About

WAND, over the air channel 17, is the NBC affiliate in Central Illinois covering Decatur, Champaign and Springfield. We also broadcast COZI TV on 17.2. WAND is owned by Block Communications located in Toledo, Ohio. We are a 24/7 station covering news and weather, breaking news – over the air, online and mobile. We have newscasts 5-7am, 12n, 4pm, 5pm, 6pm and 10pm

Capabilities
  • Linear TV
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Social
  • Linear TV, Desktop Display, Mobile Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Home - Wandtv.com, NewsCenter17, StormCenter17, Central Illinois News-
  • Key Differentiator
    WAND-TV is located in Decatur, Illinois. Our DMA covers 21 counties (Cass, Champaign, Christian, Coles, Cumberland, De Witt, Douglas, Edgar, Effingham, Ford, Iroquois, Logan, Macon, Menard, Morgan, Moultrie, Piatt, Sangamon, Shelby, Vermilion, Warren Co, IN). Reporters cover over 11,800 square miles in reporting news from our DMA. This is 21% of the land mass of the entire state of Illinois. The farthest city is 134 miles one-way (Beaverville in Iroquois County). Located in a hyphenated market, WAND-TV is the only station to cover the entire market without relying on a second signal. Our signal reaches 389,000 households and we are carried on cable companies throughout our DMA. We hit the air on August 16, 1953 as WTVP, the first television station in Central Illinois and one of the original 19 ABC affiliates. Our call letters changed in 1966 to WAND when purchased by LIN Broadcasting. On September 5, 2005 WAND switched from ABC to NBC. In November 2007 Block Communications purchased the remaining 33% of WAND from LIN Television bringing WAND into the Block television family of WDRB-TV, WLIO-TV, and KTRV-TV.
Site Traffic
  • 104383 Global Rank
  • 19969
    United States
  • 798 K Estimated Visits
Traffic Sources
  • Search
    46.60%
  • Direct
    34.32%
  • Social
    16.58%
  • Referrals
    1.53%
  • Mail
    0.96%
  • Display
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 162,860
977
United States Rank 36,687
956
United States Page Views 76.5%
16.8%
Top Countries
Top Search Keywords
  • Networks
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 5 K Downloads
  • 10 SDKs
  • 3.89 Avg. Rating
  • 0 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.wandtv.android
  • App Support: https://www.wandtv.com/
  • Genre: news_and_magazines
  • Bundle ID: com.wandtv.android
  • App Size: 13.2 M
  • Release Date: December 21st, 2018
  • Update Date: May 27th, 2021

Description:

WAND News is your central Illinois station providing the most accurate news, weather and sports coverage. This app will keep you informed while you are on the go.

Google Play Location APIs
The location APIs make it easy for you to build location-aware applications, without needing to focus on the details of the underlying location technology. They also let you minimize power consumption by using all of the capabilities of the device hardware.
AdMob Mediation
AdMob Mediation is a feature that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. ... This guide is your one-stop shop for integrating mediation into your AdMob app.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    34.71%
  • Standard
    56.67%
  • Direct
    8.62%
Ads Seen Recently
3,677
Longest Running Ad
WAND-TV
Device
Desktop
Dimensions
other
WAND-TV
Device
Mobile
Dimensions
300x250
WAND-TV
Device
Mobile
Dimensions
300x250
WAND-TV
Device
Mobile
Dimensions
320x50
WAND-TV
Device
Mobile
Dimensions
320x50
WAND-TV
Device
Mobile
Dimensions
300x250
WAND-TV
Device
Mobile
Dimensions
none
WAND-TV
Device
Desktop
Dimensions
other
WAND-TV
Device
Desktop
Dimensions
other
WAND-TV
Device
Mobile
Dimensions
none
WAND-TV
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
mgid.com
direct
5712506
vidazoo.com
reseller
1773068026
b6ada874b4d7d0b2
pubmatic.com
reseller
158648
5d62403b186f2ace
pubmatic.com
reseller
158615
5d62403b186f2ace
indexexchange.com
reseller
190856
50b1c356f2c5c8fc
contextweb.com
reseller
562145
89ff185a4c4e857c
rubiconproject.com
reseller
19668
0bfd66d529a55807
advertising.com
reseller
28038
spotxchange.com
reseller
238936
7842df1d2fe2db34
spotx.tv
reseller
238936
7842df1d2fe2db34
openx.com
reseller
540393169
6a698e2ec38604c6
WAND-TV advertising reaches 798k visitors across desktop and mobile web, in countries such as United States, Greece, Germany, United Kingdom, Canada. Pricing models they offer are CPM on channels such as Linear TV, Display, Mobile, Email, Social Advertising on WAND-TV will allow you to reach consumers in industries or verticals such as .

