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ZEFR is the world’s leading video identification technology company. Its videoID™ technology identifies, filters and organizes online video for brands and content owners. With access to more data any other YouTube partner, ZEFR’s BrandID® delivers a view into culture and the tools to turn insights into more impactful media for advertisers. In 2015, ZEFR released BrandID® Influencers, a technology-based influencer marketing platform.

ZEFR’s RightsID® is the rights management technology of choice for nearly every Hollywood movie studio and music label. ZEFR is a top ranked ComScore video property. The company is headquartered in Venice Beach, California with offices in New York, Provo, Chicago and London.

Capabilities
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Social
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video, Mobile Display, Email, Social, Desktop Display
  • Web Publisher, YouTube MCN
  • Headline:
    Publisher
  • Key Differentiator
    Earned Media with BrandID™ Never Miss a Video Customized alerts sent to your connected devices about the videos you care most about Know Your Biggest Fans Top fans customized the way you define them Build Lasting Relationships Build relationships with fans that influence millions in video Owned Media with ChannelID™ More Subscribers ZEFR’s post-roll annotator keeps viewers in your network More Views SEO tools, actionable analytics, and ZEFR channel management experts maximize your views Greater Awareness Scheduled programming, automatically updated banners, and branding logos makes sure viewers know your brand Paid Media with ZEFR Media More Effective Campaigns Hyper-target, re-target, and smart-target to improve campaign effectiveness without sacrificing scale Reach More With Lower Spend Continuous campaign optimization 24/7 ensures the most cost-effective views available Right Message to the Right Audience Creative optimizer automatically detects which campaigns work best with different types of audiences
  • Targeting

    Hyper-target videos related to your brand, products, or campaign objectives
    Re-target your already existing audiences
    Increase the reach of your video campaign with smart target expansion

Site Traffic
  • 2343696 Global Rank
  • 514398
    United States
  • 7.58 K Estimated Visits
Traffic Sources
  • Direct
    73.30%
  • Search
    19.58%
  • Referrals
    3.62%
  • Social
    3.51%
  • Display
    0.00%
  • Mail
    0.00%
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Alexa Traffic Data
Global Rank 242,897
4,516
Links In Count 55
United States Rank 60,006
29,105
United States Page Views 96.5%
0.4%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Development Tools
  • Development Environments
  • PowerBuilder
Zefr advertising reaches 7.58k visitors across desktop and mobile web, in countries such as . Pricing models they offer are on channels such as Video, Mobile, Email, Social, Display Advertising on Zefr will allow you to reach consumers in industries or verticals such as ; you can target them with parameters such as: Hyper-target videos related to your brand, products, or campaign objectives Re-target your already existing audiences Increase the reach of your video campaign with smart target expansion.

They are headquartered at Venice, CA, United States, and have 47 advertising & marketing contacts listed on Kochava.

Zefr works with Advertising technology companies such as Google Remarketing, DoubleClick.Net, Google Adsense, AdRoll, AppNexus, Bizo, LinkedIn Ads, Twitter Ads, Facebook Exchange FBX, Openads/OpenX, Yahoo Small Business, AppNexus Segment Pixel, IponWeb BidSwitch, Facebook Custom Audiences, AdTech Studio, FLoC Opt-Out, FLoC, Ads.txt, Less than 5 Ads.txt, Less than 5 DIRECT Ads.txt.
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Last Updated 4/22/24
Zefr advertising reaches 7.58k visitors across desktop and mobile web, in countries such as . Pricing models they offer are on channels such as Video, Mobile, Email, Social, Display Advertising on Zefr will allow you to reach consumers in industries or verticals such as ; you can target them with parameters such as: Hyper-target videos related to your brand, products, or campaign objectives Re-target your already existing audiences Increase the reach of your video campaign with smart target expansion.

They are headquartered at Venice, CA, United States, and have 47 advertising & marketing contacts listed on Kochava.

Zefr works with Advertising technology companies such as Google Remarketing, DoubleClick.Net, Google Adsense, AdRoll, AppNexus, Bizo, LinkedIn Ads, Twitter Ads, Facebook Exchange FBX, Openads/OpenX, Yahoo Small Business, AppNexus Segment Pixel, IponWeb BidSwitch, Facebook Custom Audiences, AdTech Studio, FLoC Opt-Out, FLoC, Ads.txt, Less than 5 Ads.txt, Less than 5 DIRECT Ads.txt.