KGNS-TV-(Digital-8.1)-Advertising-Reviews-Pricing
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Laredo, TX | News, Weather, Sports | KGNS
  • Key Differentiator
    KGNS-TV (Digital 8.1), serves communities in Texas and Mexico. In Texas, KGNS reaches Laredo (market size 185), Asherton, Bruni, Carrizo Springs, Catarina, Cotulla, El Cenizo, Encinal, Freer, Hebbronville, Mirando City, Oilton, Rio Bravo and Zapata. In Mexico, KGNS can be seen in Nuevo Laredo, Agualeguas, Candela, Monclova, Nueva Rosita and Sabinas. On January 7, 1956, we went on air as KHAD-TV, broadcasting NBC, CBS and ABC programming. And on September 1, 1958 the station became part of Donrey Media Group. As their first order of business, the new owners held a contest for students on both sides of the Rio Grande to rename the station. The winning entry generated the call letters K - G - N - S, which stand for Good Neighbor Station. From 1985 until 2005, KGNS was part of Century Development Corporation. KGNS has been owned and operated by Gray Television since December 31, 2013. KGNS was owned by Yellowstone Holdings, Llc since November 1, 2013 having acquired the station from SagamoreHill Broadcasting that had owned KGNS since December 1, 2004. KGNS' network affiliates are NBC, The CW and Telemundo. KGNS proudly launched "Your CW" on September 18, 2006 and Telemundo Laredo on October 29, 2007. KGNS knew these networks would be well received due to their good quality, family programming. KGNS was a proud member of the Love Network for 25 years, having hosted the annual "MDA Jerry Lewis Telethon" since the mid-1980's. Don't forget programs like One Class at a Time, Youth of the Month, Special Student of the Month and the Friends of the Family's, 8th Grader of the Month. In 2006, KGNS started a new Laredo tradition: broadcasting the Anheuser-Busch Washington's Birthday Parade in its' entirety. Also, in 2006, KGNS became a permanent part of Mission Give Laredo, which benefits the Bethany House. KGNS also hosts the annual Pennies for Tennies Telethon, quarterly blood drives as well as several bucket brigade drives to benefit local charities like the March of Dimes and Catholic Social Services. KGNS-TV offers newscasts on all three of our networks. KGNS offers five weekday newscasts 12, 5, 6 & 10 p.m., as well as two weekend newscasts, 5 & 10 p.m. "KGNS News 8 Today," Laredo's only locally produced morning show, launched September 4, 2001. And has since celebrated its' 8 year Anniversary in 2009. We also proudly launched Laredo's "First News at 9p" which began on Your CW on June 23, 2008. And "En tu Casa", which launched on May 16, 2010 (Sun 10a.m.) and "Telenoticias", which launched on November 18, 2010 (M-F, at 10 p.m.) on Telemundo. In September of 2009 Telemundo Laredo welcomed a new member to our family, Lupita Benavides a veteran in the news industry and a very well respected journalist. Under her leadership, we launched a new tradition for Laredo, "Telemundo En Tu Casa", a news and information program aimed at serving our Spanish speaking population, with what matters most to them...local news. Telemundo...En tu Casa was received with a great following and it is because of this following that we proudly launched "Telenoticias...Informacion a tu Alcance" on November 18, 2010. After the initial launch of Telenoticias, veteran Sports Anchor Roberto Galvez joined the Telenoticias team as Sports Director. Telenoticias airs on Telemundo Laredo, Monday-Friday at 10 p.m. KGNS also has Laredo's only meteorologist with Chief Meteorologist Richard "Heatwave" Berler, C.B.M. on KGNS News 8 for over 34 years. KGNS (NBC) became the first local television station to broadcast a digital signal, having launched on April 8, 2004. Your CW & Telemundo Laredo launched over the air digital signals on October 8, 2008. These signals can be viewed on Digital 8.1 (NBC), 8.2 (CW) & 8.3 (Telemundo). And in November 2008, KGNS (NBC) began broadcasting NBC programming over the air in HD, making KGNS the first local television station to broadcast in High Definition. With the official launch being held on January 29, 2009. And our KGNS-HD signal is also available on Time Warner and Dish Network, with it officially launching on July 8, 2009. If you have any questions about your HD or Digital reception, please let us know by contacting us at hd@pro8news.com. Here is a listing of our signals availability in our viewing area: KGNS - Time