They are headquartered at Decatur, IL, United States, and have 1 advertising & marketing contacts listed on Kochava. According to their Ads.txt, WAND-TV inventory partners include: mgid.com, vidazoo.com, pubmatic.com, indexexchange.com, contextweb.com, rubiconproject.com, advertising.com, spotxchange.com, spotx.tv, openx.com, lkqd.net, freewheel.tv, teads.tv, tremorhub.com, appnexus.com, outbrain.com, ssp.ynxs.io, aralego.com, ucfunnel.com, beachfront.com, synacor.com, districtm.io, google.com, adtech.com, springserve.com, lijit.com, sovrn.com, sonobi.com, rhythmone.com, loopme.com, groundtruth.com, improvedigital.com, coxmt.com, emxdgt.com, 33across.com, bidtellect.com, gumgum.com, engagebdr.com, undertone.com, cosmoshq.com, aniview.com, valo.ai, e-planning.net, conversantmedia.com, telaria.com, connatix.com, yahoo.com, taboola.com, smartadserver.com, rtbhouse.com, insticator.com, aps.amazon.com, advangelists.com, admanmedia.com, aol.com, vindicosuite.com, video.unrulymedia.com, brightcom.com, somoaudience.com, mobileadtrading.com, ad-generation.jp, smaato.com, onetag.com, bizzclick.com, infolinks.com, nativo.com, c1exchange.com, amazon-adsystem.com, triplelift.com, aolcloud.net, my6sense.com, revcontent.com, sharethrough.com, yldbt.com.

