About

News 10NBC is Rochester's NBC affiliate in the 78th ranked market, serving more than 475,000 viewing households with award winning newscasts and popular programming.

Located at 191 East Avenue in downtown Rochester, New York, NEWS 10NBC is part of Hubbard Broadcasting, Inc. The operations of St. Paul/Minneapolis based Hubbard Broadcasting, Inc. include eight television stations located in Minnesota, New Mexico, and New York; two radio stations in Minnesota; Diamond P Sports and F&F Productions, both Florida-based television production companies.

Capabilities
  • Linear TV
  • Desktop Display
    • Brand Integrations
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    • Sponsored Posts
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    • Native Ads
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    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
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    • Rich Media (Expandable & Non-Expandable)
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  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
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    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
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    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Email
  • Linear TV, Desktop Display, Mobile Display, Social, Desktop Video, Email
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Rochester, NY news, weather, breaking, investigative and sports headlines
  • Self / Managed Service:
    Managed Service
  • Industries
    Government & Politics, Sports
  • Key Differentiator
    WHEC-TV offers the following advertising services: • Local TV Airtime Advertising on NBC Ch. 10 • Local TV Airtime on MeTV on Time Warner Cable Ch. 110/Digital Ch. 10.2 • Mobile/Cell Phone Text Messaging • WHEC.com Website Advertising • Production/Creative Services For more information, please contact us today 585-546-0705 LOCAL TV AIRTIME WHEC-TV/News10NBC, Rochester, NY We pride ourselves on designing television advertising packages to meet your specific objectives. Sponsorship packages are available upon request within 24 hours. Airtime packages are customized by our senior sales and marketing staff, utilizing LOCAL market data, including Nielsen Audience measurements and Scarborough qualitative research to pinpoint the most effective and efficient targeting available in Rochester. News 10NBC offers traditional online and mobile opportunities that allow your business to connect with today’s fast-paced consumers. MeTV, Time Warner Ch. 1245/Digital Ch. 10.2 MeTV is a family friendly viewing environment featuring the best of Television from the 50’s through the 80’s. It is an excellent advertising option for reaching adults and families cost efficiently in great nostalgic programs such as I Love Lucy, Dick Van Dyke, The Twilight Zone all the way up to Cheers. MULTI-PLATFORM ADVERTISING Pre-Targeting Network Pre-targeting takes the opposite approach to traditional behavioral targeting, placing your ads on the websites most likely visited by your best customers based on 3rd party research data and optimizing results daily throughout your campaign. Mobile Advertising With the most popular mobile app in town, ads typically get click results 2x-20x the national average. Whether it’s banners, interstitial ads, or RSS feed ads we can make sure you get noticed on the go. Exclusive Ad Positions You can own a peelback on the front page of WHEC.com for days or take over every single ad position for a few hours to make sure your important message is seen by thousands of people right now. Targeting Your Best Customers With the ability to target ads on WHEC.com to specific sections of the site, particular zip codes and even the time of day we can make sure your message is seen by your customers when and where they are most likely to take advantage of what you have to offer. Video Advertising Who knows more about video advertising than a television station? We can take your video ad and run it as pre-roll before our news stories or in-banner as people spend time reading the content of our site to make sure you get noticed. Live Twitter Ads If you have a robust Twitter account with something to offer, we can place that prominently on WHEC.com so that more people than ever can see what you have to say. PRODUCTION/CREATIVE SERVICES News10NBC Creative Services is an all-digital production department, from acquisition to final product. Our talented staff has extensive experience in producing, field production, non-linear editing, and graphics to meet your production needs. With 5 New York State Broadcaster Awards, 4 International Communicator Awards, and 2 Telly Award finalist honors, we know how to create the right message to achieve client-proven results. For more information on our facilities, equipment and/or to discuss how we can best design the right creative for you call Marketing Director Steve Patrick at 585-546-0735. Field Production • Cameras - Ikegami HL 59 with DVCPro 50 and Beta SP Acquisition - Panasonic HVX200 for SD (DVCPro50) and HD Acquisition on P2 Cards • Lighting – fully equipped for any situation with HMI & Tungsten packages • Grip – Matthews Doorway Dolly, Micro-Dolly, Micro-Jib & 17 LCD Teleprompter • Sound – (3) Dual Diversity wireless microphones and Audio Technica Boom Shotgun Mic Editing •(4) Final Cut Pro Studio systems, (2) with HD capture/edit capability Art Department Complete image creation for broadcast and web with Adobe CS4 Suite including AfterEffects Rochester Scattered Clouds 71° 85° | 69° Feels like: 71° F Wind: WSW 12mph Humidity: 90% Wed A few clouds 75° | 65° Thu Mix of sun and clouds 77° | 60° Fri Plenty of sun 80° | 55° Sat Mix of sun and clouds 82° | 63° Radar Full Forecast MOST READ STORIES Police ID two motorcyclists injured in Dewey Avenue crash Deputies: Teens stole items from six stores at Eastview Mall Beware of the puppy scam Police: NY man charged with fifth DWI after crashing into sign Pittsford man pleaded not guilty to multiple charges in connection with deadly crash
Site Traffic
  • 35114 Global Rank
  • 6507
    United States
  • 2.52 M Estimated Visits
Traffic Sources
  • Direct
    61.65%
  • Search
    24.06%
  • Social
    10.46%
  • Referrals
    2.82%
  • Mail
    0.97%
  • Display
    0.04%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 62,783
2,494
United States Rank 11,210
1,003
United States Page Views 96.9%
0.6%
Top Countries
Top Search Keywords
  • Networks
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 10 K Downloads
  • 10 SDKs
  • 3.76 Avg. Rating
  • 57 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.whec.android.weather
  • App Support: https://www.whec.com/
  • Genre: weather
  • Bundle ID: com.whec.android.weather
  • App Size: 54.3 M
  • Release Date: December 12th, 2017
  • Update Date: May 10th, 2021

