WCCB-Charlotte-Advertising-Reviews-Pricing

WCCB is currently the CW affiliate television station in Charlotte, North Carolina. On July 1, 2013 the station became Charlotte's CW, after a 26 year FOX affiliation.

The station's headquarters are located just outside Uptown Charlotte, off Independence Boulevard across from Bojangles' Coliseum. It is the flagship station of its owner and operator, Bahakel Communications.

Station newscasts:
WCCB News Rising (weekdays 5-9 a.m.) Hosts: Derek James, Kristine Zell, Tera Blake, Terrance Bates, Jon Wilson.
WCCB News @ 10 (every night 10 p.m.) Anchors: Morgan Fogarty, Kirk Hawkins, Christine Noel.
WCCB News Edge (weekdays 10:35 p.m.) Hosts: Rance Adams and Cassiday Proctor.
WCCB Got Game (weekends 10:35 p.m.) Hosts: Kelli Bartik, Brandon Davidow, Sean Bell.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Desktop Display, Mobile Display, Social, Desktop Video
  • CPM
  • Web Publisher
  • Headline:
    Publisher
  • Key Differentiator
    File requirements for sending spots to WCCB Charlotte via FTP Requirements: Make sure graphics are 4x3 title safe. If not your spot will be letterboxed. One spot per file. SD (720x480) or HD (1280x720p). Framerate must be 29.97, 30, 59.94 or 60 fps. NOT 24 or 23.98 fps. 2 channel mixed audio. Slate: Client Name, Spot Title, Length. Content name and traffic instructions must match. File Format: .MOV ( This is the only format that we are currently accepting.) Accepted codecs: DVCPRO HD, Apple ProRes 422, H264 & XDCAM HD. SD spots must be 720x480 DV NTSC or H264.
  • Owned / Operated Properties
    wccbcharlotte.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Gaston Bates
General Sales Manager
Site Traffic
  • 222773 Global Rank
  • 47199
    United States
  • 190k Estimated Visits
Traffic Sources
  • Search
    58.39%
  • Direct
    28.82%
  • Social
    11.57%
  • Referrals
    1.22%
  • Mail
    0.00%
  • Display
    0.00%
Geography Breakdown
  • United States
    90.67%
  • Chile
    1.38%
  • Mexico
    1.38%
  • Venezuela
    1.13%
  • United Kingdom
    1.00%
Powered by Similar web
Network Data
Country Breakdown
  • United States
  • Canada
  • United Kingdom
  • Australia
  • Germany
Email / Social Data
  • 59.6k
    Facebook fans
  • 55k
    Twitter followers
  • 784
    Pinterest followers
Desktop Display
  • 36.6k display total monthly uniques
  • 121k display total monthly impressions
Mobile Display
  • 123k mobile total monthly uniques
  • 261k mobile monthly overall impressions
53%
iOS
47%
Android
85%
Phone
15%
Tablet
Audience Demographics
46% male
54% female
Age
18
15%
18-24
10%
25-34
15%
35-44
25%
45-54
20%
55-64
10%
65+
5%
Income
$0k-$50k
55%
$50k-$100k
30%
$100k-$150k
10%
$150k+
5%
Education
No College
40%
College
45%
Grad School
10%
Reviews
Online Marketing Manager
May 23, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on WCCB Charlotte, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Chile, Mexico, Venezuela, United Kingdom, Canada, Australia, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 24, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on WCCB Charlotte, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Chile, Mexico, Venezuela, United Kingdom, Canada, Australia, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
May 19, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on WCCB Charlotte, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Chile, Mexico, Venezuela, United Kingdom, Canada, Australia, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
WCCB Charlotte advertising reaches 190k visitors across desktop and mobile web, in countries such as United States, Chile, Mexico, Venezuela, United Kingdom, Canada, Australia, Germany. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on WCCB Charlotte will allow you to reach consumers in industries or verticals such as .

They have 1 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, WCCB Charlotte inventory partners include: google.com, rubiconproject.com, pubmatic.com, openx.com, media.net, aol.com, adtech.com, yieldmo.com, appnexus.com, indexexchange.com, sovrn.com, valueclickmedia.com, springserve.com, sonobi.com, criteo.net, contextweb.com, bidfluence.com, aolcloud.net, anthemx.tv, smartadserver.com, lkqd.net, lkqd.com, advertising.com, freewheel.tv, spotx.tv, spotxchange.com, synacor.com, connatix.com, adiply.com, livestream.com, undertone.com, nativeads.com, gumgum.com, yieldlab.net, tremorhub.com, sharethrough.com, lijit.com, mass2.com.