Capabilities
  • Linear TV
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Social
  • Linear TV, Desktop Display, Mobile Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Jackson, MS News, Weather and Sports - WAPT Channel 16
  • Key Differentiator
    Hearst Television Inc. comprises of 29 television stations, and two radio stations, in geographically diverse U.S. markets. The Company's television stations reach approximately 18% of U.S. TV households, making it one of the largest U.S. television station groups. Hearst Television’s stations are recognized news leaders. The station group has been honored with five consecutive Walter Cronkite Awards, presented by the University of Southern California's Annenberg School for Communication, for excellence in television political journalism, and is the only group to have received the award since its inception.
  • Owned / Operated Properties
    thejacksonchannel.com
Site Traffic
  • 41079 Global Rank
  • 7583
    United States
  • 1.75 M Estimated Visits
Traffic Sources
  • Search
    46.71%
  • Direct
    37.60%
  • Social
    12.76%
  • Referrals
    2.41%
  • Mail
    0.51%
  • Display
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 66,106
1,771
United States Rank 12,510
3,130
United States Page Views 99.9%
0.3%
Top Countries
Top Search Keywords
  • Networks
Ad Intelligence
  • Native
    36.01%
  • Standard
    61.28%
  • Direct
    2.71%
Ads Seen Recently
2,273
Longest Running Ad
WAPT Channel 16
Device
Desktop
Dimensions
other
WAPT Channel 16
Device
Mobile
Dimensions
other
WAPT Channel 16
Device
Mobile
Dimensions
other
WAPT Channel 16
Device
Mobile
Dimensions
other
WAPT Channel 16
Device
Mobile
Dimensions
other
WAPT Channel 16
Device
Desktop
Dimensions
other
WAPT Channel 16
Device
Desktop
Dimensions
other
WAPT Channel 16
Device
Desktop
Dimensions
other
WAPT Channel 16
Device
Mobile
Dimensions
other
WAPT Channel 16
Device
Desktop
Dimensions
other
WAPT Channel 16
Device
Mobile
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
liveintent.com
direct
59819
liveintent.com
direct
59741
liveintent.com
direct
59740
liveintent.com
direct
59724
liveintent.com
direct
59723
liveintent.com
direct
59718
liveintent.com
direct
59720
liveintent.com
direct
59719
liveintent.com
direct
59701
liveintent.com
direct
59699
liveintent.com
direct
59698
WAPT Channel 16 advertising reaches 1.75M visitors across desktop and mobile web, in countries such as United States, Canada, Australia, Switzerland, Russia. Pricing models they offer are CPM on channels such as Linear TV, Display, Mobile, Email, Social Advertising on WAPT Channel 16 will allow you to reach consumers in industries or verticals such as .

They are headquartered at Jackson, MS, United States, and have 1 advertising & marketing contacts listed on Kochava. According to their Ads.txt, WAPT Channel 16 inventory partners include: liveintent.com, lijit.com, indexexchange.com, google.com, emxdgt.com, districtm.io, contextweb.com, beachfront.com, aps.amazon.com, appnexus.com, yahoo.com, adtech.com, spotx.tv, spotxchange.com, rubiconproject.com, pubmatic.com, openx.com, sharethrough.com, aol.com, aolcloud.net, freewheel.tv, vhbx.co, springserve.com, vindicosuite.com, advertising.com, 33across.com, lkqd.net, nativo.com, triplelift.com, sovrn.com, sonobi.com, rhythmone.com, outbrain.com.

WAPT Channel 16 works with Advertising technology companies such as Digilant, Brandscreen, Rocket Fuel, Google Publisher Tag, AdKeeper, The Trade Desk, AdRoll, Resonate Insights, Dstillery, Centro, Pubmatic, Google Adsense, Collective Media, Facebook Exchange FBX, Taboola, Vizu, Spongecell, Adap.TV, Tribal Fusion, Bizo, RadiumOne, Chango, Undertone, ContextWeb, Experian, Mediaplex, X Plus One, DoubleVerify, Rubicon Project, PulsePoint, Evidon, Technorati Media, Aggregate Knowledge, Media Innovation Group, DemDex, AdMeld, Turn, Index Exchange, Conversant, AppNexus, Triggit, Neustar AdAdvisor, eXelate, BlueKai, AOL-Time Warner Online Advertising, Advertising.com, iCrossing, Openads/OpenX, Datonics, Adify, DoubleClick.Net, Atlas, Tacoda, Connexity, SpotXchange, Real Media Group, Open AdStream, Integral Ad Science, Simpli.fi, Zenovia, Eq Ads, AdBlade Embed, Adblade, PointRoll, ADTECH, Yahoo Small Business, Adconion, IponWeb BidSwitch, Facebook Custom Audiences, Twitter Ads, AcuityAds, AppNexus Segment Pixel, MyBuys, Criteo, eyeReturn, Tapad, Drawbridge, LiveRail, WebSpectator, Apple Auto Link Maker, SkimLinks, Magnetic, Metrigo, Adform, DoubleClick Bid Manager, MyBuys MyAds, Ohana, NetSeer, Exponential, Mixpo, Nativo, Appier, RhythmOne, Burst Media, Sonobi, Videology, Adobe Audience Manager Sync, Amazon Ad System, Semasio, OnAudience, Amazon Associates, Prebid, Amazon Direct, PubMatic Direct, Google Direct, Ads.txt, OpenX Direct, AppNexus Direct, SpotXChange Direct, Sonobi Direct, AppNexus Reseller, PubMatic Reseller, RubiconProject Reseller, Outbrain Reseller, Fyber Reseller, Outbrain Direct, FreeWheel Reseller, RhythmOne Direct, Tremor Video Reseller, FreeWheel Direct, AOL Reseller, IndexExchange Direct, ContextWeb Reseller, Yahoo Ad Sync, GetIntent, Adhigh, BlueKai DMP, GumGum, SiteScout, AdGear, RUN Ads, RubiconProject Direct, VINDICO, Beeswax, BidTheatre, 161Media, Sovrn Direct, Lijit Direct, Research Now, AOL Direct, AdMob, DistrictM Direct, Google AdSense Integrator, Hearst Magazines, ShareThrough Direct, IndexExchange Reseller, OpenX Reseller, SpotXChange Reseller, Nativo Direct, DistrictM, StackAdapt, BidSwitch, DistrictM Reseller, LKQD Reseller, 33 Across Reseller, Google Reseller, SpringServe Reseller, Vhbx Reseller, Triple Lift Direct, Beachfront Direct, TripleLift, AdTheorent, LiveIntent Direct, Amazon Native Shopping Ads, ORC International Direct, Amazon Transparent Ad Marketplace, Permutive, LiveIntent, Google Adsense Asynchronous, Consent Management Platform API v 2.0, Yahoo Direct, Media.net Direct, Smaato Direct, comScore Activation, Connatix Direct, The MediaGrid Direct, FLoC, AdMan Reseller, GumGum Reseller, RhythmOne Reseller, Yieldmo Reseller, Media.net Reseller, Triple Lift Reseller, AdMan Direct, Somoaudience Reseller, App-Ads.txt, SmartAdServer Reseller, The MediaGrid Reseller, ContextWeb Direct, Infolinks Direct, Lijit Reseller, Sonobi Reseller, Sovrn Reseller, Yieldmo Direct, Admixer Reseller, Converstand Media Reseller, ORC International Reseller, LoopMe Reseller, Synacor Reseller, Telaria Reseller, OneTag Reseller, Yahoo Reseller.