The-Awl-Advertising-Reviews-Pricing

The Awl is an independent web publisher in New York City. Founded in 2009 by Alex Balk and Choire Sicha, the network consists currently of four websites, aimed at an intelligent and educated, sophisticated yet fun-loving audience. The editorial and business staff are drawn from companies like The Huffington Post, Vox, Gawker, BuzzFeed, the New Yorker and Deadspin. The Awl is headquartered in downtown Brooklyn.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Desktop Display, Mobile Display
  • CPM
  • Web Publisher
  • Headline:
    Publisher
  • Key Differentiator
    Thank you for stopping in at The Awl, a New York City-based web concern established in early 2009. The Awl intends to encourage a daily discussion of the issues of the day—news, politics, culture (and TV!)—during sensible hours of the working week.
  • Owned / Operated Properties
    theawl.com
Contacts
PERSON
ROLE
CONTACT INFO & EMAIL
ACTIONS
Site Traffic
  • 72758 Global Rank
  • 21789
    United States
  • 1.12M Estimated Visits
Traffic Sources
  • Search
    37.94%
  • Referrals
    22.25%
  • Social
    17.71%
  • Mail
    12.50%
  • Direct
    8.87%
  • Display
    0.73%
Geography Breakdown
  • United States
    62.88%
  • United Kingdom
    5.68%
  • Canada
    4.74%
  • Germany
    4.19%
  • Australia
    1.87%
Powered by Similar web
Network Data
Country Breakdown
  • Australia
  • Canada
  • China
  • United States
  • United Kingdom
Email / Social Data
  • 34.8k
    Facebook fans
  • 62.5k
    Twitter followers
Desktop Display
  • 450k display total monthly uniques
  • 5.53M display total monthly impressions
Mobile Display
  • 542k mobile total monthly uniques
  • 1.97M mobile monthly overall impressions
67%
iOS
33%
Android
83%
Phone
17%
Tablet
Audience Demographics
57% male
43% female
Age
18
10%
18-24
15%
25-34
35%
35-44
20%
45-54
10%
55-64
5%
65+
5%
Income
$0k-$50k
45%
$50k-$100k
30%
$100k-$150k
15%
$150k+
10%
Education
No College
25%
College
50%
Grad School
25%
Reviews
Online Marketing Manager
Jun 15, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on The Awl, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, Germany, Australia, China. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jun 14, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on The Awl, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, Germany, Australia, China. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Online Marketing Manager
Jun 22, 2018
San Francisco
Desktop Display, Mobile Video, Connected TV, Best Pricing
Review of Advertising on The Awl, they have a Rate Card Cost and Pricing Models of CPM with ad inventory in countries such as United States, United Kingdom, Canada, Germany, Australia, China. Great at targeting and inventory is accessible in programmatic ad exchanges. Will use them again whenever I am looking for a Managed Service and Self-Service solution of Web Publisher.
Files
Creatives
The Awl advertising reaches 1.12M visitors across desktop and mobile web, in countries such as United States, United Kingdom, Canada, Germany, Australia, China. Pricing models they offer are CPM on channels such as Display, Mobile Advertising on The Awl will allow you to reach consumers in industries or verticals such as .

They have advertising & marketing contacts listed on Thalamus.