CalorieLab-Advertising-Reviews-Pricing

CalorieLab publishes CalorieLab.com, the online health destination site you are now visiting, which offers health news and nutritional and fitness reference information.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Calorie Counter
  • Self / Managed Service:
    Managed Service
  • Industries
    Food & Beverage, Health & Beauty, Healthcare
  • Key Differentiator
    CalorieLab offers the following advertising and sponsorship options: You can place text ads on CalorieLab via your Google AdWords account. Other than that we do not sell text links or participate in link exchanges. Companies and individuals can buy self-service display ads on CalorieLab via isocket. Online advertising agencies may inquire about advertising space via the insertion order process, where the entirety of rights and responsibilities are contained within the four corners of a single contract that we negotiate and sign. You must be headquartered in the United States and be a company that we have heard of, or else offer prepayment. We rarely accept agency ads, and in particular we find it hard to get excited about (1) non-CPM buys, such as CPA, CPC, or "eCPM," (2) "default ad" schemes, (3) requests for targeting, (4) delayed or cumbersome payment, (5) any sort of ad beyond a simple graphic that leads to a URL, (6) lowball CPMs in the dimes rather than dollars, (7) any term shorter than 3 months, (8) cancelation clauses, or (9) testing requests. To summarize, you take the risk, not us. We're perfectly happy not to run your ad: our visitors appreciate the lack of clutter. Think of us as a strip mall, and your client is a donut shop. They want the space, they lease it. If the donuts don't sell, that's not our problem. CalorieLab does not currently offer above-the-fold advertising. We define "above the fold" as any ad that is visible without scrolling on an 800-pixel-high display. Ads stuck to the bottom of a browser window using JavaScript are visible without scrolling, and are thus above the fold. We periodically reevaluate our main, above-the-fold sponsorship. If you can commit to a minimum 1-year, non-cancellable contract and would like to be contacted when we reevaluate our sponsorship, let us know.
  • Owned / Operated Properties
    calorielab.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Site Traffic
  • 146025 Global Rank
  • 49247
    United States
  • 571k Estimated Visits
Traffic Sources
  • Search
    92.03%
  • Direct
    6.43%
  • Referrals
    0.79%
  • Social
    0.75%
  • Mail
    0.00%
  • Display
    0.00%
Geography Breakdown
  • United States
    51.62%
  • United Kingdom
    9.90%
  • Canada
    7.13%
  • Australia
    2.15%
  • India
    1.93%
Powered by Similar web
Network Data
Country Breakdown
  • Australia
  • Canada
  • India
  • United States
  • United Kingdom
Email / Social Data
  • 12.6k
    Twitter followers
Desktop Display
  • 66k display total monthly uniques
  • 126k display total monthly impressions
Mobile Display
  • 141k mobile total monthly uniques
  • 283k mobile monthly overall impressions
57%
iOS
43%
Android
Audience Demographics
34% male
66% female
Age
18
15%
18-24
15%
25-34
20%
35-44
20%
45-54
15%
55-64
10%
65+
5%
Income
$0k-$50k
50%
$50k-$100k
30%
$100k-$150k
10%
$150k+
10%
Education
No College
40%
College
45%
Grad School
15%
Reviews
Online Marketing Manager
Jul 15, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on CalorieLab, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, India, Australia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jul 16, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on CalorieLab, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, India, Australia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jul 16, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on CalorieLab, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, India, Australia. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
CalorieLab advertising reaches 571k visitors across desktop and mobile web, in countries such as United States, United Kingdom, Canada, India, Australia. Pricing models they offer are CPM on channels such as Display, Mobile, Social Advertising on CalorieLab will allow you to reach consumers in industries or verticals such as Food & Beverage, Health & Beauty, Healthcare.

They are headquartered at 2360 Corporate Circle, Suite 400 Henderson, NV 89074-7722 U.S.A., and have 1 advertising & marketing contacts listed on Thalamus.