AARP-Media-Advertising-Reviews-Pricing

What we do might surprise you!

AARP is a nonprofit, nonpartisan, social mission organization with a membership of nearly 38 million. Our aim is to disrupt outdated stereotypes about aging, turn goals and dreams into real possibilities, and fight for the issues that matter most to people 50-plus, their families and communities.

Our social impact work in health security, financial resilience, and personal fulfillment is at the heart of what we do. With offices in every state plus the District of Columbia, Puerto Rico, and the U.S. Virgin Islands, we live and work in the communities we serve. We listen to what people need and want, and offer programs, services and trusted information that are directly relevant to them. State offices also work with our national office to amplify our members’ voices at the local and federal levels to help empower people 50 and above to choose how they live and work as they age.

From being a force for positive change to producing the nation’s largest-circulation magazine – the full scope of what we do might surprise you! That’s why people who are excited by unique opportunities and galvanized by meaningful challenges come to work at AARP.

  • Company Name:
    AARP Media
  • Headquarters:
    601 E Street NW Washington, DC 20049 United States of America
  • Office Locations:
    Washington, DC
  • 1001-5000 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Email
  • Desktop Display, Desktop Video, Mobile Display, Social, Email
  • CPM
  • Mobile App Publisher, Retargeting, Web Publisher
  • Headline:
    Bringing Real Possibilities to Life
  • Self / Managed Service:
    Managed Service
  • Industries
    Entertainment, Government & Politics, Health & Beauty, Healthcare, Travel & Leisure
  • Key Differentiator
    TAP INTO A POWERFUL AUDIENCE WITH AARP MEDIA. 50+ Americans account for more than 50% of all consumer spending. Let us deliver your message to an audience seeking solutions to meet their shifting wants and needs.
  • Owned / Operated Properties
    AARP.org, aarp.net, aarplist.com, 2011council.com, 2011council.org, aaarp.com, lifetuner.org, andrusfoundation.org, aarpmarketplace, aarpdriver.com, aarpprivileges.com, aarpmarket.com, aarpmembership.com, aarphotels.com, aarpservicesinc.com, aarpworking.org, aarploantolearn.net, aarpjobs.org, aarpjobs.com
  • Targeting

    Contextual, Demographic, Behavioral, Geographic, Retargeting, Frequency Cap. Channels: Homepage, Entertainment, Food, Games, Health, Home and Family, Money, Politics and Society, Travel, Work.

  • Data Partners
    Krux
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Peter Zeuschner
Greater New York City Area
Director, AARP Digital Media Sales
David Rosenberg
Washington D.C. Metro Area
Director, Brand Advertising
Mark Bradbury
Greater New York City Area
Senior Director, Insights and Marketing
Site Traffic
  • 2891 Global Rank
  • 501
    United States
  • 20.9M Estimated Visits
Traffic Sources
  • Direct
    48.34%
  • Search
    29.15%
  • Mail
    12.05%
  • Referrals
    4.26%
  • Display
    4.20%
  • Social
    2.00%
Geography Breakdown
  • United States
    94.27%
  • Canada
    0.62%
  • Mexico
    0.59%
  • United Kingdom
    0.38%
  • India
    0.28%
Powered by Similar web
Network Data
Email / Social Data
  • 104k
    Twitter followers
Desktop Display
  • 37M display total monthly uniques
Reviews
Online Marketing Manager
Jul 12, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on AARP Media, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, Mexico, United Kingdom, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Retargeting, Web Publisher.
Online Marketing Manager
Jul 13, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on AARP Media, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, Mexico, United Kingdom, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Retargeting, Web Publisher.
Online Marketing Manager
Jul 21, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on AARP Media, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, Mexico, United Kingdom, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Retargeting, Web Publisher.
Files
Creatives
AARP Media advertising reaches 20.9M visitors across desktop and mobile web, in countries such as United States, Canada, Mexico, United Kingdom, India. Pricing models they offer are CPM on channels such as Display, Video, Mobile, Social, Email Advertising on AARP Media will allow you to reach consumers in industries or verticals such as Healthcare, Travel & Leisure, Health & Beauty, Government & Politics, Entertainment; you can target them with parameters such as: Contextual, Demographic, Behavioral, Geographic, Retargeting, Frequency Cap. Channels: Homepage, Entertainment, Food, Games, Health, Home and Family, Money, Politics and Society, Travel, Work..

They are headquartered at 601 E Street NW Washington, DC 20049 United States of America, and have 370 advertising & marketing contacts listed on Thalamus.