We Are The Mighty (WATM) is the military’s media and lifestyle brand. WATM celebrates service with stories that empower and inspire.

Specialties:
Authentic military-themed content, branded entertainment, advertising, live events, strategic communications and marketing.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Desktop Display, Mobile Display
  • CPM
  • Web Publisher
  • Headline:
    Publisher: The first entertainment and lifestyle brand for and by the military community and those who love it
  • Key Differentiator
    WE ARE THE MIGHTY (WATM) is the first entertainment and lifestyle media brand devoted exclusively to the interests, needs and opportunities of the military community. Pop culture meets the military through WATM’s distinct network of digital, traditional and social media platforms that feature authentic stories, premium original and curated video programming of all genres as well as photography, quizzes, lists and much more.
  • Owned / Operated Properties
    wearethemighty.com
Site Traffic
  • 65765 Global Rank
  • 14059
    United States
  • 1.72M Estimated Visits
Traffic Sources
  • Social
    44.02%
  • Search
    31.34%
  • Direct
    16.42%
  • Referrals
    7.23%
  • Mail
    0.77%
  • Display
    0.21%
Geography Breakdown
  • United States
    71.36%
  • Canada
    3.52%
  • United Kingdom
    2.82%
  • Germany
    1.69%
  • Viet Nam
    1.45%
Powered by Similar web
Network Data
Country Breakdown
  • United States
  • United Kingdom
Desktop Display
  • 610k display total monthly uniques
  • 1.31M display total monthly impressions
Mobile Display
  • 1.14M mobile total monthly uniques
  • 1.94M mobile monthly overall impressions
51%
iOS
49%
Android
Audience Demographics
86% male
14% female
Age
18
15%
18-24
15%
25-34
20%
35-44
20%
45-54
15%
55-64
10%
65+
5%
Income
$0k-$50k
55%
$50k-$100k
30%
$100k-$150k
10%
$150k+
5%
Education
No College
40%
College
45%
Grad School
15%
Reviews
Online Marketing Manager
Feb 22, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on We Are The Mighty (WATM), they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany, Viet Nam. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Feb 22, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on We Are The Mighty (WATM), they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany, Viet Nam. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Feb 18, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on We Are The Mighty (WATM), they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany, Viet Nam. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
We Are The Mighty (WATM) advertising reaches 1.72M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Germany, Viet Nam. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on We Are The Mighty (WATM) will allow you to reach consumers in industries or verticals such as .

They have 2 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, We Are The Mighty (WATM) inventory partners include: adtech.com, advertising.com, aolcloud.net, appnexus.com, c1exchange.com, contextweb.com, deployads.com, districtm.io, emxdgt.com, freewheel.tv, google.com, gumgum.com, indexexchange.com, lijit.com, lkqd.com, lkqd.net, mobfox.com, openx.com, pubmatic.com, rhythmone.com, rubiconproject.com, sekindo.com, sharethrough.com, smartadserver.com, sonobi.com, sovrn.com, spotx.tv, spotxchange.com, tidaltv.com, tremorhub.com, vi.ai, taboola.com, fyber.com, yumenetworks.com, anyclip-media.com, aol.com.