Warner Cable channel 10, Direct TV channel 8, Dish Network channel 8, as well as over the air digitally on 8.1. KGNS' NBC-HD signal is available through Time Warner Cable and Dish Network, as well as over the air. CW Laredo - Time Warner Cable channel 19, Direct TV ch. 9, Dish Network channel 15, as well as over the air digitally on 8.2. Telemundo Laredo - Time Warner Cable channel 25, Dish Network channel 16, as well as over the air digitally on 8.3. And we're proud to say that KGNS was the first station to launch a locally produced and maintained website, having launched in August of 1999. Early on the website was focused on our community with links to local groups and organizations...offering a script form of our news coverage. Then on June 16th, 2008 the site was re-launched with the addition of more Local News, Weather and Sports. Along with features such as our "One Class at a Time", "Eighth Grader of the Month", our "Community Bulletin Board", TellUsMore.com, a list of our Great American Small Business Club partners, as well as a snapshot of the current conditions built in to our header. All this giving our visitors the information they're looking for, on their computers and mobile devices at the click of a button. Pro8News.com truly is...Where You Need Us, When You Need Us. KGNS, Your CW, and Telemundo Laredo thank you for making your Good Neighbor (Family of) Stations a Laredo icon. We truly appreciate your patronage and will continue to serve you with pleasure.
  • Owned / Operated Properties
    kgns.tv
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Site Traffic
  • 617811 Global Rank
  • 153253
    United States
  • 114k Estimated Visits
Traffic Sources
  • Search
    45.41%
  • Direct
    37.24%
  • Social
    16.44%
  • Referrals
    0.90%
  • Mail
    0.00%
  • Display
    0.00%
Geography Breakdown
  • United States
    51.72%
  • Mexico
    34.24%
  • Canada
    5.61%
  • Turkey
    1.81%
  • Germany
    1.58%
Powered by Similar web
Network Data
Country Breakdown
  • United States
  • Mexico
  • Canada
  • Germany
  • United Kingdom
Email / Social Data
  • 63k
    Facebook fans
  • 5.5k
    Twitter followers
Desktop Display
  • 27k display total monthly uniques
  • 102k display total monthly impressions
Mobile Display
  • 104k mobile total monthly uniques
  • 350k mobile monthly overall impressions
52%
iOS
48%
Android
91%
Phone
9%
Tablet
Audience Demographics
48% male
52% female
Age
18
20%
18-24
10%
25-34
20%
35-44
20%
45-54
15%
55-64
10%
65+
5%
Income
$0k-$50k
55%
$50k-$100k
30%
$100k-$150k
10%
$150k+
5%
Education
No College
50%
College
40%
Grad School
10%
Reviews
Online Marketing Manager
Jun 16, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on KGNS-TV (Digital 8.1), they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Mexico, Canada, Turkey, Germany, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jun 11, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on KGNS-TV (Digital 8.1), they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Mexico, Canada, Turkey, Germany, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jun 12, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on KGNS-TV (Digital 8.1), they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Mexico, Canada, Turkey, Germany, United Kingdom. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
KGNS-TV (Digital 8.1) advertising reaches 114k visitors across desktop and mobile web, in countries such as United States, Mexico, Canada, Turkey, Germany, United Kingdom. Pricing models they offer are CPM on channels such as Display, Mobile, Social Advertising on KGNS-TV (Digital 8.1) will allow you to reach consumers in industries or verticals such as .

They have advertising & marketing contacts listed on Thalamus. According to their Ads.txt, KGNS-TV (Digital 8.1) inventory partners include: appnexus.com, pubmatic.com, google.com, lkqd.net, lkqd.com, spotxchange.com, spotx.tv, freewheel.tv, advertising.com, adtech.com, smartadserver.com, anthemx.tv, bidfluence.com, contextweb.com, criteo.net, indexexchange.com, media.net, openx.com, rubiconproject.com, sonobi.com, sovrn.com, springserve.com, valueclickmedia.com, yieldmo.com, aol.com, aolcloud.net, undertone.com, outbrain.com, emxdgt.com, brightcom.com, synacor.com, 33across.com, districtm.io, tremorhub.com, monetize.com, adblade.com, coxmt.com, fyber.com, rockyou.net, aralego.com, btrll.com, beachfront.com, conversantmedia.com.