Whether it's on the web or in print, mental_floss is an intelligent read. But not too intelligent. We're the sort of intelligent that you hang out with for a while, enjoy our company, laugh a little, smile a lot and then we part ways. Great times. And you only realize how much you learned from us after a little while. Like a couple days later when you're impressing your friends with all these intriguing facts and things you picked up from us, and they ask you how you know so much, and you think back on that great afternoon you spent with us and you smile.... And then you lie and say you read a lot.

  • Company Name:
    mental_floss
  • Headquarters:
    55 W. 39th St Fl 5 New York, New York 10017 United States
  • Office Locations:
    New York
  • 11-50 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Desktop Display, Email, Mobile Display, Social, Desktop Video
  • CPM
  • Web Publisher
  • Headline:
    Random, Interesting, Amazing Facts - Fun Quizzes and Trivia
  • Self / Managed Service:
    Managed Service
  • Industries
    Education
  • Key Differentiator
    For the record: mental_floss magazine is an intelligent read, but not too intelligent. We're the sort of intelligent that you hang out with for a while, enjoy our company, laugh a little, smile a lot and then we part ways. Great times. And you only realize how much you learned from us after a little while. Like a couple days later when you're impressing your friends with all these intriguing facts and things you picked up from us, and they ask you how you know so much, and you think back on that great afternoon you spent with us and you smile. And then you lie and say you read a lot. The mental_breakdown: Descriptions of everything that makes our magazine so addictive... Feature Stories to Make You Smile: Whether it's an exposé on Shel Silverstein's darker side, a how-to story that covers colonizing nations and curbing epidemics, or a collection of the 25 Most Important Questions in the Universe (like whether a pregnant woman can drive in a carpool lane, and how much wood a woodchuck can actually chuck), mental_floss' FEATURES never fail to deliver. With stories that shock, stun, and amuse, mental_floss won't just leave you grinning... it'll leave your friends wondering how you got so interesting all of a sudden! Feed your Right Brain: People are always dropping names in the arts. Whether it's a Ming vase or a furry tea cup, a Kubrick film or a seminal James Joyce book, there are certain artists, movements and masterpieces that have completely changed our world. But the fact is, the reasons why aren't always so obvious. Our RIGHT BRAIN section eases readers into the humanities by making art and literature accessible without needing to dumb it down. Want vivid descriptions? Want lush explanations? Want to know what makes The Thinker so great, and why Jackson Pollock isn't just some overrated paint-thrower? It's all right here: mental_floss experts are here to spill why that classic is a classic, and they're happy to give you every juicy detail and naughty back-story while they're at it. Nurture your Left Brain: Remember that time you were at that cocktail party and Stephen Hawking sidled up to you, and all he wanted to talk about was string theory? Or what about the time those irritating Watson and Crick characters kept asking you your thoughts on the Human Genome Project, and you had to stand by the celery tray all night long? Well, that's exactly why we created the LEFT BRAIN section. From the mysteries of black holes to paradigm-shifting discoveries to how to conduct a heart transplant in 8 (not so easy) steps, mental_floss takes the most fascinating ideas and theories around, and delivers them in plain old, easy-to-understand English. Keeping up with eggheads has never been so easy. Indulge your Scattered Brain: Calling all nerds, trivia addicts and knowledge junkies: if you like your trivia raw, twisted and garnished with plenty of spice, the SCATTERBRAINED section is definitely for you. Comprised of 10 straight pages of juicy facts, jaw-dropping anecdotes and ridiculous history your favorite teacher wasn't allowed to tell you about, mental_floss delivers the sort of delicious fact cocktail that leaves every knowledge junkie licking their lips and begging for more.
  • Owned / Operated Properties
    mentalfloss.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Tara Mitchell
Greater New York City Area
VP Marketing at Mental Floss
Abby Sharpe
Greater New York City Area
Account Executive at Mental Floss
Dan Figura
Greater New York City Area
Account Director at Mental Floss
Site Traffic
  • 5916 Global Rank
  • 1715
    United States
  • 17.4M Estimated Visits
Traffic Sources
  • Search
    66.85%
  • Social
    15.87%
  • Direct
    14.40%
  • Referrals
    2.00%
  • Mail
    0.68%
  • Display
    0.21%
Geography Breakdown
  • United States
    56.71%
  • United Kingdom
    6.26%
  • Canada
    5.02%
  • Australia
    2.42%
  • India
    2.42%
Powered by Similar web
Network Data
Country Breakdown
  • United States
  • Australia
  • Canada
  • India
  • Philippines
Email / Social Data
  • 1.8M
    Facebook fans
  • 15k
    Twitter followers
  • 70k
    Instagram followers
Desktop Display
  • 4.4M display total monthly impressions
  • 15.1M display total monthly uniques
Mobile Display
  • 2M mobile monthly overall impressions
  • 5.6M mobile total monthly uniques
63%
iOS
37%
Android
85%
Phone
15%
Tablet
Audience Demographics
58% male
42% female
Age
18
10%
18-24
10%
25-34
20%
35-44
25%
45-54
20%
55-64
10%
65+
5%
Income
$0k-$50k
50%
$50k-$100k
30%
$100k-$150k
15%
$150k+
5%
Education
No College
25%
College
50%
Grad School
25%
Reviews
Online Marketing Manager
Jun 15, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on mental_floss, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, India, Australia, Philippines. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jun 16, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on mental_floss, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, India, Australia, Philippines. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jun 19, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on mental_floss, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, India, Australia, Philippines. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
mental_floss advertising reaches 17.4M visitors across desktop and mobile web, in countries such as United States, United Kingdom, Canada, India, Australia, Philippines. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social, Video Advertising on mental_floss will allow you to reach consumers in industries or verticals such as Education.

They are headquartered at 55 W. 39th St Fl 5 New York, New York 10017 United States, and have 14 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, mental_floss inventory partners include: rhythmone.com, districtm.io, appnexus.com, google.com, openx.com, contextweb.com, rubiconproject.com, emxdgt.com, sovrn.com, lijit.com, gumgum.com, pubmatic.com, brightcom.com, aolcloud.net, adtech.com, imonomy.com, synacor.com, criteo.com, smartadserver.com, coxmt.com, triplelift.com, freewheel.tv, tremorhub.com, connatix.com, advertising.com, spotxchange.com, spotx.tv, kargo.com, conversantmedia.com, indexexchange.com, amxrtb.com, appmonet.com, connectad.io, adform.com, aol.com, outbrain.com.