WAND-TV works with Advertising technology companies such as Spongecell, MyBuys, Adify, Connexity, Index Exchange, eXelate, Pubmatic, ADTECH, Undertone, Evidon, Advertising.com, Rubicon Project, Mediaplex, Tribal Fusion, Conversant, Google Publisher Tag, Digilant, MLN Advertising, Chango, Brandscreen, ContextWeb, The Trade Desk, Openads/OpenX, X Plus One, SiteScout, Yield Manager, Aggregate Knowledge, Rocket Fuel, LucidMedia, Accuen, Simpli.fi, Yahoo Genome, Experian, Turn, Neustar AdAdvisor, AOL-Time Warner Online Advertising, Dstillery, AudienceScience, DoubleClick.Net, AdMeld, Adblade, Resonate Insights, AppNexus, Atlas, Centro, Bizo, Specific Media, RadiumOne, Media Innovation Group, BlueKai, DoubleVerify, Integral Ad Science, World Now, Google Adsense, Collective Media, Quigo, AdSonar, Facebook Exchange FBX, Criteo, PointRoll, SpotXchange, Adap.TV, Videology, Proclivity, AdGear, Eq Ads, Tapad, Upfront Digital Media, IponWeb BidSwitch, AcuityAds, 161Media, eyeReturn, Ohana, NetSeer, Adform, Exponential, BlueKai DMP, Taboola, Magnetic, Crosswise, Jumptap, MyBuys MyAds, BrightRoll, Appier, RhythmOne, DoubleClick Bid Manager, GumGum, Polymorph, AdPredictive, Datonics, Teads, Eyeota, SkimLinks, Clickagy, Kauli, StickyAds TV, Geniee, Semasio, Sonobi, adingo, Smartclip, AlephD, CivicScience, Adition, DynAdmic, AdRoll, Aidata, StackAdapt, YuMe, AdMeta, Right Media, Komoona, bRealtime, VINDICO, Adnologies, Eye View Digital, BidTheatre, Link Share, AMob, Zedo, Adhigh, Adobe Audience Manager Sync, Yahoo Ad Sync, RUN Ads, AdMatrix, Aerserv, OpenDSP, Bidtellect, TripleLift, Amazon Ad System, Media.net, LifeStreet Media, SNT Media, Amazon Associates, Prebid, Nativo, AdKernel, BDEX, Narrative, Synacor Reseller, Sovrn Direct, Outbrain Reseller, AOL Direct, PubMatic Direct, SmartAdServer Reseller, SpringServe Reseller, Amazon Reseller, Google Direct, Bidfluence Reseller, OpenX Reseller, ContextWeb Reseller, AppNexus Reseller, Ads.txt, LKQD Reseller, Yieldmo Direct, RubiconProject Direct, PubMatic Reseller, FreeWheel Reseller, Sovrn Reseller, SpotXChange Direct, OpenX Direct, Sonobi Reseller, Google Reseller, RubiconProject Reseller, ORC International Reseller, AppNexus Direct, AOL Reseller, Synacor Direct, Fyber Reseller, Beachfront Reseller, Converstand Media Reseller, SpotXChange Reseller, BrightRoll Reseller, Tremor Video Reseller, Comet Cox Media Reseller, IndexExchange Reseller, IndexExchange Direct, GetIntent, Burst Media, Drawbridge, DemDex, ClickCertain, Improve Digital, OnAudience, Metrigo, Google Inteactive Media Ads, Technorati Media, Beeswax, DistrictM Reseller, RhythmOne Reseller, GumGum Reseller, Walmart, Infolinks, AppNexus Segment Pixel, Prezna, GumGum Direct, 33 Across Reseller, Criteo Direct, Smaato Reseller, Vidible, Taboola Reseller, Taboola Sponsored Links, SpringServe, Cedato Reseller, StreamRail Reseller, Beachfront Direct, Adform Reseller, Lijit Reseller, Lijit Direct, Teads Direct, RhythmOne Direct, ShareThrough Reseller, Connatix Reseller, Improve Digital Reseller, LoopMe Reseller, Connatix Direct, DistrictM Direct, Google AdSense Integrator, Outbrain Direct, SpringServe Direct, ContextWeb Direct, YieldBot Reseller, Taboola Direct, Mixpo, DistrictM, Brightcom Direct, Yieldmo, 33 Across Direct, Criteo Reseller, Bidfluence Direct, Converstand Media Direct, ORC International Direct, Sonobi Direct, EMX, Avocet, adiply Direct, Nexstar Digital Direct, Yieldlab Reseller, Native Ads Reseller, Insticator Direct, Amazon Direct, PilotX Reseller, Rock You Reseller, Somoaudience Reseller, Mobile Ad Trading Reseller, ucfunnel Reseller, Bidtellect Reseller, Inneractive Direct, Komoona Reseller, Imonomy Direct, Lockerdome Direct, Media.net Direct, RTK Direct, ShareThrough Direct, Undertone Reseller, Somoaudience Direct, Mobile Ad Trading Direct, ucfunnel Direct, Ad Lightning, Teads Reseller, MGID Direct, Yahoo Direct, Nativo Reseller, Infolinks Direct, Yahoo Small Business, AdTheorent, Admixer, AdStanding, PLAYGROUND XYZ, MaxPoint Interactive, Adelphic, BidSwitch, Powerlinks, AdMan Reseller, E-Planning Direct, Improve Digital Direct, RTB House Direct, SmartAdServer Direct, Vidazoo Reseller, Telaria Reseller, Brightcom Reseller, Google Adsense Asynchronous, Advangelists, Triple Lift Direct, C1X Reseller, Comet Cox Media Direct, Blis, Yahoo Reseller, Facebook Custom Audiences, Undertone Direct, GroundTruth Reseller, IntentIQ, Aniview Reseller, OneTag Reseller, Amazon Transparent Ad Marketplace, Outbrain, RockerBox, Revcontent Direct, my6sense Reseller, FLoC, 152 Media Direct, OneTag Direct, Triple Lift Reseller, Yieldmo Reseller, App-Ads.txt, saambaa Direct, Admixer Direct, adtelligent Direct, LKQD Direct, Smaato Direct, The MediaGrid Direct, Ad Fusion, TargetSpot Direct, Triton Digital Direct, comScore Activation, SmartyAds Direct, WideOrbit Direct, Genesis Media Reseller, Media.net Reseller, The MediaGrid Reseller, FreeWheel Direct, AdYouLike Reseller.