Project-Nursery-Advertising-Reviews-Pricing

Project Nursery is the definitive authority and inspirational resource for baby’s first room and beyond, offering an engaging and informative platform to solve the universal challenges of nursery design. Launched in 2008 by Melisa Fluhr and Pam Ginocchio—post-college roommates and interior design enthusiasts who founded the company while tackling their own nurseries—Project Nursery has been heralded as “a virtual jackpot of kid-friendly design ideas” by AOL’s Stylist Home and resonates with parents, interior designers and children’s brands alike for its blog, photo gallery, video tutorials, room tours, expert resource center, insider celebrity and designer access, DIY projects, and other original and member-generated content.

In 2013, the company expanded with Project Junior, which turns its focus towards the next design phase once baby has outgrown the nursery. Striving to support a community that is not only growing in numbers but also aging up in both style and function, Project Junior is channeling the success of its “older sibling” into a dynamic new vehicle for children’s room style and substance.

Currently, Project Nursery is updated three times daily to deliver up-to-the-minute nursery design trends, inspirations and news for a global audience. With exponential growth year after year, it has amassed an impressive following totaling in the millions for its online destination and Facebook, Pinterest, Twitter, and YouTube social media channels.

As permanent fixtures in the interior design industry, children’s market and DIY culture, Melisa and Pam are regularly sourced for their exceptional approach to all things nursery. Among the many editorial credits they have acquired in a variety of parenting, home décor, lifestyle and business publications and blogs, they have been tapped as contributors for the likes of People.com, HGTV.com, StrollerTraffic, Daily Candy, and have earned the coveted title of “Style Gurus” for home décor giant, Serena & Lily.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Desktop Display, Mobile Display, Social, Desktop Video
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Baby Nursery Decor, Room Themes, Design Ideas - Project Nursery
  • Self / Managed Service:
    Managed Service
  • Industries
    Consumer Packaged Goods, Retail
  • Key Differentiator
    Project Nursery is a first-of-its-kind, online community-driven gallery and expert resource for baby’s first room and beyond. Our advertising partners make it possible to host a website brimming with thousands of inspiring images and to create rich content dedicated to kid-friendly design. We welcome the opportunity to work with brands that embrace our values. Here is a bit of what we can offer in terms of advertising & sponsorship opportunities for your consideration: ProjectNursery.com currently attracts over 350,000 unique visitors and 2.5 million pageviews monthly. Our active social media efforts engage 187,000 Google + fans, 132,000 Facebook fans, 81,000 Pinterest followers, 18,000 Twitter followers, 10,000 Instagram followers and 5,000 YouTube subscribers. Our weekly newsletter is issued every Tuesday morning to 39,000 inboxes. The Project Nursery reader is a savvy mix of expecting parents, experienced parents, boutique owners, passionate home decorators and bloggers. Sponsorship opportunities include dedicated posts, banner and newsletter ads, weekly and quarterly giveaway promotions, social media events and more. To discuss how we can best meet your marketing needs, please contact Kristin Saulsbury, Sales Director at kristin@projectnursery.com. For small businesses we offer affordable, flat-rate blog ads. Please contact Mallory Fitzsimmons at mallory@projectnursery.com to launch your campaign today. For information about the all-new vendor guide or to apply, please contact Sabrina Eliasoph at sabrina@projectnursery.com. Vendor applications may be found here. For spokesperson, video content, or event packages, please contact, Brooke Stewart of PowerMoms Media. Testimonials “Amazon contacted me last week and they want 2-3 of, wait for it, EVERYTHING I have! That’s the starting order, it’s set to be replenished every Monday based on demand. I asked how they found me: The Project Nursery Vendor Guide!” Ashley Osman, Creator, Tushies and Tanturms “Project Nursery was the first place we thought about to do our first ever babyletto Mercer 3in1 Crib giveaway! We wouldn’t have wanted to do it with anyone else. They have