AdColony-Advertising-Reviews-Pricing

AdColony is one of the largest video advertising platforms in the world with a reach of more than 1.4 billion users globally.

AdColony is trusted by Fortune 500 brands and more than 85% of the world's top grossing mobile publishers. Known for our unparalleled 3rd party verified viewabiltiy rates, exclusive Instant-Play™ HD video technology, proprietary rich media formats, our global performance advertising business and programmatic marketplace, and our extensive ad SDK footprint in the Top 1000 apps worldwide, we are passionate about helping brands connect with consumers at scale on the most important screen in their lives.

A fully-owned subsidiary of Otello Corporation ASA, AdColony is a global organization with over 20 offices worldwide.

  • Company Name:
    AdColony
  • CEO Name:
    Lars Boilesen
  • Headquarters:
    11400 W. Olympic Blvd., 12th Floor Los Angeles, CA 90064
  • Office Locations:
    California, Beijing, Berlin, Copenhagen, Dublin, Gurgaon, Istanbul, Johannesburg, London, Los Angeles, New York, San Francisco, Seattle, Seoul, Singapore, and Stockholm
  • 350 employees
Capabilities
  • Mobile Display
    Platform Supported:
    • Android
    • Blackberry
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
    Ad Features / Call-To-Actions
    Locate Store, Click to buy, engage on Facebook, follow on Twitter, view product features, click to call, click to download
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Social
  • Industries
    Automotive, Clothing & Fashion, Consumer Packaged Goods, eCommerce, Entertainment, Food & Beverage, Gaming, Health & Beauty, Retail, Sports, Technology, Telecommunications, Travel & Leisure
  • Key Differentiator
    FUELED BY DATA, TECHNOLOGY AND CREATIVITY. We curate the world’s highest performing, chart-topping mobile environments for advertisers to deliver impactful experiences at scale. From brands driving in-store foot traffic to performance marketers driving conversions, we help clients deliver meaningful outcomes informed by our unique combination of data, tech & creativity.
  • Owned / Operated Properties
    AdColony.com, AdMarvel.com, MobileTheory.com, operamediaworks.com, mobiletheory.com, advine.co.za, huntmads.com, apprupt.com
  • Programmatic Integrations & Publisher / Inventory Partners
    We own and operate one of the leading mobile ad exchanges - The AdColony Marketplace and are certified with most major DSPs
  • Targeting

    Audience, Contextual, Behavioral, Demographic, Retargeting, Sequential, Geographic, Day-parting, Device, ConnectionNetwork Survey Data, 3rd Party Partnerships, Geographic, Demographic, Contextual, Time of Day, Device, Audience. Categories: Games, News, Entertainment, Communications, Sports, Utilities, Music

  • Data Partners
    Multiple; LiveRamp
  • Ad Verification / Brand Safety / Measurement / Viewability Partners
    MOAT, IAS, DoubleVerify, Nielsen, mDAR, comScore, VCE, Most other partners
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    We support most major ad servers and creative platforms
  • Mobile App Install Tracking Partners
    SDK, Server-to-Server, API, Fiksu, MobileAppTracking by TUNE, Kochava, Kontagent, Appsperse, Adjust, AppsFlyer, Tenjin
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Calvin Han (韩达夫)
Shanghai City, China
Senior Account Executive - User Acquisition (Asia Pacific)
Site Traffic
  • 29788 Global Rank
  • 54611
    United States
  • 3.87M Estimated Visits
Traffic Sources
  • Direct
    82.93%
  • Mail
    9.29%
  • Referrals
    6.07%
  • Search
    1.47%
  • Social
    0.23%
  • Display
    0.00%
Geography Breakdown
  • United States
    60.41%
  • India
    29.79%
  • Kenya
    3.73%
  • Norway
    1.68%
  • Russia
    1.51%
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Network Data
Reviews
4.5 out of 5 stars
Online Marketing Manager
May 01, 2017
United States, Atkins, Iowa
User Acquisition Manager
Jan 26, 2017
Germany, Berlin
Mobile User Acquisition - Video
$2.00 - $5.00 CPI
By far my favorite video ad network. Amazing support, beautiful ad units and high retention. Works very well with not only gaming but utlity, lifestyle and shopping apps. Still does not support portrait videos which is a setback but still one the highest quality in the industry right now also able to provide volume.
User Acquisition Manager
Feb 18, 2016
Video
$2 - $3
Great ad network for promoting utility apps. Seeing strong retention rate
Files
Name SIZE modified
5.24 MB Apr 09, 2014 10:25 PM
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567 KB Apr 09, 2014 10:27 PM
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1.73 MB Apr 09, 2014 10:28 PM
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Creatives
Lufthansa | Rich Media Ad
Pre-Roll Video | Flixster
Interstitial Video | Slacker Radio
Instant-Feed™ | NY Daily News
UA Video | Car Town Streets
Interstitial Video | Episode
Value Exchange Video - Clumsy Ninja
The Flash - Instant-Play™
AdColony advertising reaches 3.87M visitors across desktop and mobile web, in countries such as United States, India, Kenya, Norway, Russia. Pricing models they offer are CPA, CPC, CPCV, CPI, CPM, CPS, Pay-Per-Call on channels such as Mobile, MobileVideo, Social Advertising on AdColony will allow you to reach consumers in industries or verticals such as Telecommunications, Gaming, Entertainment, Consumer Packaged Goods, Sports, Technology, Travel & Leisure, Clothing & Fashion, Automotive, Health & Beauty, Retail, Food & Beverage, eCommerce; you can target them with parameters such as: Audience, Contextual, Behavioral, Demographic, Retargeting, Sequential, Geographic, Day-parting, Device, ConnectionNetwork Survey Data, 3rd Party Partnerships, Geographic, Demographic, Contextual, Time of Day, Device, Audience. Categories: Games, News, Entertainment, Communications, Sports, Utilities, Music.

They are headquartered at 11400 W. Olympic Blvd., 12th Floor Los Angeles, CA 90064, and have 80 advertising & marketing contacts listed on Thalamus.