WLBZ2-Advertising-Reviews-Pricing

Capabilities
  • Linear TV
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Linear TV, Desktop Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Bangor News, Weather, Sports Channel 2 NBC Bangor
  • Self / Managed Service:
    Managed Service
  • Industries
    Government & Politics, Sports
  • Key Differentiator
    In 2004, WLBZ 2 celebrated its 50th anniversary, broadcasting from the same building on Mount Hope Avenue in Bangor as the station has for the past five decades. Under the ownership of Murray Carpenter, the station signed on the air September 12, 1954 as WTWO. Since the station was not affiliated with a network, most programs were locally produced and live. With so many hours of airtime to fill, one man got plenty of face time and Eddie Driscoll had many faces to go around. Driscoll's array of quirky characters and offbeat skits made him a household name. The station also brought the Bangor area its first live children's program 'Aunt Edna's Lollypop Shop.' Eddie retired in 1986 and was inducted in the Maine Association of Broadcasters Hall of Fame. Throughout his retiremement, he fought Alzheimer's Disease --- a battle he eventually lost in September 2006. Early in the summer of 1958, William Rines took over WTWO, renaming it WLBZ. Soon after, the station joined the networks of NBC. As the station grew, local news became a priority, as did the commitment to community. Over the years, WLBZ initiated numerous awards like the Jefferson Awards and the 2 Those Who Care Awards, which recognize and show appreciation for volunteerism and community service. Advances in technology have greatly enhanced the television viewing experience. We have gone from live to film, from film to video, black and white to color, from the studio to the scene, to satellite signals which bring viewers the action live as it is happening in eastern Maine and around the world. In 1998, the Rines-Thompson family sold WLBZ 2 and sister station WCSH 6 to Gannett Co., Inc., a leading international news and information company that publishes 102 daily newspapers in the United States including USA TODAY, operates 21 television stations and is an Internet website leader. In the mid-90's, WLBZ 2 and NEWS CENTER have expanded our program delivery to include WLBZ2.com. In 2002, WLBZ-DT signed on the air, bringing high definition television to Eastern and Central Maine. In late 2005, on channel 2.2, WLBZ 2 began offering NEWS CENTER Weather Plus, the first locally originated 24/7 weather channel in Maine. WLBZ 2 is proud and honored to be the Bangor television station you watch.
  • Owned / Operated Properties
    wlbz2.com
Site Traffic
  • 1946996 Global Rank
  • 483551
    United States
  • 38.2k Estimated Visits
Traffic Sources
  • Search
    40.35%
  • Direct
    30.07%
  • Social
    14.80%
  • Referrals
    14.78%
  • Mail
    0.00%
  • Display
    0.00%
Geography Breakdown
  • United States
    100.00%
Powered by Similar web
Network Data
Email / Social Data
  • 65k
    Facebook fans
  • 1k
    Twitter followers
  • 5k
    Instagram followers
  • 200
    Pinterest followers
Reviews
Online Marketing Manager
Apr 18, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on WLBZ2, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Apr 16, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on WLBZ2, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Apr 17, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on WLBZ2, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
WLBZ2 advertising reaches 38.2k visitors across desktop and mobile web, in countries such as United States. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on WLBZ2 will allow you to reach consumers in industries or verticals such as Sports, Government & Politics.

They are headquartered at 1501 SW Jefferson St, Portland, OR 97201, and have 3 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, WLBZ2 inventory partners include: 33across.com, google.com, appnexus.com, spotxchange.com, spotx.tv, openx.com, amazon.com, lkqd.com, lkqd.net, adtech.com, aolcloud.net, rubiconproject.com, criteo.com, indexexchange.com, adyoulike.com, amazon-adsystem.com, connatix.com, tremorhub.com, advertising.com, emxdgt.com, epom.com, bidfluence.com, contextweb.com, lijit.com, pubmatic.com, sonobi.com, sovrn.com, sharethrough.com, yieldlab.net, nativeads.com, kixer.com, rhythmone.com, sekindo.com, freewheel.tv, adform.com, improvedigital.com, tidaltv.com, smartadserver.com, vi.ai, fyber.com, teads.tv, undertone.com, aol.com, beachfront.com, smaato.com, yahoo.com, springserve.com, conversantmedia.com, coxmt.com, technorati.com, 1rx.io, bidswitch.com, jadserve.postrelease.com, synacor.com, andbeyond.media, memevideoad.com, adblade.com, aps.amazon.com, anthemx.tv, optimatic.com, rockyou.net, aralego.com, brightroll.com, brightcom.com, atemda.com, districtm.io, cedato.com, udmserve.net, gumgum.com, mobfox.com, madrivodigital.com, hiro-media.com, insticator.com, triplelift.com, aerserv.com.