About

The tradition of television in Baton Rouge began on April 19, 1953, when WAFB signed on the air as the second television station in Louisiana. Over the following decades, Channel 9 created the number one news organization in south Louisiana, covering local, state, and regional news.

Today, WAFB brings its viewers 25 hours of news programming each week. Presently, Louisiana's News Channel is the only network station in the market to air a complete rebroadcast of every locally produced newscast, plus a live weekend noon news product on our second cable station, News Channel 9. Our anchors, reporters, producers and photographers have won numerous awards from the Associated Press and the Louisiana Association of Broadcasters. A number of investigative reports by WAFB 9 News on various topics have even resulted in changes in state law.

While news and programming are our broadcast trademarks, WAFB is constantly being honored for its community service. Channel 9 donates over $1.25 million in public service air time each year. The list of station promotions to help local non-profit organizations is lengthy, with the Children's Miracle Mansion; the St. Vincent de Paul Uniform Drive; Assess the Need; VolunteerUnited, the Baton Rouge Volunteer recognition program and the Salvation Army, to name just a few.

Capabilities
  • Linear TV
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Linear TV, Desktop Display, Social, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    Baton Rouge news, weather, sports, StreetBeat, community calendar, jobs, cars and more.
  • Self / Managed Service:
    Managed Service
  • Industries
    Education, Entertainment, Financial Services, Government & Politics, Healthcare, Retail, Sports, Technology, Travel & Leisure, eCommerce
  • Key Differentiator
    The tradition of television in Baton Rouge began on April 19, 1953, when WAFB signed on the air as the second television station in Louisiana. Over the following decades, Channel 9 created the number one news organization in south Louisiana, covering local, state, and regional news. Today, WAFB brings its viewers 25 hours of news programming each week. Presently, Louisiana's News Channel is the only network station in the market to air a complete rebroadcast of every locally produced newscast, plus a live weekend noon news product on our second cable station, News Channel 9. Our anchors, reporters, producers and photographers have won numerous awards from the Associated Press and the Louisiana Association of Broadcasters. A number of investigative reports by WAFB 9 News on various topics have even resulted in changes in state law. While news and programming are our broadcast trademarks, WAFB is constantly being honored for its community service. Channel 9 donates over $1.25 million in public service air time each year. The list of station promotions to help local non-profit organizations is lengthy, with the St. Jude Dream Home Giveaway, the St. Vincent de Paul Uniform Drive and the Volunteer! Baton Rouge Volunteer recognition program to name a few.
Site Traffic
  • 42120 Global Rank
  • 8091
    United States
  • 2.09 M Estimated Visits
Traffic Sources
  • Direct
    47.75%
  • Search
    36.16%
  • Social
    13.00%
  • Referrals
    2.35%
  • Mail
    0.74%
  • Display
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 54,407
5,627
United States Rank 7,595
5,211
United States Page Views 87.7%
6.2%
Top Countries
Top Search Keywords
  • Networks
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 0 SDKs
  • 0 Total reviews
  • App Url: https://itunes.apple.com/app/wafb-tv/id1027114138
  • App Support: http://wdt.zendesk.com
  • Genre: Weather
  • Bundle ID: com.wafb.hurricane
  • App Size: 46.4 M
  • Version: 1.0
  • Release Date: August 20th, 2015
  • Update Date: August 20th, 2015

Description:

The WAFB First Alert Hurricane Tracker provides interactive radar featuring forecast tracks, past tracks and forecast landfall cones of tropical storms and hurricanes for Baton Rouge and southeast Louisiana areas served by WAFB. The WAFB First Alert Hurricane Tracker is the best way to stay informed and keep you safe when threatening tropical weather conditions are present.

Features:
* Opt-in tropical weather alerts
* Satellite infrared imagery of tropical regions
* Rainfall prediction
* Wind field prediction
* Video forecasts
* Live video coverage of hurricane and tropical storms
* Evacuation information
* Ability to add and save your favorite locations

Ad Intelligence
  • Native
    66.26%
  • Standard
    31.98%
  • Direct
    1.75%
Ads Seen Recently
22,380
Longest Running Ad
WAFB 9
Device
Desktop
Dimensions
other
WAFB 9
Device
Mobile
Dimensions
other
WAFB 9
Device
Mobile
Dimensions
300x250
WAFB 9
Device
Mobile
Dimensions
300x250
WAFB 9
Device
Mobile
Dimensions
320x50
WAFB 9
Device
Mobile
Dimensions
300x250
WAFB 9
Device
Desktop
Dimensions
other
WAFB 9
Device
Desktop
Dimensions
other
WAFB 9
Device
Desktop
Dimensions
other
WAFB 9
Device
Desktop
Dimensions
other
WAFB 9
Device
Desktop
Dimensions
none
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
freewheel.tv
reseller
1165921
freewheel.tv
reseller
1158065
freewheel.tv
reseller
1157985
pubmatic.com
reseller
160114
5d62403b186f2ace
video.unrulymedia.com
reseller
2147483647
a670c89d4a324e47
rhythmone.com
reseller
2147483647
a670c89d4a324e47
contextweb.com
direct
562060
89ff185a4c4e857c
appnexus.com
reseller
10490
f5ab79cb980f11d1
supply.colossusssp.com
direct
281
6c5b49d96ec1b458
freewheel.tv
reseller
1152369
freewheel.tv
reseller
1150913
WAFB 9 advertising reaches 2.09M visitors across desktop and mobile web, in countries such as United States, Canada, Brazil, Mexico, United Kingdom. Pricing models they offer are CPM on channels such as Linear TV, Display, Social, Mobile, Email Advertising on WAFB 9 will allow you to reach consumers in industries or verticals such as Education, Healthcare, Financial Services, Sports, Government & Politics, eCommerce, Retail, Travel & Leisure, Technology, Entertainment.

