Wtop-Advertising-Reviews-Pricing

WTOP is an all-news radio station and website serving Washington, DC.

On-Air: WTOP is heard in the Washington DC Metro on 103.5 FM. It can also be heard in Virginia south of the Beltway on 107.7 FM and in the Frederick, Maryland area on 103.9 FM.

Online: Listen to the station at WTOP.com or read the latest local, national, world, living, sports news. In addition WTOP.com has customizable traffic and weather sections allowing you to personalize the site just for your location.

Mobile: The WTOP app is available for both iPhone and Android. In addition you can go to our mobile site on any smart phone.

  • Company Name:
    Wtop
  • Headquarters:
    3400 Idaho Ave NW Washington, Washington, DC 20016 United States
  • Office Locations:
    Washington, DC
  • 51-200 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Washington, DC's Top News, Traffic, and Weather
  • Self / Managed Service:
    Managed Service
  • Industries
    Education, Entertainment, Government & Politics, Sports, Technology
  • Key Differentiator
    Welcome to the Glass-Enclosed Nerve Center on Facebook www.wtop.com Tune to 103.5 FM and log on to WTOP.com your computer, iPad or smart phone
  • Owned / Operated Properties
    wtop.com
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Skip Quast
Sales Manager
202-895-5043
Mike McMearty
Director of News and Programming
202-895-5039
Mary Kay LeMay
Director of Marketing
202-895-5112
Site Traffic
  • 15168 Global Rank
  • 2819
    United States
  • 5.27M Estimated Visits
Traffic Sources
  • Direct
    46.27%
  • Search
    37.57%
  • Referrals
    6.69%
  • Social
    6.66%
  • Mail
    2.80%
  • Display
    0.01%
Geography Breakdown
  • United States
    92.04%
  • Canada
    1.07%
  • United Kingdom
    0.76%
  • Japan
    0.38%
  • India
    0.36%
Powered by Similar web
Network Data
Country Breakdown
  • Australia
  • Canada
  • Germany
  • United Kingdom
  • United States
Email / Social Data
  • 160k
    Facebook fans
  • 162k
    Twitter followers
Desktop Display
  • 981k display total monthly uniques
  • 12.4M display total monthly impressions
Mobile Display
  • 1.28M mobile total monthly uniques
  • 6.64M mobile monthly overall impressions
68%
iOS
32%
Android
Audience Demographics
55% male
45% female
Age
18
10%
18-24
5%
25-34
15%
35-44
25%
45-54
25%
55-64
15%
65+
5%
Income
$0k-$50k
15%
$50k-$100k
30%
$100k-$150k
25%
$150k+
30%
Education
No College
15%
College
50%
Grad School
35%
Reviews
1 out of 5 stars
Other
Jun 07, 2017
United States, Columbia, Maryland
Files
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Wtop advertising reaches 5.27M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Japan, India, Australia, Germany. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Wtop will allow you to reach consumers in industries or verticals such as Technology, Education, Sports, Government & Politics, Entertainment.

They are headquartered at 3400 Idaho Ave NW Washington, Washington, DC 20016 United States, and have 8 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, Wtop inventory partners include: subdomain=games.wtop.com, google.com, brightcom.com, openx.com, appnexus.com, smartadserver.com, aolcloud.net, synacor.com, 33across.com, districtm.io, tremorhub.com, spotxchange.com, spotx.tv, beachfront.com, contextweb.com, taboola.com, advertising.com, pubmatic.com, indexexchange.com, rubiconproject.com, fyber.com, freewheel.tv, lkqd.net, lkqd.com, springserve.com, aps.amazon.com, adtech.com, coxmt.com, optimatic.com, rockyou.net, aralego.com, criteo.net, media.net, sovrn.com, valueclickmedia.com, sonobi.com, bidfluence.com, nativeads.com, sharethrough.com, carambo.la, x.fidelity-media.com, rhythmone.com, lijit.com, vertoz.com, adform.com, adyoulike.com, conversantmedia.com, jadserve.postrelease.com, amazon.com, criteo.com, spoutable.com, bidtellect.com, content-ad.net, revcontent.com, emxdgt.com, distroscale.com, trioninteractive.com, tidaltv.com, yumenetworks.com, gumgum.com.