always been a leader in children’s room design and we knew that this partnership made sense for our audience.” Tracy Fong, VP of Sales & Branding, The MDB Family “Listing my firm in the Project Nursery Vendor Guide has brought great exposure to my firm. It’s a great way for potential clients to see your work while they are in a design frame of mind perusing the site for ideas. I acquired new clients as a direct result of my listing and most likely would not have reached them otherwise. It has been an invaluable marketing tool for my firm.” Julie Roots, Principal, Julie Roots Interiors “I am having absolutely wonderful experience with you, your rate click/pay is really strong. I have tried quite a few other advertising blogs before but none of them were even close to providing me with that volume and quality of traffic, love you guys!” Eugenia Furman, Owner, evgieNev “Working with Project Nursery has been both effective and enjoyable. The team is always responsive and a true pleasure, and the results are significantly stronger than other media outlets we’ve tried. Project Nursery speaks directly to moms through their inspiring, creative and energetic site – being a part of that translates directly to increased traffic and sales.“ Annie Totten, Owner, Bloume Baby “We’ve already seen the benefits of our ad space…we’ve gotten a big surge in traffic since it started running. What a great business model you have! We just love it.” Stacy Amoo-Mensah, Co-Owner & Designer, Name Your Design
  • Owned / Operated Properties
    projectnursery.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Kristin Saulsbury
Account Executive
Beth Williams
Managing Editor
Site Traffic
  • 290411 Global Rank
  • 116597
    United States
  • 241k Estimated Visits
Traffic Sources
  • Search
    40.39%
  • Social
    33.30%
  • Direct
    17.37%
  • Referrals
    6.20%
  • Mail
    1.84%
  • Display
    0.89%
Geography Breakdown
  • United States
    59.12%
  • Canada
    5.24%
  • United Kingdom
    3.22%
  • Australia
    1.98%
  • Germany
    1.92%
Powered by Similar web
Network Data
Country Breakdown
  • Australia
  • Canada
  • Mexico
  • United States
  • United Kingdom
Email / Social Data
  • 146k
    Facebook fans
  • 27k
    Twitter followers
  • 124k
    Instagram followers
  • 129k
    Pinterest followers
Desktop Display
  • 161k display total monthly uniques
  • 335k display total monthly impressions
Mobile Display
  • 353k mobile total monthly uniques
  • 636k mobile monthly overall impressions
72%
iOS
28%
Android
Audience Demographics
7% male
93% female
Age
18
10%
18-24
10%
25-34
35%
35-44
25%
45-54
10%
55-64
10%
Income
$0k-$50k
45%
$50k-$100k
30%
$100k-$150k
15%
$150k+
10%
Education
No College
30%
College
50%
Grad School
20%
Reviews
Online Marketing Manager
Jul 10, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Project Nursery, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany, Australia, Mexico. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jul 12, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Project Nursery, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany, Australia, Mexico. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jul 19, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Project Nursery, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Germany, Australia, Mexico. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
Project Nursery advertising reaches 241k visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Germany, Australia, Mexico. Pricing models they offer are CPM on channels such as Display, Mobile, Social, Video Advertising on Project Nursery will allow you to reach consumers in industries or verticals such as Retail, Consumer Packaged Goods.

They are headquartered at -- San Francisco, CA United States of America, and have 2 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, Project Nursery inventory partners include: mass2.com, indexexchange.com, google.com, appnexus.com, bidfluence.com, contextweb.com, lijit.com, openx.com, pubmatic.com, sonobi.com, sovrn.com, spotx.tv, spotxchange.com, sharethrough.com, tremorhub.com, yieldlab.net, gumgum.com, nativeads.com, connatix.com, synacor.com, memevideoad.com, lkqd.net, fyber.com, beachfront.com, freewheel.tv, ooyala.com, lkqd.com, advertising.com, brightcom.com, atemda.com, smartadserver.com, optimatic.com, coxmt.com, distroscale.com, rubiconproject.com, lockerdome.com, carambo.la, 33across.com, adtech.com, aolcloud.net, districtm.io, emxdgt.com, rhythmone.com.