They are headquartered at Baton Rouge, LA, United States, and have 5 advertising & marketing contacts listed on Kochava. According to their Ads.txt, WAFB 9 inventory partners include: freewheel.tv, pubmatic.com, video.unrulymedia.com, rhythmone.com, contextweb.com, appnexus.com, supply.colossusssp.com, improvedigital.com, rubiconproject.com, spotx.tv, spotxchange.com, adform.com, openx.com, inmobi.com, uis.mobfox.com, lkqd.net, yahoo.com, conversantmedia.com, emxdgt.com, adiiix.com, aralego.com, ucfunnel.com, advertising.com, aol.com, lijit.com, sovrn.com, media.net, smaato.com, sonobi.com, yieldmo.com, indexexchange.com, beachfront.com, vidazoo.com, teads.tv, tremorhub.com, outbrain.com, google.com, admixer.net, germaniavid.com, videobridge.tv, springserve.com, gumgum.com, advangelists.com, onetag.com, kubient.com, linknexus.co.uk, lm.ortb.net, triplelift.com, altitude-arena.com, districtm.io, engagebdr.com, cmcm.com, adcolony.com, meitu.com, telaria.com, streamkey.tv, betweendigital.com, krushmedia.com, themediagrid.com, lunamedia.io, smartadserver.com, loopme.com, smartyads.com, audience.media, yieldnexus.com, synacor.com, undertone.com, tvp.tv, vitor.media, verve.com, streamrail.net, sabio.us, lbdp.us, pilotx.tv, adtelligent.com, gothamads.com, admanmedia.com, omnijay.com, ampliffy.com, avantisvideo.com, aniview.com, nobid.io, pixfuture.com, mobimight.com, vertamedia.com, cedato.com, lkqd.com, wowyow.com, tribalfusion.com, bidmachine.io, pubnative.net, exponential.com, consumable.com, adtech.com, connatix.com, nativo.com.

