CafeMom-Advertising-Reviews-Pricing

Our flagship property, CafeMom, is #1 with moms, reaching 25 million monthly visitors with its unique combination of content and community.

Launched as a community platform in 2006, CafeMom expanded to include high quality content in 2010, launching The Stir as its popular destination for both original articles and videos. The Stir covers a wide variety of topics including parenting, food, home, beauty, health, news, tech and pop culture - all primarily from a mom's perspective. The editorial team produces thousands of pieces of high-quality content each month, writing in a fresh, opinionated style that engages readers and encourages social media sharing. Users have spent more than 66.6MM minutes (that's more than 126 years!) watching our quality video content, which covers everything from the real stories of moms raising kids with special needs, to home workout routines any mom can fit into her busy day.

  • Company Name:
    CafeMom
  • Parent Company Name:
    Cafe Media - Zelnick Media Capital
  • Headquarters:
    417 5th Ave 7th Floor New York, NY 10016 United States
  • Office Locations:
    New York
  • 51-200 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Social
  • Desktop Display, Desktop Video, Social
  • CPM
  • Web Publisher
  • Headline:
    Moms Connecting About Pregnancy, Babies, Home, Health, and More
  • Self / Managed Service:
    Managed Service
  • Industries
    Clothing & Fashion, Consumer Packaged Goods, Food & Beverage, Health & Beauty, Travel & Leisure
  • Key Differentiator
    CafeMom is the leader in developing custom programs for top brands that want to join the conversation with moms, add value to their lives, and get them talking about brands in an authentic and viral way.
  • Owned / Operated Properties
    clubmom.com, Cafemom.com, whl-mag.com, mamaslatinas.com, babynamewizard.com, vivala.com
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
  • Mobile App Install Tracking Partners
    N/A
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Christy DiStefano
Senior Sales Manager at CafeMom
Kristina Tipton
Vice President of Marketing at CafeMom
Christen Mahlmeister
VP, Sales & Partnerships at CafeMom
Site Traffic
  • 9146 Global Rank
  • 2081
    United States
  • 4.96M Estimated Visits
Traffic Sources
  • Search
    44.82%
  • Social
    36.01%
  • Direct
    13.74%
  • Display
    2.26%
  • Referrals
    2.19%
  • Mail
    0.98%
Geography Breakdown
  • United States
    72.07%
  • United Kingdom
    5.31%
  • Canada
    4.07%
  • Australia
    1.18%
  • India
    1.10%
Powered by Similar web
Network Data
Country Breakdown
  • United States
    79%
Email / Social Data
  • 340k
    Facebook fans
  • 97.7k
    Twitter followers
  • 2.2k
    Instagram followers
  • 30.6k
    Pinterest followers
Desktop Display
  • 1.4M display total monthly uniques
  • 13.5M display total monthly impressions
Mobile Display
  • 9M mobile total monthly uniques
  • 19.4M mobile total monthly impressions
50%
In-App
50%
Mobile Web
50%
iOS
50%
Android
50%
Phone
50%
Tablet
Audience Demographics
10% male
90% female
Age
18
22%
18-24
7%
25-34
22%
35-44
20%
45-54
14%
55-64
10%
65+
5%
Income
$0k-$50k
54%
$50k-$100k
29%
$100k-$150k
11%
$150k+
6%
Education
No College
45%
College
43%
Grad School
12%
Reviews
Online Marketing Manager
Jul 08, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on CafeMom, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jul 08, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on CafeMom, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jul 08, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on CafeMom, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
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Creatives
CafeMom advertising reaches 4.96M visitors across desktop and mobile web, in countries such as United States, United Kingdom, Canada, India. Pricing models they offer are CPM on channels such as Display, Video, Social Advertising on CafeMom will allow you to reach consumers in industries or verticals such as Clothing & Fashion, Food & Beverage, Travel & Leisure, Health & Beauty, Consumer Packaged Goods.

They are headquartered at 417 5th Ave 7th Floor New York, NY 10016 United States, and have 5 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, CafeMom inventory partners include: appnexus.com, sovrn.com, lijit.com, trustx.org, pubmatic.com, google.com, sharethrough.com, rhythmone.com, openx.com, spotxchange.com, spotx.tv.