Smithsonian-Magazine-Advertising-Reviews-Pricing

Smithsonian.com expands on Smithsonian magazine's in-depth coverage of history, science, nature, the arts, travel, world culture and technology. Join us regularly as we take a dynamic and interactive approach to exploring modern and historic perspectives on the arts, sciences, nature, world culture and travel, including videos, blogs and a reader forum.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    Platform Supported:
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Email
  • Desktop Display, Desktop Video, Mobile Display, Social, Email
  • CPM
  • Web Publisher
  • Headline:
    Publisher
  • Self / Managed Service:
    Managed Service
  • Industries
    Education, Energy and Utilities, Entertainment, Food & Beverage, Gaming, Healthcare, Non-Profit, Technology, Travel & Leisure
  • Key Differentiator
    SMITHSONIAN.COM celebrates the creators, innovators and idea-makers who drive us forward to the future. Smithsonian.com reaches influentials across the web, engages them with what they want and need to know, and gives them inspirational ideas, insights, and information to share. Read more: https://www.smithsonianmag.com/advertising/#ldPgP1v1mRxccbMI.99 Give the gift of Smithsonian magazine for only $12!
  • Owned / Operated Properties
    Smithsonian.com, smithsonianmag.com, gosmithsonian.com, SI.edu
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Stephen P. Giannetti
Vice President, Advertising Sales & Marketing
Meryle Lowenthal
Greater New York City Area
NY Account manager at Smithsonian Media
Subscriber Services Site
Site Traffic
  • 10144 Global Rank
  • 2578
    United States
  • 11.8M Estimated Visits
Traffic Sources
  • Search
    55.26%
  • Direct
    19.19%
  • Social
    15.54%
  • Referrals
    6.68%
  • Mail
    2.62%
  • Display
    0.71%
Geography Breakdown
  • United States
    64.47%
  • United Kingdom
    4.93%
  • Canada
    4.83%
  • Australia
    2.00%
  • Germany
    1.45%
Powered by Similar web
Network Data
Country Breakdown
  • Australia
  • Canada
  • India
  • United States
  • United Kingdom
Email / Social Data
  • 726k
    Facebook fans
  • 148k
    Twitter followers
  • 55.4k
    Instagram followers
  • 938k
    Pinterest followers
Desktop Display
  • 1.69M display total monthly uniques
  • 3.06M display total monthly impressions
Mobile Display
  • 2.31M mobile total monthly uniques
  • 3.48M mobile monthly overall impressions
63%
iOS
37%
Android
71%
Phone
29%
Tablet
Audience Demographics
54% male
46% female
Age
18
15%
18-24
15%
25-34
20%
35-44
20%
45-54
15%
55-64
10%
65+
5%
Income
$0k-$50k
50%
$50k-$100k
30%
$100k-$150k
10%
$150k+
10%
Education
No College
30%
College
45%
Grad School
25%
Reviews
Online Marketing Manager
Jul 22, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Smithsonian Magazine, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, Germany, Australia, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jul 14, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Smithsonian Magazine, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, Germany, Australia, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jul 13, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Smithsonian Magazine, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, Germany, Australia, India. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
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Creatives
Smithsonian Media created an exclusive Energy Special Report for Statoil that featured articles, videos, photos and info-graphics as well as a special unit that incorporated Statoil native content.
ADVERTISER SHOWCASE
Smithsonian Magazine advertising reaches 11.8M visitors across desktop and mobile web, in countries such as United States, United Kingdom, Canada, Germany, Australia, India. Pricing models they offer are CPM on channels such as Display, Video, Mobile, Social, Email Advertising on Smithsonian Magazine will allow you to reach consumers in industries or verticals such as Food & Beverage, Technology, Entertainment, Gaming, Non-Profit, Travel & Leisure, Education, Healthcare, Energy and Utilities.

They have 7 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, Smithsonian Magazine inventory partners include: google.com, kargo.com, indexexchange.com, rubiconproject.com, contextweb.com, mediabong.com, 33across.com, appnexus.com, spotxchange.com, spotx.tv, openx.com, amazon.com, lkqd.com, lkqd.net, adtech.com, aolcloud.net, criteo.com, undertone.com, media.adfrontiers.com, coxmt.com, pubmatic.com, conversantmedia.com.