Xaxis-Advertising-Reviews-Pricing

Xaxis is The Outcome Media Company. It combines advanced artificial intelligence with proprietary data and proven expertise to optimize programmatic media investments and achieve improved, verifiable results for its clients. Xaxis offers managed programmatic services in 47 markets including North America, Europe, Asia Pacific, Latin America, the Middle East, and Africa. For more information, visit www.xaxis.com.

  • Company Name:
    Xaxis
  • CEO Name:
    Nicolas Bidon
  • Parent Company Name:
    GroupM, WPP
  • Headquarters:
    466 Lexington Avenue Third Floor New York, NY 10017 USA
  • Office Locations:
    New York, London, Singapore, and Florida
  • 1001-5000 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Social
  • Linear TV
  • Connected TV
  • Digital Audio
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Companion Banner Ad
      Yes No
    • Sponsored Reading
      Yes No
  • Desktop Display, Desktop Video, Mobile Display, Mobile Video, Social, Linear TV, Connected TV, Digital Audio
  • CPC, CPI, CPM
  • Other
  • Headline:
    The Outcome Media Company
  • Self / Managed Service:
    Self-Service & Managed Service
  • Industries
    Automotive, Clothing & Fashion, eCommerce, Food & Beverage, Retail, Technology
  • Key Differentiator
    Smart companies are successful because they eliminate the complexities in their services, making it easier for consumers to achieve an outcome. Despite years of disruption, confusion and operational risks in programmatic media, Xaxis is putting a stake in the ground to do the same with the programmatic industry. Specifically, it is pioneering what it means for the advertising industry to offer simplicity and accountability to clients. Xaxis vision is built on the application of its expertise, data, algorithms, technology and media investments to assume risks and drive measurable outcomes for clients. With 1,800 programmatic experts, Xaxis has over 3,000 clients in 47 markets across North America, Europe, Asia Pacific, Latin America, and the Middle East.
  • Owned / Operated Properties
    Xaxis.com, LightReaction.com, plista.com, TriadRetail.com, Bannerconnect.com
  • Programmatic Integrations & Publisher / Inventory Partners
    Yes
  • Targeting

    Custom Look-Alike Modeling segments, Purchase-based Targeting, Predictive Interest & Intent, B2B Data Targeting, TV Extension, Cross-Device Targeting, Geo-Behavioral and Geo-Fencing (to replace Geographic), Contextual Targeting, Search Retargeting, and CRM / 1st Party Data, Conquesting,(Display) Behavioral, Demographic (Ethnicity, Age, Gender/Orientation, Income, Sex, Employment, Education, Homeowner), Retargeting, Geographic, Dayparting, Outcomes-based

  • Data Partners
    Oracle, BlueKai, Exelate, Nester, Nielsen, Adobe, Factual, LiveRamp, Kantar Shopcom, MasterCard, Dun & Bradstreet, Triad
  • Ad Verification / Brand Safety / Measurement / Viewability Partners
    Moat, Double Verify, Integral Ad Science
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    All major third party ad servers. (DoubleClick for Advertisers, Sizmek, Videology, Jivox, PointRoll, etc.)
  • Mobile App Install Tracking Partners
    Kochava, AppsFlyer, Tune, Appsolar, MediaLets, Adjust
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Estelle Reale
VP, Marketing, EMEA at Xaxis
Matt Levine
VP, West Coast Sales at Xaxis
Nicolle Pangis
Global Chief Revenue Officer at Xaxis
Site Traffic
  • 2459 Global Rank
  • 812
    Russia
  • 40.4M Estimated Visits
Traffic Sources
  • Direct
    80.18%
  • Referrals
    17.93%
  • Search
    1.33%
  • Social
    0.38%
  • Mail
    0.14%
  • Display
    0.05%
Geography Breakdown
  • Russia
    31.59%
  • Poland
    22.52%
  • Germany
    18.33%
  • Australia
    4.46%
  • Ukraine
    2.35%
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Network Data
Country Breakdown
  • United States
  • United Kingdom
  • Singapore
  • Canada
  • Austria
  • Belgium
  • Czech Republic
  • Denmark
  • Germany
  • Poland
Reviews
3 out of 5 stars
Agency Media Planner
May 31, 2016
United States, Seattle, Washington
Other
Mar 18, 2016
Belarus,
Files
Creatives
Xaxis advertising reaches 40.4M visitors across desktop and mobile web, in countries such as Russia, Poland, Germany, Ukraine, United States, United Kingdom, Singapore, Canada, Austria, Belgium, Czech Republic, Denmark, Norway, Netherlands, France, Finland, Italy, Portugal, Romania, Spain, Turkey, Switzerland, Sweden, United Arab Emirates, Australia, China, India, Indonesia, Japan, Malaysia, Philippines, South Korea, Taiwan, Thailand, Viet Nam. Pricing models they offer are CPM, on channels such as desktop display, desktop video, mobile display, social, connected tv and digital audio.

Advertising on Xaxis will allow you to reach consumers in industries or verticals such as Food & Beverage, Technology, Retail, eCommerce, Clothing & Fashion, Automotive; you can target them with parameters such as: Custom Look-Alike Modeling segments, Purchase-based Targeting, Predictive Interest & Intent, B2B Data Targeting, TV Extension, Cross-Device Targeting, Geo-Behavioral and Geo-Fencing (to replace Geographic), Contextual Targeting, Search Retargeting, and CRM / 1st Party Data, Conquesting,(Display) Behavioral, Demographic (Ethnicity, Age, Gender/Orientation, Income, Sex, Employment, Education, Homeowner), Retargeting, Geographic, Dayparting, Outcomes-based.

They are headquartered at 466 Lexington Avenue Third Floor New York, NY 10017 USA, and have 379 advertising & marketing contacts listed on Thalamus.