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5 WQOW.com Contacts
Publisher: WQOW TV: Eau Claire, WI NEWS18 News, Weather, and Sports
Linear TV, Desktop Display

WQOW-TV is an ABC-affiliated television station in Eau Claire, Wisconsin. The station broadcasts its channel 18 DTV signal on UHF RF channel 15. The station is owned and operated by Quincy Newspapers Inc., which also owns WXOW-TV in La Crosse.

WQOW-TV airs ABC programming in HD on its primary DTV channel, the CW network on its -2 DTV sub-channel, and ThisTV movie network on its -3 DTV sub-channel.

WQOW-TV signed on September 1, 1980. WQOW began broadcasting Digital Television in the fall of 2002 and ceased broadcasting analog television in February 2009.

WQOW started airing local newscasts in 1982, which became known as "Newsource 18." Newscasts ceased airing in March 1990, a decision made by previous owners. Local newscasts resumed on WQOW in October 1996 and the station became known as "News 18."

Since the new Highway 53 Bypass was set to be constructed on the site of WQOW's former building, the station moved in January 2001 to its current location on Highway 93 immediately south of Interstate 94 in Eau Claire.

  • Linear TV
  • Desktop Display
  • Linear TV, Desktop Display
  • CPM
  • Web Publisher
  • Headline:
    Publisher: WQOW TV: Eau Claire, WI NEWS18 News, Weather, and Sports
  • Key Differentiator
    Advertise with WQOW and WQOW.com The image attributes of a television commercial are considered more powerful than those associated with ads appearing in any other medium. Those qualities of most authoritative, most exciting, most influential and most persuasive give an advertiser's message even greater communication clout. Why advertise with WQOW? The answer is simple! -WQOW TV 18's coverage of Eau Claire, Chippewa and Dunn counties matches the geographic footprint of most businesses in the Chippewa Valley. -The overwhelming majority of the population that makes up the 11 county Eau Claire retail trade area lives in the three counties of Eau Claire, Chippewa and Dunn. -The major concentration of disposable income for the 11 county retail trade area resides in three counties- Eau Claire, Chippewa and Dunn. -Your marketing dollar simply works harder for you on WQOW TV 18 since your marketing concentration is in your core market and not wasted on customers much too far away. -Creativity - television commercials combine sight, sound, action and color, allowing you to display your products and services and touch the emotions of viewers. -Audience demographics and size is verifiable from national research companies: Correct programs + Proper Audience = Results -Television reaches more of an advertiser's prospective customer base, in almost every major demographic segment for longer periods of time each day. -Audible - Television commercials can be heard, which allows your message to reach the conscious mind, where many logic-driven prospects make their decisions. -Image - Visually striking T.V. commercials allow your message to reach the sub-conscious mind, where many emotion-driven prospects make their decisions. -Intrusive - Television reaches viewers while they are watching their favorite programs without any effort on their part, giving you the opportunity to reach more prospects. -The public perceives television as the most "influential," "authoritative," "exciting," and "persuasive" advertising medium. -Television is the medium where customers are most likely to learn about products. For more information on how you can reach local and regional customers over the air or online, please take a moment and fill out the email form below.
  • Owned / Operated Properties
Mark Golden
Senior Account Executive
Dave Remes
Account Executive
Jen Conaway
Account Executive
Site Traffic
  • 177724 Global Rank
  • 35069
    United States
  • 527k Estimated Visits
Traffic Sources
  • Direct
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  • Display
Geography Breakdown
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