0.00%
Geography Breakdown
  • United States
    67.52%
  • United Kingdom
    5.33%
  • Canada
    3.05%
  • Germany
    2.69%
  • Venezuela
    1.73%
Powered by Similar web
Network Data
Country Breakdown
  • United States
  • Canada
  • United Kingdom
  • Australia
  • Germany
Email / Social Data
  • 141k
    Facebook fans
  • 47k
    Twitter followers
  • 6.7k
    Instagram followers
Desktop Display
  • 48k display total monthly uniques
  • 134k display total monthly impressions
Mobile Display
  • 97k mobile total monthly uniques
  • 190k mobile monthly overall impressions
55%
iOS
45%
Android
87%
Phone
13%
Tablet
Audience Demographics
75% male
25% female
Age
18
15%
18-24
10%
25-34
15%
35-44
25%
45-54
25%
55-64
5%
65+
5%
Income
$0k-$50k
45%
$50k-$100k
25%
$100k-$150k
20%
$150k+
10%
Education
No College
45%
College
45%
Grad School
10%
Reviews
Online Marketing Manager
Apr 22, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on WAAF, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, Germany, Venezuela, Australia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Apr 22, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on WAAF, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, Germany, Venezuela, Australia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Apr 20, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on WAAF, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, Germany, Venezuela, Australia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
WAAF advertising reaches 215k visitors across desktop and mobile web, in countries such as United States, United Kingdom, Canada, Germany, Venezuela, Australia. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on WAAF will allow you to reach consumers in industries or verticals such as .

They have advertising & marketing contacts listed on Thalamus. According to their Ads.txt, WAAF inventory partners include: google.com, sharethrough.com, yieldmo.com, advertising.com, appnexus.com, contextweb.com, fyber.com, indexexchange.com, openx.com, pubmatic.com, rubiconproject.com, spotx.tv, spotxchange.com, tremorhub.com, taboola.com.