NBC-News-Advertising-Reviews-Pricing

A leading source of global news and information for more than 75 years. The National Broadcasting Company (NBC) is an American commercial broadcasting television network and former radio network headquartered in the GE Building in New York City's Rockefeller Center with additional major offices near Los Angeles and in Chicago.

  • Company Name:
    NBC News
  • Parent Company Name:
    NBC Universal
  • Headquarters:
    30 Rockefeller Plaza New York, NY 10011 United States of America
  • Office Locations:
    HQ: Remond. Also: New York.
  • 10001+ employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Social
  • Email
  • Linear TV
  • Connected TV
  • Desktop Display, Desktop Video, Mobile Display, Mobile Video, Social, Email, Linear TV, Connected TV
  • CPM
  • Mobile App Publisher, Web Publisher
  • Headline:
    News Publisher: Multiple News Brands
  • Self / Managed Service:
    Managed Service
  • Industries
    Entertainment, Government & Politics, Health & Beauty, Sports, Technology
  • Owned / Operated Properties
    hip2save.com, nbcconnecticut.com, NBCNews.com, tv.MSNBC.com, Today.com, theGrio.com, NBCLatino.com, NBCPolitics.com, rockcenter.NBCNews.com, Newsvine.com, NBCMiami.com, msnbc.comkomplementia.com, nbclosangeles.com, latenightwithjimmyfallon.com
  • Targeting

    (Display) Sections: Home Page, Business, Technology & Science, Health, Travel, U.S. and World News, Entertainment, Politics. (Video) Sections: Nightly News, TODAY, The Rachel Maddow Show, Dateline, Meet the Press

  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Kara Stormer
Manager, Sales Marketing at NBC News Digital Group
Melissa Laux
VP, NBC Sports Sales Marketing at NBC Universal
john miller
CMO NBC Universal TV Group at NBC Universal
Site Traffic
  • 868 Global Rank
  • 164
    United States
  • 78.1M Estimated Visits
Traffic Sources
  • Direct
    35.25%
  • Search
    34.32%
  • Social
    16.58%
  • Referrals
    12.41%
  • Mail
    1.18%
  • Display
    0.26%
Geography Breakdown
  • United States
    84.24%
  • Canada
    3.97%
  • United Kingdom
    1.68%
  • Australia
    0.70%
  • Netherlands
    0.62%
Powered by Similar web
Network Data
Country Breakdown
  • United States
    83%
  • Australia
  • India
  • Canada
  • United Kingdom
Email / Social Data
  • 921k
    Facebook fans
  • 311k
    Twitter followers
  • 47.3k
    Instagram followers
Desktop Display
  • 10.5M display total monthly uniques
  • 102M display total monthly impressions
Mobile Display
  • 14.5M mobile total monthly uniques
  • 42.5M mobile monthly overall impressions
50%
In-App
50%
Mobile Web
75%
iOS
25%
Android
1%
Phone
99%
Tablet
Audience Demographics
62% male
38% female
Age
18
9%
18-24
7%
25-34
13%
35-44
22%
45-54
22%
55-64
17%
65+
10%
Income
$0k-$50k
34%
$50k-$100k
32%
$100k-$150k
19%
$150k+
15%
Education
No College
25%
College
49%
Grad School
26%
Reviews
Online Marketing Manager
Jul 21, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on NBC News, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Netherlands, Australia, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Online Marketing Manager
Jul 15, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on NBC News, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Netherlands, Australia, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Online Marketing Manager
Jul 11, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on NBC News, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Netherlands, Australia, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Mobile App Publisher, Web Publisher.
Files
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14.7 MB Apr 22, 2016 05:02 AM
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Creatives
Advertise on NBC4, NBCLA.com
NBC News advertising reaches 78.1M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Netherlands, Australia, India. Pricing models they offer are CPM on channels such as Display, Video, Mobile, MobileVideo, Social, Email, Linear TV, Connected TV Advertising on NBC News will allow you to reach consumers in industries or verticals such as Health & Beauty, Entertainment, Sports, Technology, Government & Politics; you can target them with parameters such as: (Display) Sections: Home Page, Business, Technology & Science, Health, Travel, U.S. and World News, Entertainment, Politics. (Video) Sections: Nightly News, TODAY, The Rachel Maddow Show, Dateline, Meet the Press.

They are headquartered at 30 Rockefeller Plaza New York, NY 10011 United States of America, and have 174 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, NBC News inventory partners include: google.com, spotx.tv, spotxchange.com, kargo.com, indexexchange.com, trustx.org, sharethrough.com, liveintent.com, facebook.com, taboola.com, freewheel.tv, smartadserver.com, appnexus.com, go.sonobi.com, adtech.com, aolcloud.net, contextweb.com, rubiconproject.com, openx.com, improvedigital.com, teads.tv, pubmatic.com, tremorhub.com, pubmatic, districtm.io, rhythmone.com, smaato.com.