Kochava Media Index - Wayfair.com Advertising Mediakits, Reviews, Pricing, Traffic, Rate Card Cost

Wayfair believes everyone should live in a home they love. Through technology and innovation, Wayfair makes it possible for shoppers to quickly and easily find exactly what they want from a selection of more than 8 million items across home furnishings, décor, home improvement, housewares and more. Committed to delighting its customers every step of the way, Wayfair is reinventing the way people shop for their homes – from product discovery to final delivery.

Company Name:
Wayfair.com

(View Trends)

Headquarters: (View Map)
Tampa, FL, United States
Office Locations:
Boston, MA
1 - 10 employees
http://www.wayfair.com/v/about/partner_with_us

Capabilities

Desktop Display
- Brand Integrations
  
  Yes No
- Sponsored Posts
  
  Yes No
- Native Ads
  
  Yes No
- High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
  
  Yes No
- Rich Media (Expandable & Non-Expandable)
  
  Yes No
Desktop Video
- In-Banner Video
  
  Yes No
- Pre-Roll
  
  Yes No
- Mid-Roll
  
  Yes No
- Post-Roll
  
  Yes No
- Video Companion Ad
  
  Yes No
- Outstream Video
  
  Yes No
- Custom Video Executions
  
  Yes No
Mobile Display
- Mobile Rich Media (Including Interstitials & Expandables)
  
  Yes No
- Tablet Traffic
  
  Yes No
- Native & Custom Mobile Executions
  
  Yes No
- Requires SDK Integration
  
  Yes No
Social
Email

Desktop Display, Desktop Video, Mobile Display, Social, Email
CPM
Mobile App Publisher, Web Publisher
Headline:
Publisher: Wayfair.com - Online Home Store for Furniture, Decor, Outdoors & More | Wayfair
Self / Managed Service:
Managed Service

Industries
Clothing & Fashion, Consumer Packaged Goods, Retail
Key Differentiator
Wayfair.com is one of the world's largest online destinations for the home and we take pride in making customers' shopping experience the best it can be. We offer relevant advertising placements as part of this experience and would love to talk with you about the possibilities. We offer effective solutions to reach in-market consumers while they are in shopping mode using our highly targeted placements or custom advertising packages.
Owned / Operated Properties
csnstores.com, csntools.com, wheelchairselect.com, allmodern.com

2909566 Global Rank
406924
Germany
2.07 K Estimated Visits

Traffic Sources

Direct

59.99%
Referrals

25.38%
Display

6.90%
Mail

6.21%
Social

1.51%
Search

0.00%

Powered by

Global Rank 284

4

Links In Count 2,203

18

United States Rank 70

1

United States Page Views 95.3%

Traffic Rank
Pageviews

Top Countries

United States 95.3%
Canada 0.7%
India 0.7%
Japan 0.3%

Top Sites Linking In

Top Search Keywords

Transportation and Logistics
Distribution and Logistics
Logistics

Mobile App Data

0 SDKs

App Url: https://itunes.apple.com/app/wayfair/id1469025572
App Support: https://github.com/wayfair/notify/issues
Genre: Utilities
Bundle ID: com.wayfairtech.notify
App Size: 14.6 M
Version: 1.0
Release Date: September 18th, 2019
Update Date: September 18th, 2019

Description:

Notify is a mobile client for the Iris open source server application created by Linked In. It is used at Wayfair to notify employees about infrastructure alerts. It can be used by any organization using the Iris open source server application without the push feature. The application will open sourced shortly to allow other organizations to benefit from push notifications.

Native

0.00%
Standard

100.00%
Direct

0.00%

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Wayfair.com advertising reaches 132M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, India. Pricing models they offer are CPM on channels such as Display, Video, Mobile, Social, Email Advertising on Wayfair.com will allow you to reach consumers in industries or verticals such as Consumer Packaged Goods, Retail, Clothing & Fashion.

They are headquartered at Tampa, FL, United States, and have 599 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Wayfair.com inventory partners include: sharethrough.com, appnexus.com, districtm.io, google.com, media.net, indexexchange.com, liveintent.com, triplelift.com, rubiconproject.com, openx.com.

Wayfair.com works with Advertising technology companies such as Adify, Burst Media, Index Exchange, Google Remarketing, Facebook Exchange FBX, Conversant, Criteo, ContextWeb, Atlas, AppNexus, Rubicon Project, Yield Manager, Pubmatic, AdMeld, Openads/OpenX, Yahoo Publisher Network, DoubleClick.Net, Nanigans, Google Adsense, Turn, Mediaplex, Adap.TV, Advertising.com, The Trade Desk, Adconion, LiveRail, Yahoo Small Business, AppNexus Segment Pixel, MLN Advertising, Drawbridge, TripleLift, VINDICO, Sociomantic, Google AdSense Custom Search Ads, SpotXchange, Twitter Ads, Sharethrough, Facebook Custom Audiences, Aggregate Knowledge, BlueKai DMP, BlueKai, Tribal Fusion, Neustar AdAdvisor, Zedo, LiveIntent, Prebid, DoubleClick Bid Manager, AdRoll, Google Direct, LiveIntent Direct, Ads.txt, RubiconProject Direct, OpenX Direct, Triple Lift Direct, AppNexus Direct, iSpot.tv, IndexExchange Direct, Snap Pixel, Google Reseller, DistrictM Reseller, AppNexus Reseller, Media.net Direct, LinkedIn Ads, ShareThrough Reseller, Taboola, Impact, Revenue.net, Chitika, Wayfair, AdMedia, Narrativ, comScore Activation, Amobee, Roku, Nextdoor Ads.