Through our family of brands—The Knot, The Nest, The Bump, GigMasters and How He Asked—we inspire, inform and cheer on our community as they move through life’s most amazing (and stressful!) milestones. From the proposal, to planning a wedding, creating a home and starting a family together, we’re there for every step of the journey.

The Company is publicly listed on the New York Stock Exchange (NYSE: XOXO) and is headquartered in New York City.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Desktop Display, Desktop Video, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    Publisher
  • Self / Managed Service:
    Managed Service
  • Industries
    Clothing & Fashion, Health & Beauty
  • Key Differentiator
    Our coveted audience of over 20 million millennials looks to us for guidance during the most transformational times of their lives. We’re with them every step of the way—join us on their journey.
  • Owned / Operated Properties
    TheKnot.com, TheNest.com, TheBump.com, WeddingChannel.com, Weddings.com, GiftRegistry360.comxogroupinc.comcoryandcarie.com, nestinghabits.com, skatie.org, breastfeeding.com
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Kelley McSweeney
Greater Chicago Area
Midwest Account Manager
Kelly Rath
Greater New York City Area
Account Manager
Karen Parker
Raleigh-Durham, North Carolina Area
Sales Manager
Site Traffic
  • 5582 Global Rank
  • 1275
    United States
  • 14.2M Estimated Visits
Traffic Sources
  • Search
    65.42%
  • Direct
    23.61%
  • Referrals
    6.70%
  • Social
    2.84%
  • Mail
    1.41%
  • Display
    0.02%
Geography Breakdown
  • United States
    75.93%
  • Canada
    3.71%
  • United Kingdom
    2.77%
  • India
    2.55%
  • Australia
    1.37%
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Network Data
Desktop Display
  • 5.8M display total monthly uniques
  • 65M display total monthly impressions
Education
College
75%
Reviews
Online Marketing Manager
Feb 10, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on XO Group, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Feb 09, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on XO Group, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Feb 19, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on XO Group, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives