Raw Story is a progressive news site that focuses on stories often ignored in the mainstream media. While giving coverage to the big stories of the day, we also bring our readers' attention to policy, politics, legal and human rights stories that get ignored in an infotainment culture driven solely by pageviews.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Social
  • Desktop Display, Desktop Video, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher
  • Industries
    Technology
  • Key Differentiator
    RawStory.com rose from a myriad of new politics and news sites created in 2003-2004 to become a first-read for Washington insiders, grassroots activists, news junkies and other influentials who recognize the need for no-holds-barred, independent news and investigative reporting. In recent months, Raw Story’s readership has surged to 4 million unique visitors per month –currently outpacing all competitors targeting the liberal/progressive audience. CLICK HERE to learn more about the demographic make-up of our readers. In addition to standard IAB advertising units, we offer custom ad sizes and marketing solutions.
  • Owned / Operated Properties
    RawStory.com, rawassets.net, tystax.com, rawassets.net, therawstory.com, rawreplay.com, rawreplaymedia.com
  • Mobile App Install Tracking Partners
    N/A
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Roxanne Cooper
Advertising
John Byrne
Washington D.C. Metro Area
Founder/CEO/Chairman
Michael Rogers
Washington D.C. Metro Area
Vice Chairman & Partner
Site Traffic
  • 3273 Global Rank
  • 673
    United States
  • 20.6M Estimated Visits
Traffic Sources
  • Direct
    48.84%
  • Social
    33.36%
  • Referrals
    8.20%
  • Search
    7.13%
  • Mail
    2.28%
  • Display
    0.20%
Geography Breakdown
  • United States
    85.82%
  • Canada
    4.41%
  • United Kingdom
    2.24%
  • Australia
    0.71%
  • Netherlands
    0.53%
Powered by Similar web
Network Data
Country Breakdown
  • Australia
  • Germany
  • Canada
  • United Kingdom
  • United States
Email / Social Data
  • 84.3k
    Twitter followers
Desktop Display
  • 3.2M display total monthly uniques
  • 12.6M display total monthly impressions
Mobile Display
  • 8.9M mobile total monthly uniques
  • 17.2M mobile monthly overall impressions
50%
In-App
50%
Mobile Web
56%
iOS
44%
Android
78%
Phone
22%
Tablet
Audience Demographics
61% male
39% female
Age
18
5%
18-24
8%
25-34
14%
35-44
23%
45-54
26%
55-64
16%
65+
8%
Income
$0k-$50k
45%
$50k-$100k
31%
$100k-$150k
13%
$150k+
11%
Education
No College
24%
College
51%
Grad School
25%
Reviews
Online Marketing Manager
Jul 13, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Raw Story, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Netherlands, Australia, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jul 18, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Raw Story, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Netherlands, Australia, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jul 19, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Raw Story, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, Canada, United Kingdom, Netherlands, Australia, Germany. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
Raw Story advertising reaches 20.6M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Netherlands, Australia, Germany. Pricing models they offer are CPM on channels such as Display, Video, Social Advertising on Raw Story will allow you to reach consumers in industries or verticals such as Technology.

They have 4 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, Raw Story inventory partners include: amazon-adsystem.com, contextweb.com, districtm.io, appnexus.com, c1exchange.com, google.com, tremorhub.com, revcontent.com, emxdgt.com, conversantmedia.com, freewheel.tv, rubiconproject.com, gumgum.com, 33across.com, adtech.com, advertising.com, aolcloud.net, bidtellect.com, criteo.com, featureforward.com, fyber.com, indexexchange.com, media.net, openx.com, pubmatic.com, smaato.com, sovrn.com, spotx.tv, spotxchange.com, synacor.com, taboola.com, kargo.com, aol.com, rhythmone.com, *.go.sonobi.com, lijit.com, triplelift.com, teads.tv, sharethrough.com, improvedigital.com, sonobi.com, connatix.com, 1rx.io, distroscale.com.