KRCU-Advertising-Reviews-Pricing
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Display
  • CPM
  • Web Publisher
  • Headline:
    Publisher
  • Key Differentiator
    Program Sponsorship What is Program Sponsorship? KRCU acknowledges corporate contributions to the radio station with brief on-air messages sometimes called "underwriting" or program sponsorship. Since these contributions help pay for programming costs, program sponsorship is to public radio what advertising is to commercial stations. The value and number of on-air messages is determined by their placement during the broadcast schedule. KRCU provides a rate sheet which specifies the values of the messages throughout our program schedule. Who listens to NPR stations like KRCU? KRCU listeners are primarily middle-income and up, college-educated professionals. They appreciate the in-depth news from NPR’s Morning Edition and All Things Considered and This American Life. They enjoy classical music. They relish the intelligent entertainment of Car Talk, A Prairie Home Companion and Wait Wait...Don't Tell Me! Public radio listeners are distinguished by age, affluence and education. More than half the total audience is between ages 25-54, which places these patrons within the “Baby Boomer” demographic so attractive to businesses. Sixty-four percent have received a college degree or some higher level of education,and seventy-five percent have a total Household Income of $50,000+. What about the Public Radio Audience? 54% listeners are 25 to 54 years of age 38% are age 35 to 54 NPR is particularly popular among Baby Boomers (b. 1946-1964). The median age of the NPR listener is 49. 55% are involved in a regular fitness program 43% own financial securities 71% travel domestically; 41% traveled abroad in last 3 years; 56% own a valid passport 93% involved in public activities; 72% vote Source: GfK MRI, Doublebase 2011 What can sponsorship messages say? Program sponsorship is an excellent way to reach the attractive KRCU audience and deliver your message in an environment free of clutter. Local messages or "spots" are broadcast one at a time. Your message is not grouped with others in a cluster. Breaks in programming for sponsorship messages and station announcements are very short, so there is virtually no “tune-out” factor. Public broadcasting stations like KRCU are governed by Federal Communications Commission rules that limit the content of sponsorship messages. KRCU's staff of experienced professionals will work with you to develop a custom-designed schedule of announcements to meet your organizational goals. Your plan can range from sponsorship of a specific program to a schedule that spans all segments of the day. For more information about program sponsorship, contact Alex Jackson at (573) 651-5070, toll-free at (888) 651-5070 or ajackson@semo.edu. _____________________________________________
  • Owned / Operated Properties
    krcu.org
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Alex Jackson
(573) 651-5070
Site Traffic
  • 8176365 Global Rank
  • 1673330
    United States
  • 1.98k Estimated Visits
Traffic Sources
  • Search
    51.60%
  • Social
    24.11%
  • Direct
    21.36%
  • Referrals
    2.93%
  • Mail
    0.00%
  • Display
    0.00%
Geography Breakdown
  • United States
    73.66%
  • Bulgaria
    8.85%
  • Ukraine
    6.45%
  • Germany
    4.82%
  • Taiwan
    4.11%
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Reviews
Online Marketing Manager
Jun 20, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on KRCU, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Bulgaria, Ukraine, Germany, Taiwan. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jun 16, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on KRCU, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Bulgaria, Ukraine, Germany, Taiwan. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jun 20, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on KRCU, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Bulgaria, Ukraine, Germany, Taiwan. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
KRCU advertising reaches 1.98k visitors across desktop and mobile web, in countries such as United States, Bulgaria, Ukraine, Germany, Taiwan. Pricing models they offer are CPM on channels such as Display Advertising on KRCU will allow you to reach consumers in industries or verticals such as .

They have 1 advertising & marketing contacts listed on Thalamus.