WAFB 9 works with Advertising technology companies such as Brilig, Datonics, Drawbridge, Media Innovation Group, RealVu, Flashtalking, Integral Ad Science, Facebook Exchange FBX, Google Publisher Tag, PointRoll, Videology, MLN Advertising, Neustar AdAdvisor, Google Adsense, Digilant, LucidMedia, Mediaplex, Conversant, Experian, Vizu, DemDex, Yahoo Genome, Aggregate Knowledge, Criteo, Resonate Insights, Turn, Brandscreen, Rocket Fuel, Dstillery, Simpli.fi, Chango, Pulse 360, ContextWeb, Adify, SpotXchange, Adap.TV, Index Exchange, Triggit, NetSeer, The Trade Desk, SiteScout, AOL-Time Warner Online Advertising, Yield Manager, Rubicon Project, Pubmatic, Atlas, Yahoo Publisher Network, AudienceScience, AdMeld, Centro, Advertising.com, Adblade, X Plus One, Collective Media, Bizo, RadiumOne, Accuen, Undertone, DoubleVerify, Openads/OpenX, Evidon, AppNexus, BlueKai, eXelate, Connexity, DoubleClick.Net, Open AdStream, Vertical Acuity, ADTECH, World Now, Zedo, Commission Junction, Intent Media, Tapad, bRealtime, Zenovia, Adconion, Proclivity, Eq Ads, IponWeb BidSwitch, Yahoo Small Business, AdGear, Upfront Digital Media, AcuityAds, MyBuys, Improve Digital, Twitter Ads, Specific Media, Switch Ads, Burst Media, 161Media, Adform, AppNexus Segment Pixel, Technorati Media, VINDICO, LiveRail, MyBuys MyAds, Ohana, Magnetic, Exponential, Jumptap, Speed Shift Media, BlueKai DMP, Mixpo, BrightRoll, RhythmOne, Crosswise, DoubleClick Bid Manager, StickyAds TV, GumGum, Teads, AdMeta, Metrigo, AlephD, Outbrain, Polymorph, AdRoll, Falk Realtime, GAP, West Elm, Urban Outfitters, Monarch Ads, PartyCity, Yashi, Admized, Bonton, Clickagy, QVC, Appier, Nativo, Marchex, Adnologies, Semasio, Impact, RUN Ads, Nexage, Visible Measures, Media Desk, BidTheatre, AMob, Serve Sharp, Link Share, OpenDSP, Arrivalist, Right Media, Nuviad, Jivox, Adition, Eye View Digital, Kauli, Eyeota, Adobe Audience Manager Sync, Geniee, Yahoo Ad Sync, Sonobi, adingo, Smartclip, Adhigh, AdKernel, GetIntent, Melt DSP, CogoCast, Media.net, Criteo Publisher Marketplace, Beeswax, Narrative, Facebook Custom Audiences, Walmart, LinkedIn Ads, YuMe, Sekindo, Admedo, Sojern, Perfect Audience, Adswizz, Performance Horizon, Sovrn Direct, Synacor Direct, Smaato Direct, Outbrain Reseller, Comet Cox Media Direct, Fyber Reseller, AOL Direct, PubMatic Direct, Outbrain Direct, SmartAdServer Reseller, SpringServe Reseller, Amazon Reseller, Google Direct, Bidfluence Reseller, OpenX Reseller, Lijit Direct, ContextWeb Reseller, AppNexus Reseller, Ads.txt, LKQD Reseller, Yieldmo Direct, RubiconProject Direct, Beachfront Reseller, Converstand Media Reseller, SpotXChange Reseller, PubMatic Reseller, BrightRoll Reseller, FreeWheel Reseller, Sovrn Reseller, SpotXChange Direct, Tremor Video Reseller, OpenX Direct, Sonobi Reseller, Google Reseller, RubiconProject Reseller, ORC International Reseller, Comet Cox Media Reseller, AppNexus Direct, AOL Reseller, Google Inteactive Media Ads, IndexExchange Reseller, IndexExchange Direct, RhythmOne Direct, DistrictM Reseller, RhythmOne Reseller, GumGum Reseller, Infolinks, Amazon Ad System, Amazon Associates, TripleLift, SpringServe, SkimLinks, Tribal Fusion, ClickCertain, Innovid, Tru Optik, MBR Targeting, DynAdmic, Taboola, Sharethrough, LifeStreet Media, Adbrain, Bidtellect, Omnitag, LowerMyBills, Teads Reseller, Taboola Reseller, Yieldmo, Vidible, Vdopia, AdBlade Embed, Triple Lift Direct, Adstir, Spoutable, Google AdSense Integrator, Exponential Direct, Improve Digital Direct, Improve Digital Reseller, Adform Reseller, LoopMe Reseller, Connatix Direct, DistrictM Direct, Lijit Reseller, Brightcom Direct, Synacor Reseller, 33 Across Reseller, Media.net Direct, PilotX Reseller, Rock You Reseller, Somoaudience Reseller, Mobile Ad Trading Reseller, ucfunnel Reseller, Next Millenium Direct, Total Media Direct, Mars Media Group Direct, Vuble Reseller, Undertone Direct, Primis Direct, Aniview Reseller, Imonomy Direct, Admixer Direct, LKQD Direct, Beachfront Direct, SpringServe Direct, Amazon Direct, C1X Reseller, YieldBot Reseller, Criteo Direct, ORC International Direct, Infolinks Direct, Yahoo Direct, Smartclip Reseller, ContextWeb Direct, ShareThrough Direct, Sonobi Direct, Nativo Direct, Mobfox Direct, Tappx Direct, Converstand Media Direct, FreeWheel Direct, Admixer Reseller, Cedato Reseller, adtelligent Reseller, Telaria Reseller, Vidazoo Reseller, pixfuture Direct, Genesis Media Direct, AdMan Direct, PilotX Direct, AdMan Reseller, Sekindo Direct, AvantisVideo Reseller, Cedato Direct, Prebid, 33 Across Direct, adtelligent Direct, GumGum Direct, Lockerdome Direct, LoopMe Direct, MGID Direct, my6sense Direct, OneTag Direct, SmartAdServer Direct, Telaria Direct, Brave Direct, The MediaGrid Direct, Tremor Video Direct, AdYouLike Reseller, Genesis Media Reseller, Bidtellect Reseller, Smaato Reseller, Tappx Reseller, Triple Lift Reseller, Yahoo Reseller, Aniview Direct, Nexstar Digital Direct, OneTag Reseller, SmartyAds Reseller, The MediaGrid Reseller, Undertone Reseller, StreamRail Direct, ucfunnel Direct, Consumable Direct, Mobfox Reseller, comScore Activation, Rich Audience Direct, Smartclip Direct, WideOrbit Direct, Between Digital Direct, E-Planning Direct, Brave Reseller, SmartyAds Direct, App-Ads.txt, ShareThrough Reseller, TargetSpot Reseller, Triton Digital Reseller, Gray Television, Between Digital Reseller, Media.net Reseller, vidoomy Reseller, Yieldmo Reseller, Admiral VRM, Triton Digital Direct, Viralize Direct, Criteo Reseller, Taboola Direct, Brightcom Reseller, E-Planning Reseller, Infolinks Reseller, Rich Audience Reseller, StreamRail Reseller, Viralize Reseller, Amazon Transparent Ad Marketplace, Revcontent Reseller, Stroeer Reseller, WideOrbit Reseller.