Squawka-Advertising-Reviews-Pricing

Squawka is the award winning digital companion for football fans that uses real-time data visualisations to explain the game. Since launching in June 2012, Squawka has been used by over 8 million mobile & web football fans around the World to understand more about the game that they love.

In addition to this, Squawka have pioneered the use of data, technology and second-screen for football fans and over 200 million fans around the World are exposed to Squawka content every month, be it from our leading editorial team, social media, videos, images or our ground-breaking real-time match centers.

Despite being a young business, Squawka has been named by T3 magazine as one of the leading British businesses changing the World (September 2013). This is down to not only the consumer experience but also the highly effective and unique advertising solutions available to brands across the Squawka platform. This includes amazing dynamic creative changes based upon the actions in the game to deliver true real-time marketing campaigns for advertisers.

Squawka is backed by a team of best-in-class strategic investors including creative ad agency BBH, Forward Internet Group (including founder Neil Hutchinson), Spark Ventures Chairman Tom Teichman, Sir John Hegarty and Simon Oliveira & Matthew Kay from leading sports marketing business Doyen Sports (working with David Beckham, Diego Simeone, Neymar, Xavi &, most recently, Man United superstar Adnan Januzaj. Previous clients include Cristiano Ronaldo & Jose Mourinho).

Honours:

Best Support Technology for Fans, Finalist, Sports Technology Awards, January 2014
British Innovation Gateway Awards, Finalist, Cisco, June 2013
Best Use of Affiliate Marketing, Highly Commended, Revolution Awards, May 2013
Best Brand Engagement, Highly Commended, Performance Marketing Awards, May 2013
Peoples Choice Award, Shortlisted, The Europas. January 2013
2012 Breakthrough Business Fresh Awards, Winner - Bronze, October 2012

  • Company Name:
    Squawka
  • Headquarters:
    Warnford Court 29 Throgmorton Street London, London EC2N 2AT United Kingdom of Great Britain and Northern Ireland
  • 11-50 employees
Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Desktop Display, Mobile Display, Social, Desktop Video
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Football Stats, Live Match Data and Player Statistics
  • Key Differentiator
    Squawka has been named by T3 magazine as one of the leading British businesses changing the World (September 2013). This is down to not only the consumer experience but also the highly effective and unique advertising solutions available to brands across the Squawka platform. This includes amazing dynamic creative changes based upon the actions in the game to deliver true real-time marketing campaigns for advertisers.
  • Owned / Operated Properties
    squawka.com
Site Traffic
  • 47725 Global Rank
  • 10371
    United Kingdom
  • 1.67M Estimated Visits
Traffic Sources
  • Social
    33.47%
  • Search
    33.02%
  • Direct
    26.54%
  • Display
    4.01%
  • Referrals
    2.87%
  • Mail
    0.10%
Geography Breakdown
  • United Kingdom
    19.37%
  • United States
    8.76%
  • Poland
    4.58%
  • India
    4.53%
  • Belgium
    4.41%
Powered by Similar web
Network Data
Country Breakdown
  • Ghana
  • Kenya
  • Nigeria
  • United States
  • United Kingdom
Email / Social Data
  • 308k
    Facebook fans
  • 524k
    Twitter followers
  • 26.2k
    Instagram followers
  • 48.9k
    Pinterest followers
Desktop Display
  • 986k display total monthly uniques
  • 3.88M display total monthly impressions
Mobile Display
  • 2.99M mobile total monthly uniques
  • 19.6M mobile monthly overall impressions
18%
iOS
82%
Android
Audience Demographics
92% male
8% female
Age
18-24
10%
25-34
25%
35-44
20%
45-54
25%
55-64
15%
65+
5%
Income
$0k-$50k
40%
$50k-$100k
35%
$100k-$150k
15%
$150k+
10%
Education
No College
45%
College
40%
Grad School
15%
Reviews
Online Marketing Manager
Jul 09, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Squawka, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United Kingdom, United States, Poland, India, Ghana, Kenya, Nigeria. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jul 11, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Squawka, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United Kingdom, United States, Poland, India, Ghana, Kenya, Nigeria. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jul 09, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on Squawka, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United Kingdom, United States, Poland, India, Ghana, Kenya, Nigeria. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
Squawka Match Centres
Squawka advertising reaches 1.67M visitors across desktop and mobile web, in countries such as United Kingdom, United States, Poland, India, Ghana, Kenya, Nigeria. Pricing models they offer are CPM on channels such as Display, Mobile, Social, Video Advertising on Squawka will allow you to reach consumers in industries or verticals such as .

They are headquartered at Warnford Court 29 Throgmorton Street London, London EC2N 2AT United Kingdom of Great Britain and Northern Ireland, and have 5 advertising & marketing contacts listed on Thalamus. According to their Ads.txt, Squawka inventory partners include: indexexchange.com, google.com, appnexus.com, rubiconproject.com, aolcloud.net, adtech.com, springserve.com, tremorhub.com, spotx.tv, spotxchange.com, advertising.com, freewheel.tv, btrll.com, contextweb.com, pubmatic.com, sharethrough.com, widespace.com.