Financial-Times-Advertising-Reviews-Pricing

The Financial Times, one of the world’s leading business news organisations, is recognised internationally for its authority, integrity and accuracy. Providing essential news, comment, data and analysis for the global business community, the FT has a combined paid print and digital circulation of 605,402 (Deloitte assured, 3 January 2011 to 3 April 2011) and a combined print and online average daily readership of 2.1 million people worldwide (PwC assured, November 2010). FT.com has 3.6 million registered users and the FT has 224,000 paying digital subscribers. The newspaper, printed at 24 print sites across the globe, has a daily circulation of 372,076 (ABC, April 2011).

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Email
  • Desktop Display, Desktop Video, Mobile Display, Social, Email
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Business Owners, High Net Worth Individuals
  • Self / Managed Service:
    Managed Service
  • Industries
    Consumer Packaged Goods, Education, Energy and Utilities, Financial Services, Food & Beverage, Government & Politics, Health & Beauty, Retail, Technology, Telecommunications, Travel & Leisure
  • Key Differentiator
    The world’s leading companies and most prestigious brands have always recognised that advertising in the FT is unique. FT Advantage is how we demonstrate this.
  • Owned / Operated Properties
    FT.com, InvestorsChronicle.co.uk, HowToSpendIt.com, FTChinese.com
  • Targeting

    Behavioral, Demographic, Contextual. Sections: Business Education, Luxury, Personal Finance, Professional Finance, Recruitment

  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Helen Wu
Greater New York City Area
Account Director
James Mann
London, United Kingdom
Global Sales Director - B2B Content
Rhonda Ecker
Vice President Sales and Marketing
Site Traffic
  • 4043 Global Rank
  • 397
    United Kingdom
  • 24.4M Estimated Visits
Traffic Sources
  • Search
    41.52%
  • Direct
    41.09%
  • Social
    10.79%
  • Referrals
    5.12%
  • Mail
    1.40%
  • Display
    0.08%
Geography Breakdown
  • United Kingdom
    32.69%
  • United States
    21.77%
  • India
    3.08%
  • Canada
    2.76%
  • France
    2.49%
Powered by Similar web
Network Data
Country Breakdown
  • United Kingdom
  • India
Email / Social Data
  • 2.54M
    Twitter followers
Desktop Display
  • 17M display total monthly impressions
  • 60M display total monthly uniques
Reviews
Online Marketing Manager
Jul 15, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Financial Times, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United Kingdom, United States, India, Canada, France. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jul 21, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Financial Times, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United Kingdom, United States, India, Canada, France. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jul 23, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Financial Times, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United Kingdom, United States, India, Canada, France. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
Medium Rectangle Banner
Leaderboard
Financial Times advertising reaches 24.4M visitors across desktop and mobile web, in countries such as United Kingdom, United States, India, Canada, France. Pricing models they offer are CPM on channels such as Display, Video, Mobile, Social, Email Advertising on Financial Times will allow you to reach consumers in industries or verticals such as Education, Energy and Utilities, Food & Beverage, Travel & Leisure, Government & Politics, Consumer Packaged Goods, Telecommunications, Health & Beauty, Retail, Technology, Financial Services; you can target them with parameters such as: Behavioral, Demographic, Contextual. Sections: Business Education, Luxury, Personal Finance, Professional Finance, Recruitment.

They have 508 advertising & marketing contacts listed on Thalamus.