Description:

The only weather app you need, giving you access to News10NBC content specifically for our mobile users:

• Severe weather alerts from News10NBC Meteorologists
• Doppler10 Radar, the highest resolution available
• On Demand, First Alert forecasts from News10NBC
• Current weather updated multiple times per hour
• Current Traffic Conditions
• School and Business Closings
• Ability to add and save your favorite locations
• A fully integrated GPS for current location awareness
• Opt-in push alerts to keep you safe in severe weather
• Submit your own weather photos to air on News10NBC

AdMob Mediation
AdMob Mediation is a feature that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. ... This guide is your one-stop shop for integrating mediation into your AdMob app.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
DoubleClick
DoubleClick Digital Marketing (DDM) is an integrated ad technology platform that enables advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. DDM brings together world-class solutions to help buyers run holistic programs across multiple channels.
Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    52.94%
  • Standard
    46.99%
  • Direct
    0.07%
Ads Seen Recently
40,264
Longest Running Ad
Whec.com
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Whec.com
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Whec.com
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Whec.com
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Whec.com
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Whec.com
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Whec.com
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Whec.com
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Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
triplelift.com
direct
4801
6c33edb13117fd86
triplelift.com
direct
4800
6c33edb13117fd86
openx.com
direct
539404983
6a698e2ec38604c6
indexexchange.com
direct
186035
50b1c356f2c5c8fc
pubmatic.com
reseller
156595
5d62403b186f2ace
improvedigital.com
reseller
1065
advertising.com
reseller
24410
e1a5b5b6e3255540
advertising.com
reseller
7372
e1a5b5b6e3255540
spotx.tv
reseller
84294
7842df1d2fe2db34
spotxchange.com
reseller
84294
7842df1d2fe2db34
sekindo.com
direct
18727
Whec.com advertising reaches 2.52M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Thailand, India, France, Germany. Pricing models they offer are CPM on channels such as Linear TV, Display, Mobile, Social, Video, Email Advertising on Whec.com will allow you to reach consumers in industries or verticals such as Government & Politics, Sports.

They are headquartered at Rochester, NY, United States, and have 7 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Whec.com inventory partners include: triplelift.com, openx.com, indexexchange.com, pubmatic.com, improvedigital.com, advertising.com, spotx.tv, spotxchange.com, sekindo.com, appnexus.com, districtm.io, gumgum.com, lijit.com, sovrn.com, google.com, rubiconproject.com, undertone.com, contextweb.com, telaria.com, lkqd.net, rhythmone.com, aol.com, freewheel.tv, tremorhub.com, admanmedia.com, beachfront.com, smartadserver.com, taboola.com, cafemedia.com, yahoo.com, deepintent.com, yieldmo.com, conversantmedia.com, kargo.com, chocolateplatform.com, vdopia.com, video.unrulymedia.com, sharethrough.com, sonobi.com, adtech.com, themediagrid.com, oathprebid.com, teads.tv, media.net, aps.amazon.com, emxdgt.com.

Whec.com works with Advertising technology companies such as AdThrive, CafeMedia.