4w-MarketPlace-Advertising-Reviews-Pricing

4w MarketPlace is the leading advertising network of the Italian digital market. With over 12,000 publishers, 500 websites and mobile among the most prestigious, reaches a reach of 70%, and a monthly impression volume of over 7 billion. offers advertisers a full range of native formats for desktops, tablets and smartphones - from contextual ads, to video, to display formats - using a proprietary suite that integrates the best available technologies. since 2009 he has managed exclusive advertising space on the sites of the premium publisher network (ppn), founded by the RCS Group and the Espresso publishing group.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    Platform Supported:
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Social
  • Desktop Display, Desktop Video, Mobile Display, Mobile Video, Social
  • CPM
  • Ad Network, Ad Technology Provider, Facebook FMP
  • Headline:
    Ad Network & Facebook sPMD: Multi-screen Marketing Solution for the market of online advertising, offering publishers and advertisers web, mobile and social solutions to optimize inventories and investments through networks of the major Italian publishers
  • Industries
    Technology
  • Key Differentiator
    WE OFFER SOLUTIONS TO ALL COMMUNICATION NEEDS, FROM PERFORMANCE TO BRAND AWARENESS, WITH THE GOAL OF THE BEST ROI FOR THE INVESTOR, THROUGH A QUALIFIED INVENTORY, THE MOST ADVANCED TECHNOLOGIES, THE VARIETY OF FORMATS, ACCURATE OPTIMIZATION. A COMPLETE OFFER OF ADV FORMATS - NATIVE, VIDEO, DISPLAY - DISTRIBUTED AND MANAGED WITH COMPETENCE ON A NETWORK OF HIGHLY QUALIFIED SITES, THROUGH ADVANCED PROPRIETARY TECHNOLOGY, DEVELOPED IN-HOUSE, WHICH INTEGRATES THE BEST SOLUTIONS AVAILABLE ON THE MARKET FOR THE MANAGEMENT OF RESERVATION AND PROGRAMMATIC CAMPAIGNS, ON DESKTOP AND MOBILE.
  • Owned / Operated Properties
    4wmarketplace.com
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Luca Casari
Milan Area, Italy
Sales Account client and advertising agencies at 4wMarketplace
Simone Campinoti
Pisa Area, Italy
Account presso 4wMarketplace
Fabrizio Cavallini
Madrid Area, Spain
Sales Manager
Paola Sersale
Madrid Area, Spain
Head of Sales
Samantha Floreno
Madrid Area, Spain
Senior Publisher Account
Emanuele Massa
Madrid Area, Spain
Account Manager
Rosa Russo
Madrid Area, Spain
Account
Roberto Barberis
Madrid Area, Spain
CEO
Gabriele Ronchini
Madrid Area, Spain
Founder and Executive Chairman
Massimo Pattano
Madrid Area, Spain
Marketing Manager
Site Traffic
  • 1200495 Global Rank
  • 41993
    Italy
  • 42.2k Estimated Visits
Traffic Sources
  • Direct
    72.12%
  • Referrals
    20.66%
  • Search
    4.05%
  • Social
    2.02%
  • Mail
    0.84%
  • Display
    0.30%
Geography Breakdown
  • Italy
    96.86%
  • Spain
    1.76%
  • Israel
    0.92%
  • United Kingdom
    0.46%
Powered by Similar web
Network Data
Country Breakdown
  • Italy
Reviews
Online Marketing Manager
Aug 16, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on 4w MarketPlace, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as Italy, Spain, Israel, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network, Ad Technology Provider, Facebook sPMD.
Online Marketing Manager
Aug 10, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on 4w MarketPlace, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as Italy, Spain, Israel, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network, Ad Technology Provider, Facebook sPMD.
Online Marketing Manager
Aug 15, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on 4w MarketPlace, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as Italy, Spain, Israel, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Ad Network, Ad Technology Provider, Facebook sPMD.
Files
Creatives
4w MarketPlace advertising reaches 42.2k visitors across desktop and mobile web, in countries such as Italy, Spain, Israel, United Kingdom. Pricing models they offer are CPM on channels such as Display, Video, Mobile, MobileVideo, Social Advertising on 4w MarketPlace will allow you to reach consumers in industries or verticals such as Technology.

They are headquartered at via Quaranta n 40 Milano, Milano 20139 Italy, and have 32 advertising & marketing contacts listed on Thalamus.