WKYT Advertising Mediakits, Reviews, Pricing, Traffic, Rate Card Cost

WKYT-TV is the CBS television station in Lexington Kentucky, serving the Central and Eastern Kentucky. Its studio and transmitter is located in Lexington, east of the intersection of I-75 & US 60 on Winchester Road. Its newscasts are on each weekday at 5-7am, 10-10:30am, noon-1pm, 4-6:30pm, 11-11:30pm and weekends at 6pm / 11 pm. WKYT regularly shows University of Kentucky Wildcats sports events which are popular in the market, as the television flagship station of the IMG UK Sports Marketing Network and as part of the Southeastern Conference's contracts with CBS and the SEC Network, syndicated by ESPN Regional Television.

Company Name:
WKYT
Headquarters:
2851 Winchester Rd. Lexington, Ky 40509
51-200 employees
http://www.wkyt.com/home/misc/120872104.html

Linear TV, Desktop Display
CPM
Web Publisher
Headline:
Kentucky Local News, Weather, Sports | Lexington, KY | WKYT
Self / Managed Service:
Managed Service

Industries
Consumer Packaged Goods, Education, Entertainment, Government & Politics, Healthcare, Non-Profit, Sports, Technology, Telecommunications, eCommerce
Key Differentiator
Stations licensed to Gray Television do not discriminate in the sale of advertising time, and will accept no advertising which is placed with intent to discriminate on the basis of race or ethnicity. The parties to an agreement for the sale of advertising time on a station licensed to Gray Television affirm that nothing in that agreement will discriminate in any way on the basis of race or ethnicity.
Owned / Operated Properties
wkyt.com, 27togo.com

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48968 Global Rank
8577
United States
2.12M Estimated Visits

Traffic Sources

Direct

46.57%
Search

30.67%
Social

19.15%
Referrals

2.75%
Mail

0.67%
Display

0.20%

Geography Breakdown

United States

96.91%
Canada

0.51%
United Kingdom

0.42%
Australia

0.32%
Brazil

0.24%

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Country Breakdown

Australia
Canada
Germany
United States
United Kingdom

Email / Social Data

273k

Facebook fans
71.1k

Twitter followers
13.6k

Instagram followers
29

Pinterest followers

Desktop Display

420k display total monthly uniques
2.4M display total monthly impressions

Mobile Display

1.1M mobile total monthly uniques
4.2M mobile monthly overall impressions

56%
iOS

44%
Android

Audience Demographics

45% male

55% female

Age

18

15%

18-24

5%

25-34

15%

35-44

25%

45-54

20%

55-64

15%

65+

5%

Income

$0k-$50k

55%

$50k-$100k

30%

$100k-$150k

10%

$150k+

5%

Education

No College

45%

College

40%

Grad School

15%

Online Marketing Manager

Apr 24, 2018

San Francisco

Desktop Display, Mobile Video, Connected TV, Best Pricing

Review of Advertising on WKYT, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Australia, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.

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Online Marketing Manager

Apr 24, 2018

San Francisco

Desktop Display, Mobile Video, Connected TV, Best Pricing

Review of Advertising on WKYT, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Australia, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.

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Online Marketing Manager

Apr 22, 2018

San Francisco

Desktop Display, Mobile Video, Connected TV, Best Pricing

Review of Advertising on WKYT, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Australia, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.

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WKYT advertising reaches 2.12M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Australia, Germany. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on WKYT will allow you to reach consumers in industries or verticals such as Healthcare, Sports, Technology, eCommerce, Telecommunications, Non-Profit, Entertainment, Government & Politics, Consumer Packaged Goods, Education.

They are headquartered at 2851 Winchester Rd. Lexington, Ky 40509, and have advertising & marketing contacts listed on Thalamus. According to their Ads.txt, WKYT inventory partners include: google.com, lkqd.net, lkqd.com, spotxchange.com, spotx.tv, freewheel.tv, advertising.com, adtech.com, smartadserver.com, pubmatic.com, anthemx.tv, appnexus.com, bidfluence.com, contextweb.com, criteo.net, indexexchange.com, media.net, openx.com, rubiconproject.com, sonobi.com, sovrn.com, springserve.com, valueclickmedia.com, yieldmo.com, aol.com, aolcloud.net, undertone.com, outbrain.com, emxdgt.com, brightcom.com, synacor.com, 33across.com, districtm.io, tremorhub.com, monetize.com, adblade.com, coxmt.com, fyber.com, rockyou.net, aralego.com, btrll.com, beachfront.com, conversantmedia.com.